Jaron Lanier: El hombre que apagó internet


Es uno de los padres de la realidad virtual, se hartó de lo que él mismo ayudó a crear y escribió un libro. En No somos computadoras, dice que la web se convirtió en una criatura sobrehumana.

Es uno de los padres de la realidad virtual, se hartó de lo que él mismo ayudó a crear y escribió un libro. En No somos computadoras, dice que la web se convirtió en una criatura sobrehumana.

Por Federico Kukso
@fedkukso 

Nadie quiere a Jaron Lanier. Quizá sea por sus rastas (o dreadlocks, como les gusta decir a los seguidores del movimiento rastafari). O por su prepotencia neoyorquina. O, tal vez, por la costumbre de tocar el laúd árabe (el oud) a altas horas de la noche. Nadie lo quiere porque este músico y programador pionero de la cultura digital, aquel que parió casi literalmente la realidad virtual en los 80, hace aquello que no abunda en Silicon Valley: piensa (más allá de los negocios y del número de seguidores en Twitter), critica, cuestiona. Y, al hacerlo, enoja. Mucho.

Eterno inconformista, este hombre de ego tan gigante como su cuerpo -y nombrado el año pasado por la revista Time como una de las personas más influyentes en el mundo- no se deja encandilar por los espejitos de colores producidos en masa por esta industria tecnológica. No se babea ni se excita sexualmente ante el anuncio de un nuevo iPhone o iPad. Más bien se indigna, casi al punto de volverse verde y desgarrarse la ropa como Hulk, frente a lo que sus ojos ven desfilar por el monitor y por el mundo: muchedumbres aturdidas que ya no actúan como individuos, millones de palabras picadas por lectores perezosos, atomizadas, remezcladas y tergiversadas como fragmentos de una nube que no vemos ni tocamos.Insultos anónimos y comentarios maliciosos que van y vienen en sitios de noticias, la promoción de una ideología que niega el misterio de la experiencia, la ilusión temporal de que se puede crear dinero de la nada y sin correr riesgos, o grandes estallidos de violencia organizada como el ciberbullying.

Tal es su bronca, su desilusión ante lo que terminó siendo internet ( “ha picado tan fina la red de individuos hasta transformarlos en puré”, dice) >>>>>   Leer más “Jaron Lanier: El hombre que apagó internet”

Personalized Google News – Will That be on the Test

By Michael Gray

For a moment, I’d like you to think back to high school. Remember how there was always that one kid who would raise their hand and ask the question “Will that be on the test?” Now, thanks to Personalized Google News, we have the answer.
… If Google News was limiting the news sources I read I never would have seen that article or had that idea …

Last week Google announced they will be bringing personalization to Google news. I have no love of Google’s personalized search, but I understand that Google thinks it gives them a POD (see point of differentiation). The problem with this personalization is that if you limit your news only to sources you agree with, you’re missing the whole picture. Like that annoying kid in high school, you’re so focused on passing the test and getting a good grade that you’re missing the bigger picture and the opportunity to think and learn.

Since I got the iPad, one of the things I’ve started doing again is reading the news via newspaper apps. They expose me to ideas and concepts that I wouldn’t see if I read only SEO blogs and forums. Hopefully they make me a more educated and well rounded person, but I know they allow me to be more creative: I take things I read and use them as starting points for the projects I am working on. For example, this article about the Crown Victoria and Lincoln Town car being discontinued gave me the inspiration to write a social article about the Prius and other “green” cars becoming taxis for an automotive website I work on. If Google News was LIMITING the news sources I read, I never would have seen that article or had that idea.
… by limiting your input you limit your perspective and your ability to better understand an issue …


Post image for Personalized Google News – Will That be on the Test

Michael Gray

By Michael Gray

For a moment, I’d like you to think back to high school. Remember how there was always that one kid who would raise their hand and ask the question “Will that be on the test?” Now, thanks to Personalized Google News, we have the answer.

… If Google News was limiting the news sources I read I never would have seen that article or had that idea …

Last week Google announced they will be bringing personalization to Google news.  I have no love of Google’s personalized search,  but I understand that Google thinks it gives them a POD (see point of differentiation). The problem with this personalization is that if you limit your news only to sources you agree with, you’re missing the whole picture. Like that annoying kid in high school, you’re so focused on passing the test and getting a good grade that you’re missing the bigger picture and the opportunity to think and learn.

Since I got the iPad, one of the things I’ve started doing again is reading the news via newspaper apps. They expose me to ideas and concepts that I wouldn’t see if I read only SEO blogs and forums. Hopefully they make me a more educated and well rounded person, but I know they allow me to be more creative: I take things I read and use them as starting points for the projects I am working on. For example, this article about the Crown Victoria and Lincoln Town car being discontinued gave me the inspiration to write a social article about the Prius and other “green” cars becoming taxis for an automotive website I work on. If Google News was LIMITING the news sources I read, I never would have seen that article or had that idea.

… by limiting your input you limit your perspective and your ability to better understand an issue … Leer más “Personalized Google News – Will That be on the Test”