Le Dimmer Dims Everything On Desktop Except The Window In Focus – thnxz @addtips


Le Dimmer is a tiny application for Windows that’s designed for a single purpose only: it automatically dims everything on the desktop, including wallpaper, icons, folders, open windows, apps etc. leaving behind the foreground window and the task bar brightly lit. It has no GUI and no complex settings to confuse you. The application can come handy if you watch a lot of movies without going full screen and wanted a way to dim everything other than your media player window. It can also prove to be very useful if you have multiple windows opened and you want to focus only on one window at a time without maximizing it to take the whole of your screen real estate. Lets find out how it works.

Vía http://www.addictivetips.com/

Le-Dimmer_System-Tray

While the application appears to just sits in the system tray area without any GUI, it still lets you control the level of dimming via a command-line switch. The readme files states that the default value is 150, but you can set a number between 0 to 255 depending on how much dimming you want. You can input a greater number to darken the screen further, while conversely choosing a number lower than 150 will reduce the dimming effect.

Full article 🙂

If you want to close the application to halt the dimming, you can simply select Quit from the context menu that appears when you right-click Le Dimmer’s system tray icon. Alternatively, you can use the Ctrl+Shift+Q hotkey to exit the app.

Le-Dimmer

All in all, it’s a very simple and straightforward application that’s built to serve one purpose, perfectly does the job it’s made for. Anyone looking for a way to keep focusing on one window without getting distracted by others is bound to find it useful. It works on Windows XP, Windows Vista, Windows 7 and Windows 8. Both 32-bit and 64-bit OS editions are supported.

Download Le Dimmer

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Microsoft vende 40 millones de Windows 8 en su primer mes de vida


El ritmo de la demanda hace prever que superará fácilmente las ventas de su predecesor, Windows 7 cuando concluya su primer trimestre

Por
 

Microsoft vendió 40 millones de licencias de su nuevo sistema operativo Windows 8 durante el primer mes de este software en el mercado, según dio a conocer en un comunicado.

El ritmo de la demanda hace prever que Windows 8 superará fácilmente las ventas de su predecesor Windows 7 cuando concluya su primer trimestre. Continuar leyendo «Microsoft vende 40 millones de Windows 8 en su primer mes de vida»

Usuarios de Windows 7 ya pueden probar Internet Explorer 10



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Internet Explorer 10Siendo honestos, Internet Explorer no es un nombre grato para la mayoría de quienes tenemos alguna idea de tecnología. Pero, siendo justos, el navegador de Microsoft está haciendo méritos para que le demos una nueva oportunidad. La versión 10, que ya venía incluida en Windows 8, ha recibido buenos comentarios de parte de la prensa internacional y es -según un estudio de New Relix, una firma de estudio de rendimiento de software- el browser más rápido para cualquier versión de Windows.

Desde este martes, los usuarios de Windows 7 podrán descargarse una versión de prueba para echar un vistazo. Entre sus nuevas funcionalidades está la activación por defecto de la opción ‘do not track’, una mejor compatibilidad con estándares Web como HTML 5 y CSS3 y mejoras en el rendimiento y en la compatibilidad con pantallas táctiles, un formato no muy extendido en Windows 7, pero presente. Continuar leyendo «Usuarios de Windows 7 ya pueden probar Internet Explorer 10»

computerworld.com | News….


Steven Sinofsky

Analysts see Windows 8 worries, ego clash in exit

Steven Sinofsky, Microsoft’s top Windows executive, abruptly left the company Monday, prompting a flurry reaction from long-time Microsoft watchers about why Sinofsky is gone and what happens now. Read more…

computerworld.com | Top Stories


 

Operating systems

Windows 8 cheat sheet

Windows 8 presents a radically new interface to users, but never fear: Our comprehensive guide will help you find your way around the new OS and make the most of its features. Read more…

 

Windows 8 Must Battle XP for Large Chunk of User Base


mashable.com

While Windows 8 rolled out to great fanfare Thursday, it still has to fight fellow Microsoft operating system Windows XP for users.

The 11-year-old program has nearly 30% “usage share” worldwide, reports web analytics firm StatCounter. Although Microsoft stopped selling it in 2010, XP remains one of the most popular OSestoday.

As of September, XP holds 27.64% usage share worldwide — second only to Windows 7 at 52.2%, according to StatCounter. In the U.S., XP has 16.42%, while Windows 7 sits at 49.36% (the latter debuted in 2009).

SEE ALSO: How to Get Windows 8 Now

“Our stats confirm the theory that business users in particular have been reluctant to move from XP,” said StatCounter CEO Aodhan Cullen. “The new Windows 8 interface represents a radical overhaul for Microsoft.”

“The scale of change of the desktop experience, however, may heighten the initial reluctance of traditional business users to upgrade to this new OS.” Continuar leyendo «Windows 8 Must Battle XP for Large Chunk of User Base»

Recuperen su experiencia Google


Si ya han actualizado a Windows 8 y se están familiarizando con él, quizá hayan estado buscando algunos de sus productos favoritos de Google que usan a diario. Para ayudarles a obtener la mejor experiencia posible en Google y a lo largo de la web, hemos diseñado y desarrollado una nueva aplicación de Google Search y un navegador Chrome para Windows 8. También hemos creado un sencillo sitio para ayudarles a recuperar su experiencia Google.

La aplicación de Google Search incluye una interfaz limpia y reconocible. Nuestra nueva búsqueda por voz les permite hacer preguntas habladas de manera natural, mientras que la búsqueda de imágenes y las vistas previas de imágenes fueron desarrolladas para ser deslizadas de manera táctil. Además, como es usual, ustedes obtienen resultados inmediatos mientras escriben con Google Instant. Los doodles que tanto disfrutan en ocasiones especiales estarán ahí mismo, en la página de inicio, e incluso se mostrarán en el mosaico de Google que aparece en su pantalla de inicio.

El navegador Chrome es el mismo Chrome que conocen y disfrutan, pero con algunas personalizaciones para optimizar su uso en pantallas táctiles, incluyendo botones más grandes y la habilidad de mantener a Chrome…   Continuar leyendo «Recuperen su experiencia Google»

Windows 8 Review – Complete Guide To New Features


 

Windows-8-AddictiveTips-Review

Whenever Microsoft rotates the generation wheel of their operating system to rejuvenate it with latest enhancements, it takes some time to get accustomed to the newest member of the family. Just three years back Microsoft launched Windows 7, which to many, was deemed as the best Windows to date. Features like Libraries, Jump List, Aero Snap and Aero Glass gained instant popularity. And to be honest, it was what Vista should have been in the first place. However, time has finally arrived for Windows 8 to takeover its predecessor’s job. A job that doesn’t seem any easier this time around, as Microsoft has tried to make this latest version a desktop/tablet hybrid. Windows 8 brings a slew of changes to the table, in terms of OS usage experience as well as user interface, with all new Start Screen, Modern UI (Windows Store) apps, Tablet support, revamped Windows Explorer and what not. In short, the new OS is full of surprises. Let’s find out whether Windows 8 really deserves a place in our life or not.

Complete history

 

geekets.com | Latest post


im a geek

Pantallas flexibles de Samsung a la venta en el 2013

Autor: 

Desde hace varios meses hemos hablado acerca del lanzamiento de pantallas flexibles, algo que principalmente ha sido impulsado por Samsung.

Samsung lanzará nuevas pantallas AMOLED

De acuerdo a fuentes coreanas, Samsung lanzará dispositivos con pantallas flexibles hasta el próximo año, con el fin de seguir perfeccionando esta tecnología y ofrecer una mejor experiencia.
Leer el resto de la entrada »

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Java es eliminado de los navegadores con Mac OS

Autor:  

En la reciente actualización para Mac OS, Apple ha decidido eliminar Java, por lo que el contenido compatible con este script no puede apreciarse.

Apple retira Java de Mac OS

Apple sigue despidiéndose de diferentes servicios y aplicaciones, siendo la más reciente víctima Java, sin ninguna explicación extensa de por medio por parte de dicha empresa, pero si con algunas especulaciones.
Leer el resto de la entrada »

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Skype será incluido en Windows 8 por defecto (confirmado)

Autor:  

Microsoft ha confirmado que Skype estará integrado a Windows 8, sistema operativo cuyo lanzamiento se llevará a cabo dentro de unos días.

Skype incluido en Windows 8

Skype formará parte de la interfaz Metro y con esto se confirma el uso de este servicio de mensajería instantánea por parte de la empresa de Redmond.
Leer el resto de la entrada »

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Casete con capacidad de almacenar 35 TB de información

Prototipo de casete de 35 TB

El famoso casete que representó el medio para escuchar y compartir música en los 80´s, ahora vuelve en versión digital y con enorme capacidad de almacenamiento.

Leer el resto de la entrada »

#MM #MundoMicrosoft | geekets.com


Gracias a  geekets.com por compartir a diario su contenido!
Gabriel Catalano

Microsoft Office 365, nueva herramienta para universitarios

Microsoft lanza Office 365

Microsoft Office 365  es un servicio de suscripción que incluye aplicaciones de Microsoft para crear y editar documentos, así como espacio de almacenamiento en la Nube e incluso, tiempo de llamadas en Skype.

Leer el resto de la entrada »

Conoce las diferencias entre Windows 7 y Windows 8

Diferencias entre Windows 7 y Windows 8

Hoy les diremos las diferencias entre Windows 8 y Windows 7, las cuales pueden ser consideradas a la hora de cambiar o conservar el sistema operativo de sus equipos.

Leer el resto de la entrada »

Picks de lo más relevante que leí hasta ahora | Editor’s picks reading Up Till Now


Enrique Dans

Spotbros: sobre David, Goliath y las estrategias (moderadamente) provocativas

Como comenté en esta entrada anterior, estoy trabajando con mis amigos de Spotbros en el lanzamiento de su mensajería instantánea segura y social, intentando convertirla en la alternativa a una WhatsApp que es líder de mercado hasta el punto de haberse convertido en genérico conversacional (“te mando un guasap” o incluso “teguasapeo“).

La realidad es la que es: WhatsApp tiene una masa crítica de muchos millones de usuarios, pero es un verdadero desastre en lo que a seguridad serefiere. Pero enfrentarse a un líder de mercado en función de un criterio que, paradójicamente, parece poco apreciado por una base de usuarios, resulta como mínimo complejo. El usuario medio de WhatsApp llega a él por la enorme simplicidad de su proceso de registro y construcción de red, y aparentemente, no tiene ningún tipo de problema en seguir utilizando una herramienta en la que cualquiera puede hacerse pasar por él,  cambiar su status, enviarle mensajes no deseados o interceptar sus conversaciones.

Historia completa

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Inicio

Bill Gates habla de Windows 8 (Video)
Bill Gates pretende encantar a todo el mundo con Windows 8. En un video posteado por Microsoft el día de hoy
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Marketing Nostálgico y la publicidad que te lleva al pasado
Hay momentos de la vida marcados por la publicidad y hoy, el marketing nostálgico se encarga de sacarla del pasado.
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Seguridad online: ¿Vigilamos o espiamos a nuestros hijos? Se vuelve a dar la discusión en relación a la seguridad online cuando nuestros hijos usan Internet.

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How Hotmail lets down its users security-wise compared to Gmail and Yahoo

How Hotmail lets down its users security-wise compared to Gmail and Yahoo

Hotmail lets down its over 350 million users when it comes to security, by not giving them an easy way to tell if their account has been accessed by unauthorised third parties.
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dropbox1.jpg

5 usos originales para nuestra cuenta de Dropbox.

Por Juan J. Velasco.

Bitelia.

Servicios de almacenamiento en la nube como Box o Dropbox se han convertido muy populares entre los usuarios y, poco a poco, en un servicio de casi obligado registro para compartir archivos, trabajar de manera colaborativa o mantener siempre disponibles archivos a los que acceder desde cualquier ubicación y dispositivo.

Esta semana, Dropbox puso en marcha una promoción con la que
aumentaba el espacio a los estudiantes y profesores de instituciones educativas de todo el mundo.

Hay muchos usuarios que cuando ven este tipo de promociones se

(Leer más)

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Cómo actuar contra los virus en Twitter

A menudo cuando empezamos a seguir, nos llegan mensajes directos de este tipo: “hey someone is writing offensive things that are about you” más un enlace que se supone que te dirige a lo que están hablando mal sobre ti.

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VentureBeat | News About Tech, Money and Innovation

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Si buscamos éxito en el modelo educativo, miremos a Singapur por Equipo Social Media
Educación en Singapur

En mitad del debate sobre la educación en España, con otra reforma legislativa encima de la mesa, conviene ampliar horizontes y mirar lo que hay más allá del entorno europeo. Y un caso destaca sobre todos los demás: el de Singapur, que se ha convertido en un referente internacional, logrando posicionarse en los puestos de cabeza del ya conocido informe PISA. Las dos patas sobre las que se sustenta su exitoso modelo son la exigencia y la valoración, tanto del profesorado como de…

Leer más
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A LIST Apart: For People Who Make Websites

Responsive Comping: Obtaining Signoff without Mockups

If you’re making websites, chances are you’ve given some thought to what constitutes a responsive-friendly design process—and you’ve probably found that adding a mockup for every breakpoint isn’t a sustainable approach. Designing in code sounds like the answer, but you may be mystified at where to begin—or feel unmoored and disoriented at the prospect of giving up the approach you’ve long relied on. Enter responsive comping. This new, mockup-less web design process makes it easy to get that Photoshop monkey off your back, and have a fresh new beginning with your old friend the web browser.

Complete history >>>

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Tablets and smartphones drive e-Commerce in Asia: Visa

SINGAPORE – The growth of smartphones and tablets, along with an improved perception of security is leading the internet to play a significantly bigger role in consumption across Asia, according to a recent study published by Visa.

Tablets and smartphones drive e-Commerce in Asia: Visa

Improved security perception is leading consumers to purchase online, according to Visa

In economies where smartphone and tablet penetration are high, consumers are already showing a tendency of picking up products through their phones or tablets. Of the 8,000 consumers surveyed, four in ten said they browsed products on their phones or tablet device last year. In fact, browsing on mobile phones exceeded 40 per cent in Korea, Hong Kong and Singapore. Hong Kong saw 13 per cent of its online purchases on mobile phones and 11 per cent on tablets.

“The prevalence of smartphones and tablets translates to easier online access for consumers to retailers anytime, anywhere, and we expect to see more people browsing and shopping on-the-go as a result,” said Paul Jung, Visa’s head of e-Commerce solutions for Asia, Central Europe, Middle East and Africa.

 

 

 

Complete history >>>

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Como salir de la burbuja en la que te encerró Google

Muy interesante (y entretenido) el video que publicó la gente de Duck Duck Go (el buscador «libre«), en el cual plantean que ya no existen los resultados regulares en las búsquedas de Google. Por medio de un sistema que tiene en cuenta nuestro perfil de usuario, las páginas que visitamos, nuestros contactos y nuestras interacciones en redes sociales (entre otras miles de variables), Google ofrece resultados únicos y personalizados para cada individuo. La idea no es del todo mala pero… ¿y si uno quiere salir de su propia burbuja? ¿Que nos queda a los curiosos que queremos pensar «fuera de la caja»? La respuesta, la tienen los chicos de Duck Duck Go. ¡Bien por ellos!

Complete history >>>____________________________________________________________________________

LA CLAVE: MOTIVAR

Luis Galindo: “Hay directivos que creen que dirigir es mandar”

09:00 –

 El especialista español en recursos humanos habló con Apertura.com sobre los desafíos del área más caliente en época de crisis. Cómo deben manejarse los grupos donde reina el ego.Por Joaquín Garau

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i.d.e.a.

10 Ways To Land A Job In Advertising

Currently unemployed? Just out of school? Graduating in December? Whether you are out of work or just looking to land the job you want, hopefully the below will help. #10: Be Gone Cover Letter. Adios Resume. 1998 called. They want their cover letter back. Case in point for the cover letter I sent below back in 1998. Somehow, it sort of worked then (even though I spelled ‘Copyrighting’ vs ‘Copywriting’). Those days are long gone. I get more cover letters and resumes …

READ MORE Read More

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Building a Brand Management Service Vision

At i.d.e.a., we have dedicated ourselves to building a Brand Management Service Vision that will move People, Product, and Culture both for ourselves and our brand partners. We have challenged the Brand Management team with the task of defining what constitutes outstanding Brand Management and how to implement those best practices every day. Before starting this voyage of discovery there were a couple of questions that I asked myself and my team to ensure we were providing ourselves a framework …

READ MORE Read More


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Inbound Marketing Expert Blog – Get Found:Create, Optimize & Convert

Is Your Site Still Being Hit By Google’s Penguin?

Google Penguin algorithmRemember two or three years ago, when it was almost impossible to find any valuable information on Google? Too often the websites that ranked at the top of Google were poorly-written attempts to display ads or sell products. The major search engines … [Continue reading]

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Inbound Marketing Expert Blog – Get Found:Create, Optimize & Convert

How to Choose the Best WordPress Hosting

 by  

Two of the most important things for a web developer to consider is the web hosting company they will use and the type of hosting package they will choose. There are a lot of options and unfortunately, not all of them are right for hosting a WordPress website.

WordPress Specifics

There are a few things that are required in order to effectively run WordPress on a web hosting account. However, there are a few specifics that must be adhered to in order to run the latest versions of WordPress.

  • PHP – Version 5.2.4 or greater.
  • MySQL – Version 5.0 or greater.

Most web hosting companies not only support WordPress and its requirements, but there are many that will install the latest version for you on your server as a part of your set-up service at no extra charge.

What Makes a Good Web Host?

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Pinterest influye en 7 cada 10 usuarios para realizar compra de productos

pinterest

De acuerdo con un estudio realizado por la firma BizRate InsightsPinterest no sólo le gana la partida a Facebook en cuanto a las ventajas que ofrece la red social para el comercio social, sino que también lo supera como referencia para los consumidores antes de adquirir algún producto en línea.

Después de analizar y estudiar el comportamiento de cerca de 7.500 compradores online, el estudio realizado por la firma antes mencionada, llegó a la conclusión de que Pinterest induce más a los usuarios a realizar compras a través de internet que otras plataformas como Facebook.

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The product design sprint: understand (day 1)

Jake Knapp
Design Partner, Google Ventures

At the Google Ventures Design Studio, we have a five-day process for taking a product or feature from design through prototyping and testing. We call it a product design sprint. This is the third in a series of seven posts on running your own design sprint. Now that you know…

ReadWriteWeb.com | Week in Review


TOP STORY BY 

How Is Windows 8 Going To Do? Microsoft Doesn’t Want To Talk About It

Windows 8: Nine unanswered questions about the new OS | pcworld.com


Despite the looming October 26 launch date of Windows 8, a handful of questions about Microsoft’s next operating system remain. Some are big, some are small, but all should be relevant to hard-core PC users who have decided to take the Windows 8 plunge, as well as to people who plan to buy new Windows 8 hardware.

Here we’ll do our best to explain nine mysteries, as well as to provide context on why you should care.

How will users sync their media with phones, including Windows Phone devices?

Until now, Windows Phone users have relied on a Zune desktop app to sync their media files from a PC to the phone. With Windows 8, the Zune brand will disappear, and we haven’t yet received official word on what will replace it.

Windows Store
Microsoft’s Windows Store

The Verge has posted a leaked screenshot of a Windows Phone companion app, but that provides only a glimpse at how syncing might work. In addition, it doesn’t answer the question of whether a desktop sync application will remain available.

On a related note, we don’t know whether Apple will release a version of iTunes for the Windows Store. It seems unlikely, but that would be the only way for Windows RT users to sync their content to an iPhone, iPod touch, or iPad. Will Apple ignore these users because they dared to choose an RT tablet over an iPad? Only time will tell.

What are the details on Xbox Music?

Xbox Music
Xbox Music

Although Microsoft announced Xbox Music in June, details remain murky. The service is expected to be a competitor to Pandora and Spotify, with free radio-style streaming and subscription-based music on demand, but the official word is to wait and see about specifics on pricing and packaging.

The biggest remaining question about the service is whether it will be an answer to Apple’s iTunes in the Cloud, which acts as an online repository for all the music you already own. Whether Xbox Music will have a similar music-locker element is unclear. We expect answers soon, but as of press time Xbox Music remains quite mysterious.

What are the specifics on SmartGlass?

SmartGlass is a companion app for Windows 8 tablets—and eventually other mobile devices—that lets users control and send content to the Xbox 360. It can also show additional content on the small screen while a video is playing on the television.

Xbox SmartGlass
SmartGlass on mobile devices

That sounds great, except we don’t know exactly how content selection will work for third-party apps, such as Netflix. We’re also uncertain about how many apps will offer second-screen content for SmartGlass. To date, Microsoft has demonstrated HBO GO and shown concepts of what Halo 4 on Smartglass might look like, but the company has released little hard information.

Will other Microsoft apps, such as Paint and Movie Maker, go modern?

Microsoft will preload Windows 8 with several of its own tablet-optimized apps, such as Bing, Sports, Finance, and Weather. Even Solitaire received a makeover for the new touch interface in Windows 8.

Still, some apps, including Paint and Movie Maker, haven’t crossed over from the desktop. This is somewhat surprising, considering that Apple’s content-creation apps, such as iPhoto and iMovie, have become big selling points for the iPad.

Will Microsoft port its own apps, or will it rely on third parties to fill in the gaps? That’s a critical question, considering that the Windows Store, Microsoft’s app portal, is woefully understocked. If Microsoft really wants consumers to take its app ecosystem seriously, it should ensure that all of its key, legacy desktop software products come in modern-style touch versions too.

What’s the future for version upgrades? Continuar leyendo «Windows 8: Nine unanswered questions about the new OS | pcworld.com»

Microsoft remoza MSN para la era Windows 8


Cuando a fin de mes Microsoft presente el windows 8 anunciará también el rediseño total de su portal en Internet MSN. El nuevo diseño está pensado para seducir a usuarios de tabletas.

MSN Logo



La empresa de software más grande del mundo está realizando una «gran y multimillonaria inversión en dólares» para crear una «operación mediática de buen tamaño», dijo Bob Visse, gerente general de MSN Product Management Group.

Microsoft vendió su participación de 50% en la página de Internet de noticias MSNBC.com en julio a su socio hace mucho tiempo NBCUniversal, que ahora es en su mayor parte propiedad de Comcast Corp.
MSN es uno de los portales más grandes de Internet junto a Yahoo y AOLLa redacción de MSNBC en el campus de Microsoft en Redmond (Washington) está siendo desmontada, mientras MSN construye un nuevo equipo en sus oficinas cercanas a Bellevue. Continuar leyendo «Microsoft remoza MSN para la era Windows 8»

Microsoft Advertising Unveils New Windows 8 Ads in Apps Concepts with Agency Partners at Advertising Week 2012


Microsoft Advertising Community Blogs and Forums

You may remember a couple months ago at another industry event across the pond I shared how we were bringing in creative agency partners earlier than ever before to co-ideate on potential advertising opportunities with Windows 8 Ads in Apps. Bringing partners on board from the beginning is vital to the long-term success of the Windows 8 ecosystem. Working together in the co-ideation process demonstrates what can be gained from great collaboration when you involve creativity and technology. It’s exciting to see how we’re driving innovation in this opportunity to create new industry standards.

We’ve enjoyed digging in and getting creative with folks from the IAB creative board including Big Spaceship, Razorfish, Team Detroit, Universal McCann and Y&R Group on blue sky thinking for in-app ad concepts, as we are considering Windows 8 a brand new advertising canvas that offers endless opportunities. The connected user interface and unique, fluid design of Windows 8 will encourage people to explore and discover ads without disrupting their experience. Based on that, we set out not to just create new ad formats – our goal was to rethink the entire experience.

The results of our co-ideation sessions and work are the first five unique, custom advertising scenarios that feature major brand campaign concepts within marquee publisher apps – including Delta Airlines in an NBC News app, Finish Line in an LA Times app, Ford Fusion in a Chicago Tribune app, Jeep in an AccuWeather app and Goldfish Crackers in a Slacker Radio app. Below is snapshot of each, which you can also see in a quick video with our partners here.

Delta Airlines in the NBC News App – Agency Partner: Razorfish

Delta is launching a new advertising campaign called “Up” that is all about upping the ante in travel with the airline. The Razorfish creative team leveraged the unique, creative campaign and content of “Up” to conceptualize a Windows 8 Ads in Apps concept for Delta in the NBC News app that is an intuitive, contextually relevant and immersive experience, which is ideal for a tablet. When in the NBC News app, a user can initiate the ad by touching on the Delta tile so that it expands up the screen. The user can swipe ‘up’ to continue a visual journey of a travel experience—from checking in at the airport, to bags going up the ramp, until the plane is up in the sky—that is simple and aspirational. Once the experience is closed, users are returned to the NBC News app content.

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Finish Line in the LA Times (sports section) – Agency Partner: Big Spaceship

Big Spaceship came up with a simple, yet compelling concept for Finish Line called, «Elements Change, Running’s Eternal.» The Big Spaceship team was excited about how Windows 8 encourages advertisers to create ads that deserve attention, rather than simply shouting messages, blinking repeatedly or interrupting people. As a result, the Windows 8 Ads in Apps concept for Finish Line is beautiful and fun to explore. In the sports section of the LA Times app, the Finish Line ad opens into a panoramic format that show a day in the life of a female athlete who loves to run. The concepts encourages people to follow her journey while showcasing Finish Line products through strategically placed “hot spots” on the runner that allows people to touch to learn more.

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Ford Fusion in Chicago Tribune (business section) – Agency Partner: Team Detroit

Team Detroit created a Windows 8 Ads in Apps concept for Ford Fusion’s new ad campaign that leveraged the consumer-first architecture of Windows 8 to tell a story and present content in a way that is non-intrusive and within the context of what the consumer wants and when. The team created an advertising concept with a dynamic background that is subtle and contextual, and empowers the user to control their brand experience. Shown within the Chicago Tribune app, as consumers scroll left to right, they see environmental changes in the background that are brought to life through dynamic layering of elements and timeline based animation with three advertisement spots highlighting various components of the Ford Fusion story.

a5 Continuar leyendo «Microsoft Advertising Unveils New Windows 8 Ads in Apps Concepts with Agency Partners at Advertising Week 2012»

Andrés Silva Blog

Marketing, estrategia y transformación digital

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LIFESTYLE - by Esther Herrero

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imagination is the key

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Compartir conocimientos 2.0 y Marketing Online

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Taking unsubstantiation to new levels

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Dirección estratégica para la vida

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Founding Partner, StellarHire Partners - Executive Search Consultants. Recent engagements include Eloqua, SFDC, Tibco and Veeam.

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Noticias de Tecnologia.

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Gestión de personas y transformación digital para las organizaciones líderes de la Era del Conocimiento

Two Leaves Tea SPAIN

Great Organic Tea! ✫✫✫✫✫ Te Organico en Piramides

Ideas para la clase

Experiencias creativas en la clase de español.

No solo los 80's

La mejor música de la historia

Molly Balloon's Blog

Identity + Dressing + Colour

El OJO PUBLICO. / Глаз общественности

Ver para contar & contar para ver. / Чтобы рассказать

Think Creative Idea Growth Hacking

Expertos en estrategia y auditoria de marketing

The Coaching Alliance

El camino hacia el éxito

Erick Lovera

Mi Pasión en un Blog

Estampas de México.

“Un fotógrafo tiene que ser auténtico y en su obra, debe expresar emociones, provocar reacciones y despertar pasiones.” ~ Javier García-Moreno E.

Natalia Gómez del Pozuelo

Escritora y formadora en comunicación

aloyn

Alimentación, ocio y negocios, ALOYN, es un Grupo dirigido a Directivos y Propietarios de empresas, interesados en el mundo de la industria de alimentación y bebidas. Tanto por la parte de la industria productora como por la parte de la industria consumidora y/o distribuidora (Distribución Comercial, Horeca, Vending, Venta Directa, etc). También nos interesan las actividades ligadas al agroturismo y el enoturismo como magníficas actividades de promoción y difusión de la cultura gastronómica.

Blog de Jack Moreno

Un blog de Joaquín Moreno sobre recursos, literatura y ciencia ficción

Mashamour

Ensalada de Manjares

be.blog

be. Intelligent Multimedia Education

~~Mente en Gravedad~~

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The Xtyle

Fashion Blog - Un Blog de Moda y Tendencias by Bárbara Sanz Esteban

aníbal goicochea

Tecnologías de la Información y Estrategia

A Waterfall of Sound

"Poetry is when an emotion has found its thought and the thought has found words." Robert Frost

Health & Family

A healthy balance of the mind, body and spirit

Style & Design

Fashion Trends and News

U.S.

News, Headlines, Stories, Video from Around the Nation

NewsFeed

Breaking news and updates from Time.com. News pictures, video, Twitter trends.

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