How to Create a Twitter Marketing Strategy that Rocks | Written by Jeff Bullas


Jeffbullas’s Blog

 

There are many bloggers and brands that just leap onto Twitter, setup an account and start  tweeting. This random approach is fine if you are a person that is doing tweeting for fun and you want to share your rambling rantings to any Joe that  wants to leap into your stream and share sweet nothings.

Don’t be blinded by the shiny new Twitter tool, it needs to be used wisely and if you put in place a planned strategy it will deliver results that will delight and amaze.

The principles of a coherent marketing strategy should not be discarded because social media mania has turned your brain to mush. Twitter in the right hands with the right plan and approach is a very sharp marketing tool.

Twitter is the Perfect Marketing Channel for Bloggers

Top bloggers have now realized that Twitter is a very effective and highly leveraged social media marketing platform to engage with a highly targeted audience and a channel that drives traffic and adds to and enhances their current marketing.

Twitter provides you with a potential audience of over 220 million but those that are interested in your topic of choice will be a subset of that big number. Finding that audience whether it be car lovers, or fashion tragics will be an important component of your strategy as well as achieving goals that are included in your plans.

So Where do you Start?

There are some Twitter basics that are vital when setting up your Twitter account

1. Create a Twitter account that has the same name as your blog domain

2. Include a link to your blog in your settings

3. Include your location

4. Upload a logo or photo that is consistent with your blog branding

5. Include a Twitter background that suits your brand image

6. Include a description in your Twitter settings that include “key words” that are congruent with your blog topic that Google will like.

So you have set up your account which has the  essentials completed, it’s now time to create a Twitter marketing strategy.

Twitter Marketing Strategy Blueprint… Leer más “How to Create a Twitter Marketing Strategy that Rocks | Written by Jeff Bullas”

TweetDeck: ¿Cómo PROGRAMAR TWEETS para ser publicados EN OTRO MOMENTO?

Voy a darles un ejemplo usándome a mí mismo. Soy de leer mi timeline (línea de tiempo de Twitter) a altas horas de la noche. Muchas veces mientras la reviso, se me ocurren nuevos tweets para compartir. Sin embargo, publicar un tweet a las 2 o 3 de la mañana, es condenarlo al fracaso, ya que la mayoría de las personas, están durmiendo. Ergo, el tweet será leído solo por algunos noctámbulos como yo. En cambio, si en lugar de publicarlo en el mismo momento que lo escribo, digamos 2 de la mañana, lo escribo y lo programo para que salga publicado a las 11 de la mañana, mientras estoy trabajando y ocupado con otras cosas, la cantidad potencial de lectores (o audiencia potencial del tweet) se incrementa notablemente. Es decir, dejo todo planificado y programado para que algo que redacté en un horario marginal y en el cual estoy tranquilo y relajado, salga publicado en un “Horario Principal” (en televisión diríamos “Prime Time”) en donde hay mucha gente conectada a Twitter (a pesar de que yo esté reunido con clientes o colegas, tratando otros temas).


Tiempo atrás escribí un TIP sobreTWEETDECK y cómo esta aplicación nos permitía “disfrutar a Twitter en serio”. Describí muchas de sus ventajas y varios lectores de Adrian Tips optaron por usar TweetDeck como plataforma preferida a la hora de twittear. Hoy vamos a sacarle un poco más de provecho a TweetDeck, aprendiendo cómo twittear “en diferido”, o dicho de otro modo, cómo escribir un tweet en un momento y programarlo para que salga publicado en otro momento.

http://adriantips.com

Esta función llamada “schedule this update” (algo así como “agendar este tweet”) es sumamente útil, ya que nos permite escribir uno o varios tweets y decidir con precisión en que fecha y horario queremos que los mismos salgan publicados. Leer más “TweetDeck: ¿Cómo PROGRAMAR TWEETS para ser publicados EN OTRO MOMENTO?”

3 Tools That Let You Escape Social Media

You know the drill….Twitter, email, Tweetdeck, Youtube and round and round. It happens every single day of the week all over the world as our attention spans get shorter and shorter. It’s very hard for all of us to work when we are only ever a notification or a ping away from getting interrupted. Even if you actually vow to switch it all off you’ll more often than not find yourself clicking back in for that one sneaky look that inevitably takes you off on another merry go round of social media goodness. So with that in mind I wanted to find 3 simple tools that let you escape it all and actually physically took control of your computer as if you were in the online version of rehab for a couple of hours.


You know the drill….Twitter, email, Tweetdeck, Youtube and round and round. It happens every single day of the week all over the world as our attention spans get shorter and shorter. It’s very hard for all of us to work when we are only ever a notification or a ping away from getting interrupted. Even if you actually vow to switch it all off you’ll more often than not find yourself clicking back in for that one sneaky look that inevitably takes you off on another merry go round of social media goodness. So with that in mind I wanted to find 3 simple tools that let you escape it all and actually physically took control of your computer as if you were in the online version of rehab for a couple of hours. Leer más “3 Tools That Let You Escape Social Media”

How Industry Marketers Can Save Twitter’s Ecosystem

The Demise of the Ecosystem

Until this year, twitter had plenty of feature gaps. I remember when it wasn’t unusual to go to Twitter.com or text 40404 to share my thoughts with my followers. Over time, new companies were formed to take advantage of what Twitter wasn’t doing on its own. Smartphone apps, analytics, scheduled tweets, pictures and video, among others, were integrated into the service through third-party development efforts to make Twitter easier and more useful to its rapidly growing user base. This trend gave us a new wave of social media household names, such as HootSuite, TweetDeck, UberTwitter and Topsy.

The market for enhancing Twitter was robust and growing … which his probably what caught the company’s attention.

Though Twitter has dabbled in closing its feature gaps in the past – e.g., with the 2008 acquisition of Summize – it approached the task in 2010 with unparalleled vigor. Kicking off the Chirp developer conference in April with the acquisition of iPhone app developer Tweetie, Twitter introduced new features, applications and revenue models at a rapid pace, much of it coming at the expense of the ecosystem that fueled its popularity. Then, with the “new Twitter” rolled out, it almost looked as though the company was truly going head-to-head with its own application ecosystem.

And, it makes perfect sense.

Twitter is ostensibly eager to demonstrate the legitimacy of its sky-high valuation, estimated to be around $4 billion recently, especially if a liquidity event is in the cards. In the near-term, it’s prudent for the company to consolidate user interaction and traffic to increase revenues, widen margins and cultivate end-user loyalty. Consequently, what’s good for Twitter isn’t necessarily good for the companies that have tied their future to the platform – leaving the ecosystem exposed to considerable risk.

The Standard Coping Mechanism

The prevailing wisdom for ecosystem companies has been to pursue broader reach. It’s a straightforward diversification play, in which Twitter ecosystem companies expand their services to other platforms. HootSuite, for example, lets users publish to LinkedIn, Facebook and WordPress, as well as Twitter.

This tactic does reduce platform-related and strategy risks, but it fails to provide an opportunity for differentiation. Social media content and analytics management is already well on its way to commoditization, leaving little room for the rapid growth that Twitter ecosystem companies (and their investors) likely crave. The only ways to compete are on usability, insight and cross-platform reach. The barriers to entry are low – as Twitter has demonstrated in triggering this problem for its ecosystem – making differentiation virtually impossible.

For the ecosystem as a whole to recapture its momentum, a fundamentally different approach is necessary. Finding a way to cut through the endless tweets to help users with specific interests monitor and participate in a targeted manner could provide a wide range of opportunities to a sector that’s watching its future shrink.


The future of the Twitter ecosystem is uncertain, to say the least. A wave of enhancements this year has allowed Twitter to take traffic share back from the third-party application developers that helped accelerate Twitter’s growth. And, this appears to be a significant part of Twitter’s strategy going forward.

As Twitter looks to shore up its position, particularly as suitors reportedly bring multibillion dollar offers for the company, the ecosystem could suffer. Many of these companies are looking for ways to survive, yet they don’t seem to be looking in the right places: a great opportunity could be slipping through their fingers. For this sector of the social media market to regain its footing, it should look back to an approach that’s been around in the marketing world for decades. Leer más “How Industry Marketers Can Save Twitter’s Ecosystem”

TwitSprout Growth Report – Beta


A Reference Guide to the Growth Report Prototype

One page with clear metrics to answer the question… are you growing?
This is the first prototype. We’re following an early beta launch philosophy to seek input from you, our beta gurus. You’re the experts.

I have put together this reference guide to help explain the calculations and purpose behind the analytics.

1. @username
This is the Twitter account of course. Need more be said? 🙂 Leer más “TwitSprout Growth Report – Beta”

5 Steps to a Stronger Social Media Presence

Social media and social networking sites present tremendous opportunities to all kinds of business, including web design. If you’re not currently active with social media you are missing out on one of the best methods for networking and for free or low-cost marketing.

Many designers who are using social media are not getting the most out of it. In this post we’ll look at 5 simple steps that you can take to improve your effectiveness with social media, regardless of whether you are already a user or if you have not yet gotten started with social media.
Step 1: Identify Your Goals and Priorities

It’s important to set a solid foundation for your efforts with social media by first defining what you hope to get out of it. This is a critical step that many designers and freelancers overlook. Yes, social media can have a significant impact on your business, but you need to have some direction or else you will be wasting your time.

Some common goals or priorities for designers who are using social media include finding new clients, networking with other designers, increasing traffic to their website or blog, improving name recognition and branding, finding a new job, and simply enjoying activity with the community of users. It’s possible to improve your business or career in any number of ways with social media, but you need to be aware of what is important to you because it should shape the way in which you use social media.
Step 2: Target a Few Specific Social Media Sites…


http://vandelaydesign.com/blog/social-media/stronger-social-media-presence/

Social media and social networking sites present tremendous opportunities to all kinds of business, including web design. If you’re not currently active with social media you are missing out on one of the best methods for networking and for free or low-cost marketing.

Many designers who are using social media are not getting the most out of it. In this post we’ll look at 5 simple steps that you can take to improve your effectiveness with social media, regardless of whether you are already a user or if you have not yet gotten started with social media.

Step 1: Identify Your Goals and Priorities

It’s important to set a solid foundation for your efforts with social media by first defining what you hope to get out of it. This is a critical step that many designers and freelancers overlook. Yes, social media can have a significant impact on your business, but you need to have some direction or else you will be wasting your time.

Some common goals or priorities for designers who are using social media include finding new clients, networking with other designers, increasing traffic to their website or blog, improving name recognition and branding, finding a new job, and simply enjoying activity with the community of users. It’s possible to improve your business or career in any number of ways with social media, but you need to be aware of what is important to you because it should shape the way in which you use social media.

Step 2: Target a Few Specific Social Media Sites… Leer más “5 Steps to a Stronger Social Media Presence”

Does The Future Of The Internet Have Room For Web Designers?

It seems that new posts about what the Internet has in store for us down the road pop up every week or two. Some propose that the Internet will deliver more of the same, but different somehow (it’s usually ambiguous just how), while others propose such radical changes that it’s hard to believe they could ever happen. And the truth is, none of us really know what will happen with the Internet in 10 or 15 years.

After all, it was only a little more than 15 years ago that Clifford Stoll wrote the now-infamous “The Internet? Bah!” post (subtitled: “Hype Alert, Why Cyberspace Isn’t, and Will Never Be, Nirvana”). In that post he detailed why a lot of things just wouldn’t happen online but most of which are now commonplace.

As web designers and developers, what the future holds for the Internet is imperative for our livelihoods. If the Internet has radical changes in store for us, we need to understand how they might effect what we do to earn a living and what we’ll need to do to adapt and keep pace — if that’s even possible.


By Cameron Chapman | http://www.smashingmagazine.com

It seems that new posts about what the Internet has in store for us down the road pop up every week or two. Some propose that the Internet will deliver more of the same, but different somehow (it’s usually ambiguous just how), while others propose such radical changes that it’s hard to believe they could ever happen. And the truth is, none of us really know what will happen with the Internet in 10 or 15 years.

After all, it was only a little more than 15 years ago that Clifford Stoll wrote the now-infamous “The Internet? Bah!” post (subtitled: “Hype Alert, Why Cyberspace Isn’t, and Will Never Be, Nirvana”). In that post he detailed why a lot of things just wouldn’t happen online but most of which are now commonplace.

As web designers and developers, what the future holds for the Internet is imperative for our livelihoods. If the Internet has radical changes in store for us, we need to understand how they might effect what we do to earn a living and what we’ll need to do to adapt and keep pace — if that’s even possible.

The Future is Content and Data

Look at your mobile phone. If you’re like most tech-savvy consumers, you’ve likely got a smartphone of the Apple or Android variety (or maybe a Blackberry, especially if you’re working in the corporate world). Most of us use our smartphones on a near-constant basis doing everything from checking email to working on projects to entertaining ourselves. How much of all that do you do in your phone’s browser?

The answer is probably “not much”.

We use an app to check email. We use the Facebook app for status updates. We use Twidroid or TweetDeck or the official Twitter app for tweeting. We use a YouTube app to watch videos. We use the Pandora or Last.fm apps for streaming music.

Prism in Does The Future Of The Internet Have Room For Web Designers?

Mozilla Prism is an application that lets users split web applications out of their browser and run them directly on their desktop. Is this the future of mobile applications?

It’s likely a similar scenario on our desktop or laptop computer. We use apps for a lot of our common Internet-based activities. We even have options to create our own apps with single-site browsers (like Fluid or Prism). And Google’s Chrome OS is just around the corner with devices already planned to use the web-based OS. Leer más “Does The Future Of The Internet Have Room For Web Designers?”

10 Twitterific Twitter Tools

Twitter. It’s huge at the moment: As I’m writing this, I can hear the guy on the radio plugging his own Twitter account to his audience, asking them to follow him. Whether you’re using it for marketing or just personal use, Twitter can be very useful — and fun at the same time.

If you are a tweeter (apparently not everybody is), then it’s quite probable that you’ll want to get the most out of your experience. From Twitter clients that build on top of the default UI to finding people to follow and learning more about your Twitter activity, here is a review of a few excellent Twitter tools.
1. TweetDeck

TweetDeck

TweetDeck is a social media browser that combines all your social media accounts into one friendly and easy-to-manage stream of information. You can have multiple Twitter accounts set up, and you can view whatever you like from those accounts including mentions, friends’ tweets, direct messages, favorites, and more.

One thing I have found very useful when using TweetDeck instead of my browser is not having to log in and out of my several accounts to tweet; you can do it all from a compact little desktop app. Not just Twitter: you can have other social media networks set up including Facebook, MySpace, LinkedIn, Foursquare, Google Buzz and more.

It’s easy to set up. All you have to do is install the program on your computer and allow the app to access Twitter. TweetDeck is free to download and is available for the desktop, iPad, iPhone and Android.

Other feature-rich social media clients to check out are:

* HootSuite: a browser-based Twitter client that allows scheduling of tweets, integration with Facebook, FourSquare and more, multiple user accounts, and awesome HTML5/CSS3 goodness
* CoTweet: a Twitter client geared for businesses and organizations that allow you to manage your company’s tweets effortlessly
* Seesmic: a social media all-in-one app for Twitter to YouTube that comes in a variety of flavors — as a desktop application, browser app, and a mobile app


by Kyle Prior
//sixrevisions.com

10 Twitterific Twitter Tools

Twitter. It’s huge at the moment: As I’m writing this, I can hear the guy on the radio plugging his own Twitter account to his audience, asking them to follow him. Whether you’re using it for marketing or just personal use, Twitter can be very useful — and fun at the same time.

If you are a tweeter (apparently not everybody is), then it’s quite probable that you’ll want to get the most out of your experience. From Twitter clients that build on top of the default UI to finding people to follow and learning more about your Twitter activity, here is a review of a few excellent Twitter tools.

1. TweetDeck

TweetDeck

TweetDeck is a social media browser that combines all your social media accounts into one friendly and easy-to-manage stream of information. You can have multiple Twitter accounts set up, and you can view whatever you like from those accounts including mentions, friends’ tweets, direct messages, favorites, and more.

One thing I have found very useful when using TweetDeck instead of my browser is not having to log in and out of my several accounts to tweet; you can do it all from a compact little desktop app. Not just Twitter: you can have other social media networks set up including Facebook, MySpace, LinkedIn, Foursquare, Google Buzz and more.

It’s easy to set up. All you have to do is install the program on your computer and allow the app to access Twitter. TweetDeck is free to download and is available for the desktop, iPad, iPhone and Android.

Other feature-rich social media clients to check out are:

  • HootSuite: a browser-based Twitter client that allows scheduling of tweets, integration with Facebook, FourSquare and more, multiple user accounts, and awesome HTML5/CSS3 goodness
  • CoTweet: a Twitter client geared for businesses and organizations that allow you to manage your company’s tweets effortlessly
  • Seesmic: a social media all-in-one app for Twitter to YouTube that comes in a variety of flavors — as a desktop application, browser app, and a mobile app Leer más “10 Twitterific Twitter Tools”

Twitter’s Extreme Makeover — Can it Win Back Users from Third-Party Services?

Yesterday, Twitter introduced their new look to the world and has begun rolling it out to all users on their platform. Twitter.com has truly been made-over, with a brand new interface featuring a sleeker design, more prominent media content, related tweets and mini profiles.

Here’s a summary of the changes that were highlighted by Twitter (for the full video by Twitter, scroll to the end of the post):

* Design – The Twitter stream will now appear on the left side of the page. On the right side, what used to be the smaller right-hand column has now expanded into a dashboard-like panel that contains more information on features such as Followers/Following, Who to Follow, Trending Topics, etc. Besides these larger changes, there have been small design tweaks such as tabs to organize your lists and streams, a hidden “Tweet” button, and clearer re-tweet labels.


by Christine Hsu
//blog.360i.com

Yesterday, Twitter introduced their new look to the world and has begun rolling it out to all users on their platform. Twitter.com has truly been made-over, with a brand new interface featuring a sleeker design, more prominent media content, related tweets and mini profiles.

Here’s a summary of the changes that were highlighted by Twitter (for the full video by Twitter, scroll to the end of the post):

  • Design – The Twitter stream will now appear on the left side of the page. On the right side, what used to be the smaller right-hand column has now expanded into a dashboard-like panel that contains more information on features such as Followers/Following, Who to Follow, Trending Topics, etc. Besides these larger changes, there have been small design tweaks such as tabs to organize your lists and streams, a hidden “Tweet” button, and clearer re-tweet labels.

New Designvia Techcrunch
Photobucket

Old Design
Photobucket Leer más “Twitter’s Extreme Makeover — Can it Win Back Users from Third-Party Services?”

El New York Times lanzará este año News.me, su servicio social de noticias

El iPad, y en general el mercado de los tablets, comienza a pisar fuerte, y nadie se quiere quedar fuera. Pero no basta con trasladar contenido de un soporte a otro. Se trata de crear contenidos y aplicaciones específicas para estos dispositivos y así aprovechar todas sus posibilidades. Por esa razón, The New York Times está trabajando con gente de Betaworks (creadores de Tweetdeck y Bit.ly) para lanzar News.me, un servicio social de noticias.

No se han querido dar muchos detalles, pero podría empezar como una aplicación para el iPad muy similar a Flipboard. Pero la intención es involucrarse más en las redes sociales. “Estamos viendo cómo el compartir en las redes sociales y al web en tiempo real están influenciando el consumo de noticias”, explica Michael Zimbalist, vicepresidente de investigación y desarrollo de The Times Companies.


El iPad, y en general el mercado de los tablets, comienza a pisar fuerte, y nadie se quiere quedar fuera. Pero no basta con trasladar contenido de un soporte a otro. Se trata de crear contenidos y aplicaciones específicas para estos dispositivos y así aprovechar todas sus posibilidades. Por esa razón, The New York Times está trabajando con gente de Betaworks (creadores de Tweetdeck y Bit.ly) para lanzar News.me, un servicio social de noticias.

No se han querido dar muchos detalles, pero podría empezar como una aplicación para el iPad muy similar a Flipboard. Pero la intención es involucrarse más en las redes sociales. “Estamos viendo cómo el compartir en las redes sociales y al web en tiempo real están influenciando el consumo de noticias”, explica Michael Zimbalist, vicepresidente de investigación y desarrollo de The Times Companies. Leer más “El New York Times lanzará este año News.me, su servicio social de noticias”

TweetDeck Adds Posterous Pics, T.co Support & More

Multi-column, multi-platform social network client TweetDeck has issued an update that fixes a few bugs and adds “some small, but important, new features”. We’re talking support for Twitter’s t.co URL shortener, uploading pics to Posterous and even sending out tweets that are longer than the 140 character limit.

The update is just for the standard desktop client, not the “super-swanky User Streams Preview version”, but TweetDeck promises an upgrade for that is also on the way soon.

The first feature you might notice in the new TweetDeck is the “Trending Topics” column, which shows Twitter trending topics – or popular topics being discussed on Twitter – and explains the trends using WhatTheTrend.com.


Multi-column, multi-platform social network client TweetDeck has issued an update that fixes a few bugs and adds “some small, but important, new features”. We’re talking support for Twitter’s t.co URL shortener, uploading pics to Posterous and even sending out tweets that are longer than the 140 character limit.

The update is just for the standard desktop client, not the “super-swanky User Streams Preview version”, but TweetDeck promises an upgrade for that is also on the way soon.

The first feature you might notice in the new TweetDeck is the “Trending Topics” column, which shows Twitter trending topics – or popular topics being discussed on Twitter – and explains the trends using WhatTheTrend.com. Leer más “TweetDeck Adds Posterous Pics, T.co Support & More”

What Are You Doing Today to Get Work for Tomorrow?

You’ve got a 5:00 deadline, 3 pages of copy to revise, 2 logos to vectorize (or whatever magic you design folks use to make things pretty), and a status report to complete to wrap up another project. It’s almost the perfect trifecta –your three current projects ending at the same time. You’re smoking busy right now, but as N.C Winters points out – you might not have enough work tomorrow to warrant getting out of bed.

So what are you doing to keep fresh projects coming your way?

I’ve still got that new freelancer smell, but a few things that I’ve been trying to do seem to be working so far:

* Tweetdeck Alerts – anytime the word “copywriter” is mentioned on twitter, I get an alert that pops up. I quickly scan it, and if it’s someone looking for a copywriter I’ll send them a quick note. This would probably work with keywords like logo, graphics, template, etc. This has been a huge source of new business lately – small and big jobs.


You’ve got a 5:00 deadline, 3 pages of copy to revise, 2 logos to vectorize  (or whatever magic you design folks use to make things pretty), and a status report to complete to wrap up another project.  It’s almost the perfect trifecta –your three current projects ending at the same time.  You’re smoking busy right now, but as N.C Winters points out – you might not have enough work tomorrow to warrant getting out of bed.

So what are you doing to keep fresh projects coming your way?

I’ve still got that new freelancer smell, but a few things that I’ve been trying to do seem to be working so far:

19 Top 20 Sites to Improve Your Twitter Experience

“140-character status updates to a network of followers.” That makes Twitter sound simple. But in fact, the social information platform has grown to be much more complex than its 140 character-limit suggests. The site not only connects people, but has also become an intricate information resource for everything from news to shopping deals.

Yet in many ways, the site’s actual functionality hasn’t exactly kept up with user interactions. Twitter’s (Twitter) interface has remained simple, which is why a lot of tweets take place through third-party sites and applications that make the experience more useful.

We’ve compiled a list of the top 20 third-party websites for making your Twitter experience more useful and easier to manage. Although this does not include the many desktop or mobile applications that are available for Twitter, we hope that it will make your browsing experience more enjoyable as you dive into the Twittersphere. Also, as a one-stop shop for Twitter apps, check out OneForty. We’d love to hear what’s missing from this list, including sites that you find useful in the comments.


Vadim Lavrusik

Twitter Graph Image“140-character status updates to a network of followers.” That makes Twitter sound simple. But in fact, the social information platform has grown to be much more complex than its 140 character-limit suggests. The site not only connects people, but has also become an intricate information resource for everything from news to shopping deals.

Yet in many ways, the site’s actual functionality hasn’t exactly kept up with user interactions. Twitter’s (Twitter) interface has remained simple, which is why a lot of tweets take place through third-party sites and applications that make the experience more useful.

We’ve compiled a list of the top 20 third-party websites for making your Twitter experience more useful and easier to manage. Although this does not include the many desktop or mobile applications that are available for Twitter, we hope that it will make your browsing experience more enjoyable as you dive into the Twittersphere. Also, as a one-stop shop for Twitter apps, check out OneForty. We’d love to hear what’s missing from this list, including sites that you find useful in the comments.


Web Applications: HootSuite and Brizzly


With its recent update and HTML5 support, social media dashboard HootSuite (HootSuite) has become one of the most useful Twitter web applications not only for individual users, but teams managing several accounts. In some ways, HootSuite has the look and feel of TweetDeck (TweetDeck) with the big differentiator of it being a web-based application, not requiring any downloads.

HootSuite enables you to update to multiple accounts at once, and supports Twitter, Facebook (Facebook) profiles and pages, LinkedIn (LinkedIn), Ping (Ping).fm, WordPress (WordPress), MySpace (MySpace) and Foursquare (Foursquare). Similar to TweetDeck, these features make the application useful for maintaining your overall social presence. Moreover, you can allow other users to jointly update an account, integrate Google Analytics (Google Analytics) for your stats and schedule tweets and updates ahead of time.

The HTML5 interface enables you to easily include an image or file with your update by simply dragging it from the desktop into the message box, which will automatically upload the file with an “Ow.ly” shortener for sharing. The fast loading of the dashboard is perhaps one of the most notable improvements, making the site more usable for users who manage dozens of accounts. If you don’t like Hootsuite, you should also check out Seesmic (Seesmic), which has a lot of similar features, but a different interface.

Brizzly has a different functionality from Hootsuite, but may be more appealing because of its simple interface. Brizzly is specifically focused on Twitter and no other networks, which makes the experience somewhat less distracting. It also includes subtle, but worthy features like automatically expanded URLs, which shows you exactly where you are going if you click, and displays replies and direct messages in a threaded form, making it easier to follow the conversation. Leer más “19 Top 20 Sites to Improve Your Twitter Experience”

Why Flipboard Matters

e were the first big media source to cover Flipboard, and ever since that moment the iPad application has taken over the technology scene leaving many scratching their heads: what about this application is so special? Let’s take a moment to break down just what Flipboard is, why it is a big deal, and what it means for future media applications.

To begin, Flipboard is not finished or perfect. It has annoying feature holes, but like an unfinished painting you can see the bigger picture in the gaps. Flipboard needs, among other things, offline access, stronger posting capabilities for Facebook and Twitter, more pages per section, a ban button, and better controls to prevent repeat content. All that will be solved over the next several releases, it’s just a matter of time, so let’s put that aside.


We were the first big media source to cover Flipboard, and ever since that moment the iPad application has taken over the technology scene leaving many scratching their heads: what about this application is so special? Let’s take a moment to break down just what Flipboard is, why it is a big deal, and what it means for future media applications.

To begin, Flipboard is not finished or perfect. It has annoying  feature holes, but like an unfinished painting you can see the bigger picture in the gaps. Flipboard needs, among other things, offline access, stronger posting capabilities for Facebook and Twitter, more pages per section, a ban button, and better controls to prevent repeat content. All that will be solved over the next several releases, it’s just a matter of time, so let’s put that aside. Leer más “Why Flipboard Matters”

MetroTwit, nuevo cliente de twitter para Windows


Por @marcosesperon

metrotwit MetroTwit, nuevo cliente de twitter para WindowsExisten multitud de clientes de twitter para instalar en nuestros equipos y gestionar de forma más sencilla nuestra cuenta de microblogging. Estos clientes nos permiten revisar las actualizaciones de nuestros amigos de una forma más cómoda, con accesos directos a las funciones más comunes y en ocasiones con la posibilidad de gestionar varias cuentas simultaneas. Leer más “MetroTwit, nuevo cliente de twitter para Windows”