So does your blog, book or ebook have contagious attributes?


English: Logo of Academic Project publishers.

Typical communication in the age of mass media start with two steps

  1. Mass Media to Network Hubs
  2. Network Hubs to the rest of the population

But “Buzz” refuses to follow neat patterns. Cold Mountain’s buzz didn’t start from the traditional marketers text book .

So what made the book spread? What were the contagious attributes? >>>>>  Leer más “So does your blog, book or ebook have contagious attributes?”

Are You Barely Passing With Your Business Philosophy?

Here’s the thing: There were no right answers.

Philosophy isn’t something you get right or wrong. There’s no right answer – the textbooks are just there to make you think and learn how to question, explore and investigate life, situations, ethics, and morals so that you can come up with fairly rational arguments about what you believe is the right answer.

The right answers are yours and yours alone.

But I didn’t know that. I was doing what I thought was expected of me – following “the rules”. I thought that if I followed them perfectly, I’d get high marks. I’d succeed.


Written by James
http://menwithpens.ca/business-philosophy/

I hated philosophy class in university. Absolutely couldn’t stand it. I read the textbooks and documents several times, listened to the audio files over and over again and wrote papers that should have pinned down the right answer perfectly.

And each time the grades for my papers came back, my face fell. They always hovered somewhere between 60 and 70%. Never higher.

So I worked harder. Read more. Listened longer. Wrote better. And still the grades came back in the dreaded range.

I didn’t understand it. It was frustrating. I was pulling high marks in other courses, so why not this one? I was working hard, but it didn’t seem to be enough.

And how much more work would it take to nail this class? Why wasn’t I acing this one? What did my professors want? Why couldn’t I find the right answers to get 90s instead of 60s? Leer más “Are You Barely Passing With Your Business Philosophy?”

Replacing a Pile of Textbooks With an iPad

When I’m not blogging away about technology for the Bits Blog, I’m also an adjunct professor at New York University in the Interactive Telecommunications Program.

The program is a technology-focused graduate course, so it came as no surprise when four of my students walked into class in early April with fancy new Apple iPads in hand. After the students got past the novelty factor, a debate ensued about how the iPad would fit into their school life. One factor the students discussed was the ability to carry less “stuff” in their backpacks: the iPad can replace magazines, notepads, even a laptop.

Now there’s an iPad application that could further lighten the load. A new company called Inkling hopes to break the standard textbook model and help textbooks enter the interactive age by letting students share and comment on the texts and interact with fellow students.


By NICK BILTON

Inkling's biology textbook

When I’m not blogging away about technology for the Bits Blog, I’m also an adjunct professor at New York University in the Interactive Telecommunications Program.

The program is a technology-focused graduate course, so it came as no surprise when four of my students walked into class in early April with fancy new Apple iPads in hand. After the students got past the novelty factor, a debate ensued about how the iPad would fit into their school life. One factor the students discussed was the ability to carry less “stuff” in their backpacks: the iPad can replace magazines, notepads, even a laptop.

Now there’s an iPad application that could further lighten the load. A new company called Inkling hopes to break the standard textbook model and help textbooks enter the interactive age by letting students share and comment on the texts and interact with fellow students. Leer más “Replacing a Pile of Textbooks With an iPad”