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Mcommerce study predicts increase by 300 percent in 3 years

Though smartphones will play an important role over the holiday season, by 2015 there will be massive growth. The results of a recent study by Tapjoy have shown that while the next couple of months should be quite defining for mcommerce, over the next three years, the sector will increase by well over 300 percent (up to 362 percent in the United States). This will occur as more consumers buy smartphones and use them to make their … Read entire article »

Mobile commerce app to be used year round by Sears

The application had previously been used on a seasonal basis to drive sales. As Sears releases the 60th edition of its Wish Book catalog it is also releasing it in a mobile commerce format for iPads for the second year in a row. The retailer’s catalog has become a holiday tradition for many shoppers. Sears is attempting to make certain that the catalog … Read entire article »

What is NFC Technology…

Near field communication (NFC) technology embodies a set of standards for smart phones and other mobile devices that establish communications between such devices using radio frequencies.
These transmissions can only be facilitated over short distances, hence the name of the technology.
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