36 Tips to Build An Explosive Brand Using ONLY Social Media

A few random thoughts in no particular order. Hopefully you will find some of them useful. At the very least, they may kick-start some interesting conversations within your own company…

1. Facebook applications still work. I’ve seen spends as little as $10,000 generate over 5m hits when targeted properly.
2. 300,000 people join Twitter everyday. If you’ve not got a “conversation strategy“, get one!
3. FourSquare WILL be huge. Plan to use it alongside your next event, festival or product launch.
4. The biggest website for 2011 will be http://search.twitter. Find out where your customers are and talk to them.
5. You should be on Google Blog search everyday, interacting with customers in your industry and leaving comments on their blogs.
6. Become friends of EVERY Facebook fan page relevant to your brand. (And then find something relevant and interesting to say).
7. The fastest growing brands tweet between 20-30 times per day. (That’s only a lot of tweets if you’ve got nothing good to say).
8. If you don’t know what to tweet about – Trendsmap is a good place to start for high-traffic keywords.
9. The worlds biggest brands (like Coca-Cola) have up to 30 times more traffic on Facebook than they do on their own website.
10. Use the 80/20 rule. 80% leaving comments and remarks everywhere / 20% generating your own content.


A few random thoughts in no particular order.  Hopefully you will find some of them useful.  At the very least, they may kick-start some interesting conversations within your own company…

  1. Facebook applications still work. I’ve seen spends as little as $10,000 generate over 5m hits when targeted properly.
  2. 300,000 people join Twitter everyday. If you’ve not got a “conversation strategy“, get one!
  3. FourSquare WILL be huge. Plan to use it alongside your next event, festival or product launch.
  4. The biggest website for 2011 will be http://search.twitter. Find out where your customers are and talk to them.
  5. You should be on Google Blog search everyday, interacting with customers in your industry and leaving comments on their blogs.
  6. Become friends of EVERY Facebook fan page relevant to your brand. (And then find something relevant and interesting to say).
  7. The fastest growing brands tweet between 20-30 times per day. (That’s only a lot of tweets if you’ve got nothing good to say).
  8. If you don’t know what to tweet about – Trendsmap is a good place to start for high-traffic keywords.
  9. The worlds biggest brands (like Coca-Cola) have up to 30 times more traffic on Facebook than they do on their own website.
  10. Use the 80/20 rule. 80% leaving comments and remarks everywhere / 20% generating your own content. Leer más “36 Tips to Build An Explosive Brand Using ONLY Social Media”