The Romance of Creativity

If you are trying to bring something new into the world, know this:

The creative process is very much like a relationship.

And like most relationships, it usually begins with fascination — that curious state of mind that keeps you spellbound, charmed, and aroused.

Whenever someone gets a new idea, a kind of romance begins.

For many of us, just thinking about a new idea is an aphrodisiac. It turns us on, psyches us up, and otherwise makes it hard to eat, sleep, or obsess about cash flow.

While some people involved in a new relationship are able to sustain this excitement for months, most of us are less fortunate. It’s the rare person who knows how to savor and expand upon this feeling for years.

After the intoxication of the initial encounter wears off, a less-than-incredible reality sets in.

Where once we saw only beauty, now we see blemishes.

To make matters worse, a weird kind performance anxiety enters the picture.

“Will I be good enough to achieve my goal?” we ask. “Do I have what it takes?”

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by Mitch Ditkoff

The Romance of CreativityIf you are trying to bring something new into the world, know this:

The creative process is very much like a relationship.

And like most relationships, it usually begins with fascination — that curious state of mind that keeps you spellbound, charmed, and aroused.

Whenever someone gets a new idea, a kind of romance begins.

For many of us, just thinking about a new idea is an aphrodisiac. It turns us on, psyches us up, and otherwise makes it hard to eat, sleep, or obsess about cash flow.

While some people involved in a new relationship are able to sustain this excitement for months, most of us are less fortunate. It’s the rare person who knows how to savor and expand upon this feeling for years.

After the intoxication of the initial encounter wears off, a less-than-incredible reality sets in.

Where once we saw only beauty, now we see blemishes.

To make matters worse, a weird kind performance anxiety enters the picture.

“Will I be good enough to achieve my goal?” we ask. “Do I have what it takes?” Leer más “The Romance of Creativity”

The Fairness Strategy: Negotiating for the Long-Term

If you’re buying a car or a piece of real estate, aggressive may be the right strategy. But, when it comes to negotiating partnerships for bold, long-term creative pursuits, relationships and precedent matter. In fact, the relationship matters more than the extra spread you might gain from being aggressive.

When it comes to negotiating partnerships for bold, long-term creative pursuits, relationships and precedent matter.

When negotiating a deal that will result in an ongoing relationship, consider the “fairness” strategy. It’s simple: Have a discussion up front with your counterpart in the negotiation. Make the case that you want to reach a fair deal for both parties.


Negotiation is a part of business. Whether you are hiring a team, agreeing to terms with a client, or ironing out a deal with a vendor – negotiation sets the tone for the relationship.

Of course, you want a good deal. Everyone does. Some people take the aggressive approach: asking for more or offering less than they think is fair. The brash business figures of the 20th century were infamous for aggressive negotiation practices. The strategy here is to purposefully exceed the boundaries of fairness with the understanding that you’ll need to take a few steps back.

However, by doing so, you are setting an antagonistic precedent. Screwing over the other party creates distrust and insecurity – very shaky ground for collaboration. Leer más “The Fairness Strategy: Negotiating for the Long-Term”