We Are Watching the Reinvention of Microsoft


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REUTERS

Its not every day that we get to watch a company that helped make personal computing a reality reinvent itself. Yet that is exactly what we are watching as Microsoft inches closer to one of its biggest operating system launches to date. Not only is this launch critical to Microsoft’s future, but so is the journey it will embark upon to reinvent itself.

Creating Software for the New Era

The computing devices that have helped make Microsoft what it is today are not the mainstream computing devices of the future. Of course, things like notebooks and desktops play a role in the computing ecosystem but in my opinion, devices like tablets, smartphones, and perhaps even some new devices represent what will consume the bulk of our personal computing time.

This means that Microsoft needs to reinvent itself for this new era of computing. There was a time when the computing devices driving the industry were primarily running Microsoft software. However, in today’s world that is no longer the case.

(MORE: Let’s Hope Microsoft’s Kindle Fire Competitor–Assuming It Exists–Isn’t a Kin)

The more I study the trends in the industry, the more I’m convinced that Microsoft’s future depends on it becoming a hardware-agnostic software company. Throughout most of Microsoft’s history, its major innovations and value have been strictly limited to companies who license Microsoft’s software platform, Windows. This worked in a Windows-dominated world, but with the role of smartphones, tablets, and even shifting tides in notebooks and desktops, it’s no longer a Windows-dominated world. I don’t believe we’ll see a Windows-dominated world again like we did as the computing industry was maturing. Leer más “We Are Watching the Reinvention of Microsoft”

The (Dis)Advantages of Working From Home

Being a freelancer means you often have complete freedom on where to work. However, we tend to stay at home and work from our beds, dining room tables, a corner in our room, or if we’re lucky enough, a whole room dedicated as an office. What we mostly do not do, is leave our home to work in a separate office or co-working space.

Working from home comes with several advantages after all – no overhead, free range of the kitchen, no dress code and the ability to sleep as late as we want and stroll from the bedroom to our computer.

However, there are also several disadvantages we should be aware of. Distractions from family, children or pets being the biggest issue we come across. Also, walking two feet from our bedroom to our office means we don’t get the exercise we should – and we’re increasingly becoming an unhealthy industry. It also means you lead a distinctly lonely work day – and without a boss breathing down your neck you’re more apt to goof off on the internet.

Even with all of these disadvantages – I still wouldn’t trade it for any other job in the world, nor would I bother with paying the high costs of renting an office space. Instead, I’ve aimed to become more productive and turn these into non-issues. How can you do it?


http://www.amberweinberg.com/the-disadvantages-of-working-from-home/

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Being a freelancer means you often have complete freedom on where to work. However, we tend to stay at home and work from our beds, dining room tables, a corner in our room, or if we’re lucky enough, a whole room dedicated as an office. What we mostly do not do, is leave our home to work in a separate office or co-working space.

Working from home comes with several advantages after all – no overhead, free range of the kitchen, no dress code and the ability to sleep as late as we want and stroll from the bedroom to our computer.

However, there are also several disadvantages we should be aware of. Distractions from family, children or pets being the biggest issue we come across. Also, walking two feet from our bedroom to our office means we don’t get the exercise we should – and we’re increasingly becoming an unhealthy industry. It also means you lead a distinctly lonely work day  – and without a boss breathing down your neck you’re more apt to goof off on the internet.

Even with all of these disadvantages – I still wouldn’t trade it for any other job in the world, nor would I bother with paying the high costs of renting an office space. Instead, I’ve aimed to become more productive and turn these into non-issues. How can you do it?

Distractions From Family & Pets Leer más “The (Dis)Advantages of Working From Home”

How to Stand and Deliver Productivity and Health

If you sit all day in front of a computer screen (and I suspect many of you reading this probably do), here’s some information that might bring you to your feet.

A recent study published by the American Cancer Society proves what common sense has been telling us for years: sitting is bad for your health. The study links increasing sedentary lifestyles (specifically the growing trend of computer-related jobs that require sitting all day at desks) to rising obesity, diabetes, and mortality. The study results showed that the more hours an individual spends sitting each day, the more likely his or her lifespan would be shorter.

Women who spent six hours a day sitting had a 37 percent increased risk of dying versus those who spent less than three hours a day on their bottoms. For men the increased risk was 17 percent.


How to Stand and Deliver Productivity and Health

If you sit all day in front of a computer screen (and I suspect many of you reading this probably do), here’s some information that might bring you to your feet.

A recent study published by the American Cancer Society proves what common sense has been telling us for years: sitting is bad for your health.  The study links increasing sedentary lifestyles (specifically the growing trend of computer-related jobs that require sitting all day at desks) to rising obesity, diabetes, and mortality. The study results showed that the more hours an individual spends sitting each day, the more likely his or her lifespan would be shorter.
Women who spent six hours a day sitting had a 37 percent increased risk of dying versus those who spent less than three hours a day on their bottoms. For men the increased risk was 17 percent. Leer más “How to Stand and Deliver Productivity and Health”

La cátedra de motivación del personal del Sr. Burns


Economía insólita

El estudio “El lado oscuro del carisma” categoriza a los malos jefes en estereotipos que tienen mucho que ver con Burns, Pelopunta y Scott y  explica cuál de estas personalidades es la más nefasta.

Prepárese para recibir un nuevo latigazo contra su autoestima.

Ya llega “FeriManagement Masoquista 2010”, con lo último de lo último en desmotivación del personal.

Gurúes del exterior invitados: el señor Burns, de Los Simpsons; el jefe Pelopunta, de Dilbert y Michael Scott, de The Office.

Mucho antes de que se pusiera de moda la economía del comportamiento, que cruza a la psicología con la economía; las ciencias cognitivas se volcaron -en buena medida por una cuestión de demanda- a estudiar el management y el liderazgo en las empresas. Los aportes son infinitos, pero uno de los estudios más interesantes y provocativos se hizo en la última década, lleva por título “El lado oscuro del carisma” y categoriza a los malos jefes en estereotipos que tienen mucho que ver con Burns, Pelopunta y Scott. Pero va más allá: explica cuál de estas personalidades es la más nefasta para los resultados de la empresa en el largo plazo. Leer más “La cátedra de motivación del personal del Sr. Burns”

SideReel Tracks TV Shows Online, Wherever They Are

For those who take the plunge and cancel their cable or satellite subscriptions, there’s certainly no shortage of television shows and movies to watch online. The trick is finding it all.

There are a handful of Web sites that are vying to be the one-stop shop for finding programming on the Web. Some, like the three-year-old site SideReel, are trying to get an edge by not only offering links to legitimate sources of shows, like network sites, but also letting users share links to sites where illegal copies are available for instant viewing.


By JENNA WORTHAM

SideReel

For those who take the plunge and cancel their cable or satellite subscriptions, there’s certainly no shortage of television shows and movies to watch online. The trick is finding it all.

There are a handful of Web sites that are vying to be the one-stop shop for finding programming on the Web. Some, like the three-year-old site SideReel, are trying to get an edge by not only offering links to legitimate sources of shows, like network sites, but also letting users share links to sites where illegal copies are available for instant viewing. Leer más “SideReel Tracks TV Shows Online, Wherever They Are”

Star Turns

Emmy-winning actor Brian Baumgartner, best known as the lovable simpleton Kevin on NBC’s sitcom The Office, can play a mean game of golf. Sometimes. He’s in a rut right now though and needs to psyche himself up for a major charity tournament.

Enter elite athletes like L.A. Laker Pau Gasol, New York Yankee CC Sabathia and baseball Hall of Famer Ozzie Smith to whip him into shape. Subway restaurants sponsor the action, and Hollywood-branded entertainment shop Content & Company wraps it all up into a TV special.

The result, a one-hour show dubbed Golf Therapy: Life, Lessons and the Pursuit of Par, will launch in the coming weeks online, on Subway’s in-store flat screens, across social media and cable TV channels. It also aired on NBC Sports prior to the U.S. Senior Open on Aug. 1.

Golf Therapy comes on the heels of a number of talent/marketer alliances that show how closely the two worlds have started working together on original, brand-backed entertainment. The brands themselves share top billing in some of the projects, and other times their only role is willing investor.

Stars like Will Arnett and Jason Bateman, who opened the advertiser-friendly production company DumbDumb, have made short videos for Wrigley’s Orbit gum. Fellow Arrested Development alum Tony Hale starred in a Web series backed by Nestea. And 90120’s AnnaLynn McCord popped up in AT&T story-based online vignettes. Eastbound and Down’s foul-mouthed star Kenny Powers, also known as comedian Danny McBride, recently launched a profane short on FunnyorDie for K-Swiss, and Lisa Kudrow’s Lexus-sponsored Web Therapy, now in its third season online, will soon become a TV series on Showtime.


– T.L. Stanley
Emmy-winning actor Brian Baumgartner, best known as the lovable simpleton Kevin on NBC‘s sitcom The Office, can play a mean game of golf. Sometimes. He’s in a rut right now though and needs to psyche himself up for a major charity tournament.

Enter elite athletes like L.A. Laker Pau Gasol, New York Yankee CC Sabathia and baseball Hall of Famer Ozzie Smith to whip him into shape. Subway restaurants sponsor the action, and Hollywood-branded entertainment shop Content & Company wraps it all up into a TV special.

The result, a one-hour show dubbed Golf Therapy: Life, Lessons and the Pursuit of Par, will launch in the coming weeks online, on Subway’s in-store flat screens, across social media and cable TV channels. It also aired on NBC Sports prior to the U.S. Senior Open on Aug. 1.

Golf Therapy comes on the heels of a number of talent/marketer alliances that show how closely the two worlds have started working together on original, brand-backed entertainment. The brands themselves share top billing in some of the projects, and other times their only role is willing investor.

Stars like Will Arnett and Jason Bateman, who opened the advertiser-friendly production company DumbDumb, have made short videos for Wrigley’s Orbit gum. Fellow Arrested Development alum Tony Hale starred in a Web series backed by Nestea. And 90120’s AnnaLynn McCord popped up in AT&T story-based online vignettes. Eastbound and Down’s foul-mouthed star Kenny Powers, also known as comedian Danny McBride, recently launched a profane short on FunnyorDie for K-Swiss, and Lisa Kudrow’s Lexus-sponsored Web Therapy, now in its third season online, will soon become a TV series on Showtime. Leer más “Star Turns”