Gramática de Twitter: 10 claves para leer mejor | por ARIEL TORRES


por ARIEL TORRES | manualdeestilo.com

Una de las primeras cosas que sacrificamos cuando tenemos mucho para decir y poco espacio en blanco es la claridad. Los avisos clasificados son un ejemplo clásico. Pero la civilización viene lidiando con el asunto desde mucho antes.

Los griegos de la época de Sócrates, por ejemplo, escribían todo en mayúsculas y sin espacio entre palabras. Su idioma estaba preparado para aprovechar al máximo el escaso espacio disponible. Con un poco de entrenamiento era posible leer de corrido un texto que parecía extraído de la fantasía más delirante del más osado diseñador gráfico. Puede verse una muestra de esto en la piedra de Rosetta (el fragmento en griego es el que está en la base de la piedra). Leer más “Gramática de Twitter: 10 claves para leer mejor | por ARIEL TORRES”

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The Top 12 Celebrity Marketing Articles from Sex, Brands & Rock’n’Roll


by jeremywaite

Over the past 6 months I’ve lost a lot of sleep writing some great content for my book “Sex, Brands & Rock’n’Roll”.  A brief look over the proofs reminded me of some great posts you may have missed. Enjoy…

  1. Marilyn Monroe : Marketing the Greatest Sex Symbol of All Time
  2. Be Like Che Guevara : Start a Revolution in Your Business
  3. The Ramones, U2, Take That, Joy Division & Lady Gaga on Branding
  4. How Will JFK’s Name Be Remembered?
  5. 8 Reasons Why We Are So Obsessed With Celebrity
  6. How to Build a Superstar Brand like Michael Jordan
  7. Why Einstein Was NOT a Genius
  8. Are Size 16 Supermodels like Crystal Renn a Step Too Far?
  9. Why Didn’t Walt Disney Believe in Recessions?
  10. Why Does Patti Smith STILL Inspire Everyone?
  11. Tiger Woods To Climb Mount Everest
  12. If Your Product Was Amazing, You Wouldn’t Need to Pay for Advertising
Jeremy Waite   |   www.jeremywaite.co.uk
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Worst words to say at work

LINNDA DURRE, FORBES.COM

Power of words … How your phrases can make you seen noncommittal and undependable.

Let’s look at some specific words and phrases that are used by some people to buy time, avoid giving answers and escape commitment. If you use these words and phrases yourself, take a scalpel and cut them out of your thinking, speaking and writing. Words like these only weaken you and make you sound noncommittal, undependable and untrustworthy.


LINNDA DURRE, FORBES.COM

Power of words … How your phrases can make you seen noncommittal and undependable.

Let’s look at some specific words and phrases that are used by some people to buy time, avoid giving answers and escape commitment. If you use these words and phrases yourself, take a scalpel and cut them out of your thinking, speaking and writing. Words like these only weaken you and make you sound noncommittal, undependable and untrustworthy.

These nine words and phrases will make you sound noncommittal, undependable and untrustworthy. Leer más “Worst words to say at work”