Unfortunately, sometimes you’re completely devoid of ideas, which can be demoralizing, especially when it affects your profit and stress levels.
Many designers I’ve met suffer from this problem occasionally. In such circumstances, some creatives choose to push on and just create something.
This is a poor use of your time, though, because it won’t lead to your best work. Others decide to take the day off, but this isn’t always viable. I, on the other hand, use a clever technique, one that I find so effective that I use it all the time now: working in a one-hour time frame.