What is a Mission Statement? | businessnewsdaily.com

Vía businessnewsdaily.com

A mission statement is a statement declaring the purpose of an organization or company — the reason for this company’s existence. A mission statement provides framework and context to help guide the company’s strategies and actions by spelling out the company’s overall goal. Ultimately, a mission statement helps guide decision-making internally while also articulating the company’s mission to customers, suppliers, and the community.

It’s important to note the distinction between a mission statement and a slogan. A mission statement is not a marketing tool designed to grab attention quickly. While it should be catchy and memorable, a mission statement is a thoughtful declaration designed to articulate the goals and philosophies of a company. A mission statement is also not a business plan. A business plan is an organized outline of your ideas about how the business functions.

A mission statement differs from a vision statement. A mission statement says what the company currently is; a vision statement states what the company hopes to become. A mission statement is also not a business plan. A business plan is an organized outline of your ideas about how the business functions.

A mission statement is not an evergreen statement. As a company evolves over time, the company’s mission and intent may also change. A good rule of thumb is to revisit the mission statement every five years to see if it needs to be fine-tuned or rewritten. A mission statement will keep your company on track, but it shouldn’t become stale or irrelevant.

What does a mission statement include?

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How to Write a Business Plan

By: Jeanette Mulvey, BusinessNewsDaily Managing Editor

While it may sound complicated, a business plan is nothing more than an organized outline of your idea of how your business is going to function. And experts agree: you need one.

“A business plan is like a road map,” explained James Jacobs, the retired president of a Dallas-based financial services firm and a SCORE (Service Corps of Retired Executives) advisor. “It’s a road map that helps you identify where you want to go and how to get from point A to point B.”

A business plan should include a variety of pieces and some will be more detailed than others depending on the kind of business you’re running and your reason for writing the business plan.

There are certain pieces of the business plan that are must-haves:

Ten Years In The Military Taught Me [Blogging]

This is a guest post by TheInfoPreneur, at TheInfoPreneur.net.

I joined the military when I was 16 years old. I served all over the world in a variety of roles. I have served along side some of the bravest, funniest and toughest people (men and women) in the world. Those 10 years have given me 10 lifetimes of memories. Some bad, some good and some downright scary.

Every event I have been involved in has taught me a valuable lesson. Sometimes I didn’t realize that straight away, but it taught me the fundamentals of success in any walk of life. Leer más “Ten Years In The Military Taught Me [Blogging]”