‘Newsweek’ vuelve a los años 60 para conmemorar lo nuevo de Mad Men

Pero no sólo la portada echa la vista atrás a los años de oro de la publicidad. Desde el editorial hasta la publicidad del número de Newsweek del 26 de marzo podrán verse diseños propios de 1965 que harán que el lector se sienta de vuelta a la época de Mad Men por momentos.


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Newsweek

estrenará portada retro la próxima semana.
La publicación ha vuelto a los años 60 con su nueva portada inspirada en Mad Men, a la que acompañará un reportaje , “Mad Men vuelve a la oficina”, sobre la vuelta de la serie a la pequeña pantalla el 25 de marzo, más de un año y medio después de que terminara la última temporada.


2010 Top 49 Most Influential Men

More than half a million AskMen readers voted, along with the staff of AskMen, to determine the Top 49 Most Influential Men of 2010. The men who made the list come from all backgrounds- – politics, sports, entertainment, technology, philanthropy — but every single man on the list is a groundbreaker in his respective field, and some are even outright rule-breakers. These are the men history will remember as having defined 2010. More importantly, they’re the men who inspire the rest of us to become Better Men.

So who tops the list in 2010? Mark Zuckerberg was No. 4 in 2009, but did the growth of his Facebook empire move him up on the list, or did The Social Network damage his public persona? Tiger Woods was No. 30 last year, but did his troubled public image thwart his influence? President Obama grabbed the No. 1 spot in 2008, and fell to No. 3 in 2009, but has he done enough in 2010 to even make the list?


http://www.askmen.com/specials/top_49_men/

More than half a million AskMen readers voted, along with the staff of AskMen, to determine the Top 49 Most Influential Men of 2010. The men who made the list come from all backgrounds- – politics, sports, entertainment, technology, philanthropy — but every single man on the list is a groundbreaker in his respective field, and some are even outright rule-breakers. These are the men history will remember as having defined 2010. More importantly, they’re the men who inspire the rest of us to become Better Men.

So who tops the list in 2010? Mark Zuckerberg was No. 4 in 2009, but did the growth of his Facebook empire move him up on the list, or did The Social Network damage his public persona? Tiger Woods was No. 30 last year, but did his troubled public image thwart his influence? President Obama grabbed the No. 1 spot in 2008, and fell to No. 3 in 2009, but has he done enough in 2010 to even make the list? Leer más “2010 Top 49 Most Influential Men”

What Can Entrepreneurs Learn From Mad Mens Christina Hendricks?

This month sees the launch of “From those wonderful folks who gave you Pearl Harbour : Front-Line Dispatches From The Advertising War” by Jerry Della Femina (the original Mad Man). His book has just been republished in order to piggyback on the success of the TV phenomenon Mad Men, which it inspired. The book lovingly describes the inner machinations of Madison Avenue in the Sixties, and is a delicious gossip-heavy read about the golden age of advertising (the title refers to the tongue-in-cheek slogan proposed by Della Femina for Panasonic during a particularly unproductive brainstorming session).

According to Della Femina, the reality of working in an ad agency in the Sixties was actually much worse than what we are seeing on Mad Men. Apparently, in the business climate of the late Fifties and early Sixties, sex was a forbidden subject – everyone did it and yet no one talked about it. But by 1965, the sexual revolution had enveloped much of North America and the advertising industry responded in kind. It either grew its hair or let it down, started drinking in the morning and generally went wild.

Della Femina actually encouraged wayward behaviour in his agency because he figured out that nothing got creative people to come in early and leave late better than the prospect of sexual adventure.


by jeremywaite

This month sees the launch of “From those wonderful folks who gave you Pearl Harbour : Front-Line Dispatches From The Advertising War” by Jerry Della Femina (the original Mad Man).  His book has just been republished in order to piggyback on the success of the TV phenomenon Mad Men, which it inspired.  The book lovingly describes the inner machinations of Madison Avenue in the Sixties, and is a delicious gossip-heavy read about the golden age of advertising (the title refers to the tongue-in-cheek slogan proposed by Della Femina for Panasonic during a particularly unproductive brainstorming session).

According to Della Femina, the reality of working in an ad agency in the Sixties was actually much worse than what we are seeing on Mad Men. Apparently, in the business climate of the late Fifties and early Sixties, sex was a forbidden subject – everyone did it and yet no one talked about it.  But by 1965, the sexual revolution had enveloped much of North America and the advertising industry responded in kind.  It either grew its hair or let it down, started drinking in the morning and generally went wild.

Della Femina actually encouraged wayward behaviour in his agency because he figured out that nothing got creative people to come in early and leave late better than the prospect of sexual adventure. Leer más “What Can Entrepreneurs Learn From Mad Mens Christina Hendricks?”