De empleada doméstica a multimillonaria, la historia de la heredera de Johnson & Johnson – thnxz @iprofesional


Vía http://www.iprofesional.com

Una historia de “Cenicienta”: de la Polonia comunista a un imperio capitalista
Aunque Barbara Piasecka falleció “nadando en dólares”, su origen fue mucho más humilde. Nació en 1937 en Staniewicze, una localidad en el este de Polonia, que ahora pertenece a Bielorrusia. Fue hija de un agricultor que después de la Segunda Guerra Mundial decidió relocalizar a su familia en Breslavia, en el sudoeste del país.

Allí vivió hasta 1968, cuando la joven Barbara decidió que era hora de dejar la Polonia comunista y decidió emigrar primero hacia Roma y luego hacia los Estados Unidos.

Su deseo de irse era tan fuerte que ni siquiera pensó cómo iba a sobrevivir en aquella tierra lejana, a la que llegó casi sin dinero (se dice que tenía apenas u$s100 en la bolsa). Además, tenía otro escollo en su camino: ella no hablaba inglés.

De todos modos, se las arregló para adaptarse a su nuevo contexto y, gracias al consejo de un conserje polaco, decidió buscar empelo como mucama, en lugar de intentar entrar a trabajar en un museo o diario, como originalmente ella había pensado. La idea era sencilla: si atendía una casa, iba a tener alojamiento y comida “gratis” mientras mejoraba su inglés y así podría conseguir un mejor puesto luego.

Es así que, al poco tiempo, consiguió entrar como sirvienta en una vivienda en Oldwick, Nueva Jersey, que era propiedad de J. Seward Johnson y de quien en ese momento era su esposa, Esther Underwood, con quien había estado casado 32 años.

Las historias sobre lo que sucedió luego son varias. Pero todas coinciden en que J. Seward se enamoró de Piasecka de inmediato, sin importar la diferencia de edad de 42 años: él tenía 76 y ella apenas 34.

Lo cierto es que Barbara apenas mantuvo su empleo por un año, y luego decidió partir hacia Nueva York para estudiar cursos de arte (ya había tenido una formación en esta materia en la Jagiellonian University de Cracovia).

Un detalle que no es de sorprender es que su “ex empleador” haya sido quien le alquiló un departamento en Manhattan.

Sólo tres años después de que Barbara abandonara Polonia y llegara a EE.UU., el heredero de Johnson & Johnson decidió dejar a su segunda esposa y madre de sus dos hijos (tenía otros cuatro hijos con su primera esposa Diana Dill).

Así, ese 1971 resultó ser un año de grandes cambios para J. Seward. Y es que apenas ocho días después de obtener el divorcio se casó con Piasecka en una ceremonia a la cual ninguno de los hijos asistió.

El matrimonio duró 12 años, hasta que el poderoso empresario murió de cáncer a los 87 años, no sin antes firmar un nuevo testamento en el que legaba toda su fortuna de más de u$s500 millones a Piasecka, excluyendo de su testamento tanto a sus seis hijos como a un instituto de investigación oceanográfica que Johnson había fundado en Florida.

Avaricia “escandalosa” y una larga batalla legal

Leer más “De empleada doméstica a multimillonaria, la historia de la heredera de Johnson & Johnson – thnxz @iprofesional”

A Pay Phone That Saves Lives And Google Searches – thnxz @FastCoDesign


Beacon… that’s the name.

Sometime in 2014, New York City’s agreement with its payphone vendor will expire–the final death rattle for a technology long eclipsed by mobile devices. As we noted earlier this month, a design competition called Reinvent Payphones is helping the city generate ideas about what should be done with the 11,412 archaic hookups once the contract is up. It’s a tidy way for the city to drum up attention for its tech industry while involving local designers in a debate about public infrastructure.

Tuesday night at Quirky’s Manhattan office, the 12 semi-finalist teams of architects, programmers, and other design professionals gathered to present their concepts. The winning proposals will, theoretically, inform an RFP that the city will unveil within the next few months. After a half-hour deliberation, the jury announced the five winners, each deemed champion of a different genre like “community impact” and “functionality” (a popular vote winner is forthcoming).

Full article? read here 🙂

Full article? read here 🙂

One of the more interesting proposals came from Frog, which won the “visual design and user experience” category for a column of four screens called Beacon. Unlike many of the other proposals, Beacon’s interface is gestural, meaning you’d speak to activate the displays and communicate using hand motions, eye movement, and facial expressions. It’s built upon a 3-D sensor called Capri (designed by PrimeSense, the original developers of Kinect), which senses motion directly in front of it, while a set of microphones and speakers drown out nearby car horns and chatter with white noise. “Recognition technologies and algorithms have become sophisticated enough to recognize a very broad set of gestures, gesture combinations, and normal speech voice commands and can respond very accurately to the user’s intent,” Jonas Damon, Frog’s creative director, tells Co.Design. “In other words, it won’t be annoying to stand next to when you have no intention of using it!”

A Mind-Blowing Map Of Energy Consumption In Every Single NYC Building

It’s kind of like Google Maps for spotting the greediest energy hogs of the city (and it won’t surprise you that Manhattan is, by far, the biggest spender). You can zoom all the way down to your own building, if you’re so inclined, and see how your building stacks up.

Interestingly enough, the project isn’t just an example in smart data mapping; it’s an example of smart data extrapolation. The specific information on this map is actually a series of estimations.


Via Scoop.ithuman being in – perfección

How much power does any piece of a city block use? There’s no way to tell. A building’s facade, unless it’s covered with lights, isn’t exactly screaming its annual energy expenditures.
A new map by the School of Engineering and Applied Science at Columbia University gives us a picture of energy consumption in the five boroughs of New York, on a block-by-block basis. Leer más “A Mind-Blowing Map Of Energy Consumption In Every Single NYC Building”

UPS Infographic of the Day: The Evolution of the UPS Truck

In UPS’s early days as a messenger service in Seattle (1907–1912), most deliveries were made on foot and bicycles were used for longer trips. It wasn’t until 1913 that the company acquired a Ford® Model T as its first package car––a move that reflected a shift in focus from messages to packages and began the evolution of the iconic UPS truck.

Increased demand, a need for efficiency, and an undeniable love of logistics were at the heart of three major moments in the lifeline of the UPS truck: the introduction of feeder trucks (1934) to move large lots of packages between cities in southern California, the addition of double trailers (1956) to keep pace with order volume, and the purchase of Overnite Corporation® (2005) to add operational hubs and expand the company’s Freight fleet.


United Parcel Service logo (2003-present)

http://www.fastcompany.com/

In UPS’s early days as a messenger service in Seattle (1907–1912), most deliveries were made on foot and bicycles were used for longer trips. It wasn’t until 1913 that the company acquired a Ford® Model T as its first package car––a move that reflected a shift in focus from messages to packages and began the evolution of the iconic UPS truck.

Increased demand, a need for efficiency, and an undeniable love of logistics were at the heart of three major moments in the lifeline of the UPS truck: the introduction of feeder trucks (1934) to move large lots of packages between cities in southern California, the addition of double trailers (1956) to keep pace with order volume, and the purchase of Overnite Corporation® (2005) to add operational hubs and expand the company’s Freight fleet. Leer más “UPS Infographic of the Day: The Evolution of the UPS Truck”

Creative Uses of Stickers in Advertising

The use of stickers in advertising is not only an innovative way to attract attention, it is also an extremely cost-effective way to create a lasting impression.

Many companies, whose only form of advertising is stickers, have seen an increase in business by as much as 550%.

The great thing about these stickers is that they can be easily customized and this is probably one of the main reasons why they have become so popular.

In this post, we’ve collected some of the most striking and creative examples of stickers in advertising.

What do you think of these type of adverts? Please feel free to share other examples that you may know of in the comments’ section below.


The use of stickers in advertising is not only an innovative way to attract attention, it is also an extremely cost-effective way to create a lasting impression.

Many companies, whose only form of advertising is stickers, have seen an increase in business by as much as 550%.

The great thing about these stickers is that they can be easily customized and this is probably one of the main reasons why they have become so popular.

In this post, we’ve collected some of the most striking and creative examples of stickers in advertising.

What do you think of these type of adverts? Please feel free to share other examples that you may know of in the comments’ section below. Leer más “Creative Uses of Stickers in Advertising”