10 Top Trends in Social Media | by Jeff Bullas


Written by  | jeffbullas.com

I visited Italy recently and as we know the Italians are a very stylish bunch. They seem to know what fashion is really about.10 Top Trends in Social Media

They can wear a scarf with fabulous flair, choose the cool hat that sets off the outfit or select a pair of sexy shoes that make them look like a fashion model and that is just the men!

The Italians have taken “style” to a level that the rest of the world can only aspire to.

Trends in Shoes

Now on the topic of shoes it appears that there is a trend that if it doesn’t stop very soon, it is going to lead to many injuries and even possible death as fashionista women fall from great heights after stumbling in their 30 centimeter high heels!

This will lend a whole new meaning to the term “Fashion Tragics“.

I have to admit though that the shoes in the windows of the fashion brand stores of Rome and Florence were not just fashion items but objects of style, art and creativity. Just not very comfortable or sensible to wear but who said that fashion should be sensible.

The Trends in Social Media

My trip to Italy was not just for looking at shoes but to provide four keynote presentations to the BE-Wizard web conference.

One of these topics was on the “Top 10 Trends in Social  Media” and how business can adapt and use these trends to their commercial advantage.

Social media that was initially seen as a fad 2-3 years ago is now firmly embedded in the fabric of the web and is impacting how business markets, communicates and publishes.

Trend #1  Social Mobile

The first trend we looked at was the the rise of the social mobile. The synergy of mobile and social networks is combining to make us addicted to our socially networked enabled smart phones that allow us to view our Facebook or Twitter account anywhere at anytime.

The numbers

  • Current research puts the number of mobiles at north of 5.5 billion devices
  • 1,2 billion have internet connected phones (smart phones)
  • 425 million users use their mobile to check in to Facebook
  • 55% of Twitter traffic is from the mobile
  • 400 million YouTube views are from mobile devices

The implications

  • Huge growth potential
  • Create content for mobile devices
  • Design and develop websites and blogs for mobile viewing
  • Make it easy for viewers to act on that mobile content in a social manner (sharing)

In essence make it easy for people to buy and share your products and services from your mobile phones.

Trend #2 Socialization of Search

Google has realized that social networks are here to stay and consequently invested over half a billion dollars in designing and developing Google+ which they launched in June of 2011.

They have realized that in the battle to stay relevant, social networks need to be prioritized when producing search results.

Google considers social as “core” to its strategy and is using the capture of social signals when delivering information from search engines. Consequently you will see the top social networks appearing high in search results pages.

Also it is embedding Google+ into all its web properties including YouTube and Picassa.

Hence the introduction of the “+1″ button in 2011.

The implications Leer más “10 Top Trends in Social Media | by Jeff Bullas”

Anuncios

Aporto una:
Experiencia , por definición: (del latín experiri, “comprobar”)
Hecho de haber sentido, conocido o presenciado algo.
La experiencia es la práctica prolongada que proporciona conocimiento, saber o habilidad para hacer algo.
Es una forma de conocimiento o habilidad derivados de la observación.
De la vivencia de un evento.
La historia de esta palabra se alinea con el concepto de experimento.

Antropología industrial

La palabra cultura puede ser entendida bajo muchas acepciones. Habitualmente, la interpretación de cultura más utilizada se asocia con las manifestaciones externas más que con el verdadero concepto, que es no tanto expresión o efecto como causa y proceso. En antropología, usaremos las definiciones de cultura del propio diccionario de la lengua, así de simple:

1. f. cultivo. (la etimología de la cultura es el cultivo, bonito símbolo).

2. f. Conjunto de conocimientos que permite a alguien desarrollar su juicio crítico.

3. f. Conjunto de modos de vida y costumbres, conocimientos y grado de desarrollo artístico, científico, industrial, en una época, grupo social, etc.

La cultura no aparece ni se manifiesta por casualidad: es consecuencia de una forma de vivir, de una determinada organización social, de la manera en que las personas trabajan para resolver sus problemas, los más importantes y los más cotidianos.

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First year in France and Expat Tips( #expattips ) | By stregatta


http://cappuccinoebaguette.wordpress.com
Ieri festeggiavo il primo anniversario di questo blog e, cosa ancora più importante, il mio primo anno in Francia. Ovviamente l’ho scordato.

Questa data però non poteva passare inosservata, poiché esattamente (ok, non proprio esattamente, ma che pignoli che siete!) un anno fa scrivevo il mio primo post da expat e senza sapere una parola di francese mi avventuravo per le strade di Nizza e della Costa Azzurra (lo so che suona meno spaventoso di come mi sembrava all’epoca, ma era terrificante anche solo scendere a fare la spesa!).

Durante quest’anno sono successe molte cose, meno di quelle che avevo previsto per un’avventura del genere, ma comunque parecchie. Mi sono fattanuovi amici, ho imparato una nuova lingua, lasciato definitivamente il mio vecchio lavoro e me ne sono creata un altro, mi sono abituata a nuovi ritmi, nuove abitudini, nuovi cibi, all’efficienza e alle strane regole francesi. Hoviaggiato, vissuto il mio primo carnevale di Nizza, scoperto nuove feste, cose che mi piacciono della Francia ed altre che mi piacciono meno.

Dopo 12 mesi, il regalo mi andava di farlo a voi che mi avete accompagnato lungo questo entusiasmante percorso. La mia idea sarebbe stata quella di farvi dei regalini “francesi” attraverso un giveaway, ma un’altra cosa fantastica dell’Italia è la questione “legale” relativa a questa pratica  e finchè non sarà chiarita e ci saranno pericoli di sanzioni, preferirei evitare.

L’unica cosa che posso quindi “regalarvi” al momento, sono pochi consigli derivanti dalla mia (per il momento ancora breve) esperienza come expat:

  1. Non parlare mai nella tua lingua pensando che gli altri non ti capiscano. Ti capiranno proprio mentre stai dando della culona alla signora che non si sposta per farti passare.
  2. Avventurati e scopri i ristoranti locali, con cucina locale. Troverai nuovi gusti e manterrai intatto il ricordo della tua cucina originaria. E soprattutto non pagherai al ristorante 18 euro per una pizza surgelata.
  3.  Impara la lingua e le usanze del posto. Farsi nuovi amici è la parte più bella dell’essere expat. E anche capire quello che ti stanno urlando contro aiuta.
  4. Scopri una nuova persona. Trasformati in tutto quello che hai sempre sognato. Vestiti come vuoi. Hai il vantaggio che nella tua nuova città non ti conosce nessuno. Ecco, magari non fare come Sara Tommasi: le mutande mettile.
  5. Va bene l’integrazione, ma non perdere mai le tue origini e le tue radici. Sii orgoglioso della tua provenienza. Sì, puoi comunque far finta di non essere italiano quando dei compatrioti applaudono all’atterraggio o parlano ad un tono di voce superiore ai 200 decibel sperando che il loro deficit linguistico sia compensato dalla modulazione di volume.

E dopo questi (inutili) consigli, invito anche tutti gli altri expat a regalarci i loro “tips” per tutti coloro che sono o saranno expat. Ma anche indicazioni su come muoversi e comportarsi nella città che li ha accolti. Indirizzi, luoghi da visitare, cose da non perdere, da sapere, ecc…

Vi chiedo solo di indicizzare i vostri post, tweet, immagini, ecc… con il tag#expattips (se volete potete aggiungere anche il tag con la città o il paese di riferimento. Ad esempio:#Londra #Parigi #Berlino #Francia #USA…) in modo da ritrovare tutti i consigli.

Dai che lo so che ne avete di cose da raccontare…;-)

Grazie a Shabby Blogs per l’immagine qui sopra ed a PicMonkey per sopperire alla mia incapacità e alla mancanza di Photoshop.

*** Leer más “First year in France and Expat Tips( #expattips ) | By stregatta”

Italian QR code stickers bring watermelons into mobile commerce


http://www.qrcodepress.com

watermelon

This quick response barcode fruit label provides consumers with a wealth of information.

Malvasi Agostino, an Italian fruit producer, is adding QR code stickers to its baby watermelons called Cuoredolce, in an effort to provide consumers with more information about the product and encourage them to make more informed decisions.

These barcodes can be scanned with smartphones to discover more about the fruit (…)

The company is based in Poggio Rusco, whichis located in the Mantova, Italy area and produces a number of different watermelon varieties. It is the Cuoredolce baby watermelon that features the new QR code stickers, however. Against the green of the melon’s rind, these black and quite squares are made to stand out quite nicely, hanging below a bright red heart upon which the fruit’s name and the Italian flag are displayed. Leer más “Italian QR code stickers bring watermelons into mobile commerce”

10 Coffee Myths You Think Are True


10 Coffee Myths You Think Are True

flightline.co.uk

Wherever there are great things there are people out there who are set to ruin them, and coffee is no exception. From coffee connoisseurs to Starbucks sippers, coffee lovers everywhere are having their shots of espresso and morning cappuccinos ruined by rumours.

The myths surrounding the world’s day-starter have put the bean in a bad light and there are some misconceptions that need to be debunked. From what good coffee should look like to how much you should drink, there are a few things we need to set straight… so it’s time to wake up and smell the coffee and find out which ‘facts’ about coffee simply aren’t true.

It’s a diuretic

According to studies reviewed in 2007, people who drank beverages containing up to 550 milligrams of caffeine produced the same amount of urine as when drinking drinks free of caffeine. It is true however, that caffeinated beverages containing 575 milligrams of caffeine or more is a diuretic, but when a large sized coffee at most coffee shops contains about 330 milligrams of caffeine, you’re far more likely to be hydrated from your daily dose of caffeine than not.

It helps with weight loss

Apologies in advance if your weight lose regime is about to be flawed, but coffee does not help you lose weight. The sad truth is that although caffeine gives your metabolism a little boost (helping you burn up to an extra 100 calories), studies showed that both men and women who drank more java gained more weight than those who did not.

It causes heart disease Leer más “10 Coffee Myths You Think Are True”

The rise of visual journalism – Why infographic thinking is not a fad


by @gordonmacmillan  |  http://wallblog.co.uk

-.-

Interesting video interview here with designer Francesco Franchi, from Italy’s Intelligence in Lifestyle magazine, who talks about “infographic thinking” and “visual” journalism”.

Franchi says that “visual” journalism” combines the graphic and narrative, which he describes as a “representation and an intereptation of reality to develop an idea”.

It is timely contribution to the infograpic and data journalism debate.  What Franchi says is that these can often lack “infographic thinking” or to put another way a full expression of the idea that that the graphics claim to represent.

Intelligence in Lifestyle is the monthly magazine of Italian financial newspaperIl Sole 24 ORE. Leer más “The rise of visual journalism – Why infographic thinking is not a fad”

Are You Ambitious Enough?

Admit it: you’re ambitious.

Don’t worry, I’m not going to ask you to proclaim your ambitions in the comments. But if you read the 99% and use the Behance Network, you’re here because you want to learn, you want to improve your professional skills, you want to keep your finger on the pulse of the creative industries. You want to compare your work with that of your peers and emulate the success of your heroes. You want to succeed.But it’s not really the done thing to say so, is it?

These days, “ambition” is a dirty word. People who are “ambitious” are viewed as either selfish or unrealistic. (“That sounds a bit ambitious” is code for “you are going to fail.”) Yet it wasn’t always this way. The poet James Fenton points out that 500 years ago in Renaissance Florence, artists had no qualms about admitting their ambitions. Here’s Fenton discussing Giorgio Vasari’s biography of Andrea del Verrocchio:

I take these stories about artists, from Baldinucci and Vasari, because they date from a period when it appears that one could acknowledge straightforwardly motives of which we would today be obscurely ashamed. Verocchio observes that there is much to be gained in the field of sculpture, so he becomes a sculptor, and when he feels he has won the honour that is going, he turns to painting with the same motive, but when he sees his way blocked by Leonardo he turns back to sculpture again.


by Mark McGuinness

Admit it: you’re ambitious.

Don’t worry, I’m not going to ask you to proclaim your ambitions in the comments. But if you read the 99% and use the Behance Network, you’re here because you want to learn, you want to improve your professional skills, you want to keep your finger on the pulse of the creative industries. You want to compare your work with that of your peers and emulate the success of your heroes. You want to succeed.But it’s not really the done thing to say so, is it?

These days, “ambition” is a dirty word. People who are “ambitious” are viewed as either selfish or unrealistic. (“That sounds a bit ambitious” is code for “you are going to fail.”) Yet it wasn’t always this way. The poet James Fenton points out that 500 years ago in Renaissance Florence, artists had no qualms about admitting their ambitions. Here’s Fenton discussing Giorgio Vasari‘s biography of Andrea del Verrocchio:

I take these stories about artists, from Baldinucci and Vasari, because they date from a period when it appears that one could acknowledge straightforwardly motives of which we would today be obscurely ashamed. Verocchio observes that there is much to be gained in the field of sculpture, so he becomes a sculptor, and when he feels he has won the honour that is going, he turns to painting with the same motive, but when he sees his way blocked by Leonardo he turns back to sculpture again. Leer más “Are You Ambitious Enough?”