NFC technology proves popular amongst university students
NFC Technology in clothing

NFC technology being used for more than commerce

There are many uses for NFC technology that extend beyond the world of commerce. Before the technology became the backbone of mobile commerce, for instance, it was used in marketing to provide consumers with engaging experiences. Now, the technology is becoming more popular in the world of security because of its uses in access control. Ironically, NFC technology is currently surrounded by controversy concerning its security and how it can be easily exploited. The security industry has only ever seen these concerns justified in regards to commerce, however, meaning that the technology may be well suited for other purposes.

NFC-enabled sleeves serve as new form of access control

Both the University of San Francisco and the Villanova University have launched pilot projects concerning NFC technology and access control. These projects make use of NFC-enabled sleeves for an iPhone, developed by Ingresoll Rand. These sleeves are meant to provide students with access to certain areas of a campus as well as allow them to make use of some of the amenities that can be found therein. Thus far, students have shown a great deal of support for the NFC-sleeves now donning their smart phones and want to see more NFC services pop up around campus.

Sleeves currently only available for iPhone device Leer más “NFC technology proves popular amongst university students”

Futurist’s Cheat Sheet: Biometric Authentication – vía

The problem is not new. One way or another, people have to validate their identities. I am trying to enter a building or a Web service that only Joe Smith should have access to, I need to offer evidence that I am, indeed, Joe Smith. For decades, authentication has required cards and passwords. In the near future, you might just use a part of your body. (The “Futurist’s Cheatsheet” series surveys technologies on the horizon: their promise, how likely they are, and when they might become part of our daily lives. This article is Part 2.)

What Is It?

Use a thumb-print to unlock a door, an iris scan to unlock a smartphone. Maybe use your voice to interact with your mobile device, PC or television. Biometric data can be used for verification (say, allowing access to a personal bank account) or identification (say, identifying you to law enforcement agencies).

How It Works Leer más “Futurist’s Cheat Sheet: Biometric Authentication – vía”

Online Checkout Evolves — Pay by Holding Your Credit Card Up to Your Webcam

“Daniel and the Jumio team understand the challenges facing online merchants when it comes to battling credit card and identity fraud because they’re dyed-in-the-wool entrepreneurs themselves and they have encountered the problems that Jumio aims to solve,” said Scott Weiss, general partner of Andreessen Horowitz and Jumio’s new board member in a statement. “Jumio’s technology is a huge leap forward for online payments with potential to transform even more industries.”

In the real world, identity verification is limited to high-security and age-restricted areas. Most people are willing to flash a driver’s license to have a drink at a bar or to settle their tab, but if a department store tried carding people at the door, that might be a problem. How would this play out on a social media site? Spammers on Facebook are too mild of an inconvenience to warrant showing ID just to set up an account, and no one wants to be caught using their real names on Match. But things might change where money is involved.
By Devon Glenn | Editorial Gabriel Catalano

The Internet will need to see some ID, please. Online payment company Jumiohas announced the launch of Netverify: an image recognition technology that allows merchants to remotely scan credit cards and IDs with a webcam or phone.

To use Netverify, shoppers hold up a credit card and a driver’s license to their cameras to verify their identification as they’re checking out. This online equivalent of asking a customer to show ID at the checkout stand is designed to help eliminate credit card fraud, and although the application can recognize and verify an image, no data is stored on the computer.

With less hardware than a traditional credit card swiper – and an even more mobile platform than a plug-in device like Square – Netverify can make an online transaction just as personal as a point of sale, but less expensive for the merchants.

A curious case in Latin America

Argentine innovative payment system
e-mango | SmartMoney

It is a complementary product to the ¨ Plastics (cards) ¨, do not compete with them.
Innovate by using QR and mobile (smart or not) using the internet and cloud to transact.


What will this mean for the social media industry? While Jumio hasn’t announced any social applications for this technology, the company already has some very social backers, like Eduardo Saverin, co-founder of Facebook; and Peng T. Ong, founder of The company just raised $25.5 million in a round of Series B funding led by Andreessen Horowitz, another supporter of social media startups. Leer más “Online Checkout Evolves — Pay by Holding Your Credit Card Up to Your Webcam”

Un sujeto crea una identificación personal de acuerdo a su perfil de Facebook

Se trata de una tarjeta física que contiene datos como el número ID en Facebook, nombre real, nombre de usuario, ubicación, género y fecha de afiliación a la red social. Por si no basta, Leingruber agregó un código QR para acceder al perfil del propietario de la tarjeta desde un teléfono móvil u otro dispositivo.

Quizás en el futuro lejano nuestra información en Facebook u otra red social se utilice para identificarnos ante el vendedor de la tiendita de la esquina para comprar cigarros y cerveza o bien, con el policía al cometer alguna infracción. Por lo pronto, es más bien una cuestión de darse a conocer ante los demás y hacer más amigos virtuales, enriqueciendo el ego.

Link: FB Bureau (vía The Next Web)

Image representing Facebook as depicted in Cru...
avatar_jclopez Jitten |
No cabe duda que Facebook puede ser un escaparate para los vanidosos o de aquellos que buscan la notoriedad. Tal fue el caso del artista alemán Tobias Leingruber, quién fue más allá al crear y distribuir su propia identificación personal de acuerdo a su perfil en Facebook.

El proyecto se denomina “FB Bureau” y será presentado el próximo mes en algunas conferencias en Berlín y Amsterdam. Según Leingruber, surgió porque los gobiernos han sido incapaces de ofrecer una tecnología eficiente de identificación en línea. Por lo que asegura, los datos de nuestro perfil en Facebook se convertirán en nuestro principal medio de identificación al votar, entrar a un bar e incluso, en una aduana. Leer más “Un sujeto crea una identificación personal de acuerdo a su perfil de Facebook”