L’Oreal launches US$45m media review in Australia

The account is currently split between Interpublic’s Universal McCann and Publicis-owned ZenithOptimedia.

The move follows the recent consolidation of L’Oreal’s U$70 million US media buying account into Universal McCann, also following a pitch against ZenithOptimedia. In India, ZenithOptimedia again lost out during a pitch process in July that saw Maxus clinch agency-of-record.

The brand works with Mindshare Hong Kong also managed to keep hold of the account following a statutory review and pitch against UM, ZenithOptimedia and Carat.

In the UK, ZenithOptimedia continues to handle L’Oreal’s US$115 million media planning and buying account.

In addition to the main L’Oreal Paris brand, L’Oreal also owns the Maybelline and Garnier brands. This year, Fortune magazine named L’Oreal as the only French company to be rated in its top 50 list of the most admired companies in the world.

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SYDNEY – Cosmetics giant L’Oreal is continuing the process of consolidating its media agency roster by reviewing its US$45 million account in Australia.

L'Oreal launches US$45m media review in Australia

The account is currently split between Interpublic’s Universal McCann and Publicis-owned ZenithOptimedia.

The move follows the recent consolidation of L’Oreal’s U$70 million US media buying account into Universal McCann, also following a pitch against ZenithOptimedia. In India, ZenithOptimedia again lost out during a pitch process in July that saw Maxus clinch agency-of-record.

The brand works with Mindshare Hong Kong also managed to keep hold of the account following a statutory review and pitch against UM, ZenithOptimedia and Carat.

In the UK, ZenithOptimedia continues to handle L’Oreal’s US$115 million media planning and buying account.

In addition to the main L’Oreal Paris brand, L’Oreal also owns the Maybelline and Garnier brands. This year, Fortune magazine named L’Oreal as the only French company to be rated in its top 50 list of the most admired companies in the world. Leer más “L’Oreal launches US$45m media review in Australia”

L’Oreal launches US$45m media review in Australia

By Staff Reporters
SYDNEY – Cosmetics giant L’Oreal is continuing the process of consolidating its media agency roster by reviewing its US$45 million account in Australia.
L’Oreal launches US$45m media review in Australia

The account is currently split between Interpublic’s Universal McCann and Publicis-owned ZenithOptimedia.

The move follows the recent consolidation of L’Oreal’s U$70 million US media buying account into Universal McCann, also following a pitch against ZenithOptimedia. In India, ZenithOptimedia again lost out during a pitch process in July that saw Maxus clinch agency-of-record.

The brand works with Mindshare Hong Kong also managed to keep hold of the account following a statutory review and pitch against UM, ZenithOptimedia and Carat.

In the UK, ZenithOptimedia continues to handle L’Oreal’s US$115 million media planning and buying account.


SYDNEY – Cosmetics giant L’Oreal is continuing the process of consolidating its media agency roster by reviewing its US$45 million account in Australia.

L'Oreal launches US$45m media review in Australia

The account is currently split between Interpublic’s Universal McCann and Publicis-owned ZenithOptimedia.

The move follows the recent consolidation of L’Oreal’s U$70 million US media buying account into Universal McCann, also following a pitch against ZenithOptimedia. In India, ZenithOptimedia again lost out during a pitch process in July that saw Maxus clinch agency-of-record.

The brand works with Mindshare Hong Kong also managed to keep hold of the account following a statutory review and pitch against UM, ZenithOptimedia and Carat.

In the UK, ZenithOptimedia continues to handle L’Oreal’s US$115 million media planning and buying account. Leer más “L’Oreal launches US$45m media review in Australia”

Hijo de Puta! Spain Goes for Google on the Privacy Front

Spain is the latest country to become grand inquisitor of Google–and again, it’s the privacy issue that’s rearing its ugly head. Back in June, Apedanica, a private Internet watchdog and tech consultancy filed a complaint that the firm was violating people’s privacy while compiling data for its Street View service.


BY Addy Dugdale

Spain is the latest country to become grand inquisitor of Google–and again, it’s the privacy issue that’s rearing its ugly head. Back in June, Apedanica, a private Internet watchdog and tech consultancy filed a complaint that the firm was violating people’s privacy while compiling data for its Street View service. Leer más “Hijo de Puta! Spain Goes for Google on the Privacy Front”

Yahoo launches global media review

It is said that both incumbent agencies have been invited to defend their agency-of-record status but no contenders have yet been confirmed.

In Asia, the online giant works with Dentsu, Grey, G2, Isobar, Mindshare, OMD and PHD. According to Media’s Top 1000 brands report, the media account is worth US$14 million in ad spend.

Yahoo has recently been struggling in the face of competition in the digital and search arena, from competitors including Google, and, in the social media space, from competitors such as Facebook.

At the end of last month, Yahoo!’s second-quarter results showed a 51 per cent increase in net income, but ony a 2 per cent rise in revenues from the same quarter the previous year, disappointing analysts.

The US company’s worldwide revenue reached US$1.6 billion, while net income came in at US$213.3 million.


GLOBAL – Yahoo has launched a global review of its traditional and digital media account currently split between WPP Group’s Mindshare and Neo@Ogilvy.
Yahoo launches global media review

It is said that both incumbent agencies have been invited to defend their agency-of-record status but no contenders have yet been confirmed.

In Asia, the online giant works with Dentsu, Grey, G2, Isobar, Mindshare, OMD and PHD. According to Media‘s Top 1000 brands report, the media account is worth US$14 million in ad spend.

Yahoo has recently been struggling in the face of competition in the digital and search arena, from competitors including Google, and, in the social media space, from competitors such as Facebook.

At the end of last month, Yahoo!’s second-quarter results showed a 51 per cent increase in net income, but ony a 2 per cent rise in revenues from the same quarter the previous year, disappointing analysts.

The US company’s worldwide revenue reached US$1.6 billion, while net income came in at US$213.3 million. Leer más “Yahoo launches global media review”

Coca-Cola India hands US$44m media account to Lodestar Universal McCann

By Marie Green on Aug 9, 2010 (7 hours ago) filed under Media, India
NEW DELHI – Coca-Cola has appointed Lodestar Universal McCann to its media account following a competitive pitch reported last week.
Coca-Cola India hands US$44m media account to Lodestar Universal McCann

The pitch, which sees incumbent Madison Media ousted after 11 years on the account, also included Starcom, Carat and TME.

Madison has handled the business, worth a reported US$44 million, since 1999. Coca-Cola currently works with Starcom in China and UM in Hong Kong, Malaysia and Korea. Carat handles the account in New Zealand.

The account shift from Madison to Lodestar UM will be completed by the end of the year.

Lodestar UM will be reponsible for providing integrated communications planning, media execution, strategic analysis and media tracking capabilities for Coca-Cola’s entire portfolio of beverages.


By Marie Green on Aug 9, 2010 (7 hours ago) filed under Media, India

NEW DELHICoca-Cola has appointed Lodestar Universal McCann to its media account following a competitive pitch reported last week.

Coca-Cola India hands US$44m media account to Lodestar Universal McCann

The pitch, which sees incumbent Madison Media ousted after 11 years on the account, also included Starcom, Carat and TME.

Madison has handled the business, worth a reported US$44 million, since 1999. Coca-Cola currently works with Starcom in China and UM in Hong Kong, Malaysia and Korea. Carat handles the account in New Zealand.

The account shift from Madison to Lodestar UM will be completed by the end of the year.

Lodestar UM will be reponsible for providing integrated communications planning, media execution, strategic analysis and media tracking capabilities for Coca-Cola’s entire portfolio of beverages. Leer más “Coca-Cola India hands US$44m media account to Lodestar Universal McCann”

Coca-Cola India reviews US$44 million media business

Coca-Cola India’s media business is currently handled by Madison Media. The agency was appointed to the account, reportedly worth US$44 million, back in 1999.

Global agencies on the beverage giant’s roster include UM, Starcom and Carat. Along with Madison Media, all these agencies are believed to be involved in the pitching process.


NEW DELHICoca-Cola India has put its media business up for review, with sources indicating that only agencies with a global relationship with the brand are involved.

Coca-Cola India reviews US$44 million media business

Coca-Cola India’s media business is currently handled by Madison Media. The agency was appointed to the account, reportedly worth US$44 million, back in 1999.

Global agencies on the beverage giant’s roster include UM, Starcom and Carat. Along with Madison Media, all these agencies are believed to be involved in the pitching process. Leer más “Coca-Cola India reviews US$44 million media business”

Worldy Inspiration from Tourism Websites

The tourism industry can be a major source of revenue for a country and in some cases, it can even be its main source or revenue.

That’s one of the main reasons why web design for this field plays such a vital role in promoting and attracting potential tourists from other parts of the world.

In this post, we’re showcasing some great official tourism websites from various countries and cities around the world.

Most of them feature stunning photography and use typography and color that are reminiscent of the particular city or country.

Please let us know which ones are your favorites and feel free to suggest other great tourism websites.


The tourism industry can be a major source of revenue for a country and in some cases, it can even be its main source or revenue.

That’s one of the main reasons why web design for this field plays such a vital role in promoting and attracting potential tourists from other parts of the world.

In this post, we’re showcasing some great official tourism websites from various countries and cities around the world.

Most of them feature stunning photography and use typography and color that are reminiscent of the particular city or country.

Please let us know which ones are your favorites and feel free to suggest other great tourism websites.

Arizona, USA

Athens, Greece

Argentina

Australia

Leer más “Worldy Inspiration from Tourism Websites”