Etiqueta: Harvard Business School

Forbes Names 10 IAB Members to Its List of Most Promising Companies in America // Via iab.net


Forbes just released its second annual list of America’s Most Promising Companies and technology is an overall theme this year.The world is clearly being dominated by more tech and digital companies. No surprise, then, that the IAB had two members in the top 10, seven in the top 50, and ten in the top 100.

By Jeff Fryer (@jfryer2000)

Their list also clearly demonstrates the link between digital, innovation, and the economic contribution of the ad-supported Internet on the U.S. economy – confirming a study which we released last October with the Harvard Business School.

ForbesAmericasMostPromising1.gif

Please join us in congratulating Rocket Fuel (#4), OpenX (#7), AdRoll (#30), ShareThis (#35), Mixpo (#39), Rubicon Project (#40), BlueKai (#50), Bizo (#62), LocalResponse (#67), and Media6Degrees (#71). We’d like to recognize each of them as a testament to the energy of American entrepreneurship and the role that it plays in driving innovation and the U.S. economy forward. 

It’s also a wonderful reminder of the impact and leadership our membership has each day. We salute you! See the full Forbes

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Desafíos en formación ejecutiva: “El pasado dorado de los MBA no garantiza su futuro”


Los MBA han cumplido más de 100 años

campus.iprofesional.com
Via   http://www.arriverrhh.com.arMás de un centenar de decanos y profesores de escuelas de negocios de América latina, representantes empresariales y agencias de acreditación internacionales se reunieron estos días en Harvard para analizar un estudio realizado por el Programa Académico Internacional (IAP) y la Universidad Autónoma de Madrid.

Éste se basó en una encuesta realizada en 27 países latinoamericanos, y participaron un centenar de decanos de escuelas de negocios y más de 120 dirigentes empresariales, coordinados por el HBS Latin America Research Center.
Supone el desarrollo de la iniciativa “Rethinking the MBA” (Repensar el MBA) puesta en marcha hace unos años por el profesor Srikant Datar de la Harvard Business School.
A 100 años de la creación de las maestrías en administración de negocios, la academia se cuestiona si las escuelas pueden seguir en la dirección de siempre mientras el mundo cambia a su alrededor. Desde la Universidad de Madrid, en asociación con Harvard, invitan a repensar este consagrado programa.
En ese marco, corresponde plantearse, cuando los MBA han cumplido más de 100 años ¿las escuelas de negocios pueden seguir en la dirección de siempre mientras el mundo cambia a su alrededor?
En esta época nacen y se transforman las formas de aprender y de enseñar. Cambian los modos de comunicarse, las sociedades, las tecnologías, las dimensiones de los negocios y los propios conceptos de lo que es negocio. Son distintos los directivos, las empresas y sus necesidades; son diferentes los profesores y los estudiantes.Artículo Completo

IAB Supports Consumer Control over Internet Ad Experiences


 

Interactive Advertising Bureau -- Dedicated to the growth of interactive advertising

Says Machine-Driven ‘Do-Not-Track’ Systems Limit Users’ Freedom of Choice

Publishers Will Not Be Penalized by Council of Better Business Bureaus for Ignoring Web Browsers’ Ineffective & Confusing ‘Do-Not-Track’ Mechanisms

NEW YORK, NY (October 9, 2012) — The Interactive Advertising Bureau’s (IAB) is issuing its full support for the Digital Advertising Alliance’s (DAA) position against machine-driven “do-not-track” (DNT) browser standards, because they restrict consumer control and freedom of choice. The announcement comes on the heels of a just-released DAA statement opposing the DNT settings automatically imposed on consumers by the Microsoft Internet Explorer version 10 (IE10) browser.

The DAA’s statement addresses publishers’ concerns about what will happen if they do not honor IE10-imposed DNT flags. DAA, the digital advertising industry’s self-regulatory body, does not require companies to honor DNT signals fixed by browser manufacturers and set by them in browsers. Specifically, it is not a DAA principle or in any way a requirement under the DAA standards to honor a DNT signal that is automatically set in IE10 or any other browser. The Council of Better Business Bureaus (CBBB) will not sanction or penalize companies that ignore the default settings on IE10 or other browsers and intermediaries. In contrast, the DAA and CBBB will continue to impose disciplinary measures on companies that violate legitimate consumer choices under the “AdChoices” self-regulation program.

In a report issued last week, researchers from the Harvard Business School determined that the ad-supported internet ecosystem was responsible for 5.1 million jobs and contributed $530 billion to the U.S. economy in 2011 alone.

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Mindfulness Helps You Become a Better Leader


See on Scoop.it – Gabriel Catalano human being | #INperfeccion® a way to find new insight & perspectives

To keep your equilibrium, practice meditation (or something like it) every day.

Ever since the financial crisis of 2008, I have sensed from many leaders that they want to do a better job of leading in accordance with their personal values. The crisis exposed the fallacies of measuring success in monetary terms and left many leaders with a deep feeling of unease that they were being pulled away from what I call their True North.

As markets rose and bonus pools grew, it was all too easy to celebrate the rising tide of wealth without examining the process that created it. Too many leaders placed self-interest ahead of their organizations’ interests, and ended up disappointing the customers, employees, and shareholders who had trusted them. I often advise emerging leaders, “You know you’re in trouble when you start to judge your self-worth by your net worth.” Nevertheless, many leaders get caught up in this game without realizing it.

This happened to me in 1988, when I was an executive vice president at Honeywell, en route to the top. By external standards I was highly successful, but inside I was deeply unhappy. I had begun to focus too much on impressing other people and positioning myself to become CEO. I was caught up with external measures of success instead of looking inward to measure my success as a human and a leader. I was losing my way. Leer más “Mindfulness Helps You Become a Better Leader”

Getting Strategy Execution Right – logs.hbr.org


by Video  |  blogs.hbr.org

Michael Jarrett, INSEAD professor, on the most important imperative for your business.

Lectura del mes: “El ADN del innovador” | sadecreapolisblog.com


 

Inspiring readings

Jeff H.Dyer, Hal B.Gregersen y Clayton M.Christensen han publicado el libro “The innovator’s DNA” (“El ADN del innovador”). El libró apareció como resultado de la curiosidad de Dyer y Gregersen que plantearon la pregunta siguiente a Christensen: ¿De dónde vienen las innovaciones disruptivas? A partir de este momento Christensen decidió empezar un proceso de investigación que duró ocho años y que les permitió observar y entender el comportamiento de las personas innovadoras. Christensen como coordinador del proyecto y con la ayuda de sus dos colegas recopilaron datos de 500 innovadores y más de 5.000 ejecutivos en 75 países distintos; algunos más famosos que otros como por ejemplo los fundadores de Amazon, Apple, Google, Skype y el grupo Virgin, y otros no tan conocidos.

El libro se estructura en dos partes, la primera titulada “La innovación disruptiva empieza por ti” en la que se dedican cinco capítulos a cada una de las habilidades que caracterizan el perfil del empresario o directivo innovador:Asociación, Cuestionamiento, Observación, Networking o creación de redes y Experimentación.  Y la segunda parte es “El ADN de las organizaciones y los equipos disruptivos”, en la que se dedica un capítulo a explicar el ADN de las empresas más innovadoras del mundo y tres capítulos prácticos que permiten al lector poner en práctica el ADN del innovador, centrándose en las personas, los procesos y los principios rectores, es decir, la filosofía. Leer más “Lectura del mes: “El ADN del innovador” | sadecreapolisblog.com”

Exploring and Exploiting Your Way to Growth


HBR Blog Network / HBS Faculty

So far, 2012 has been another banner year for the ‘tyranny of success’ as once great companies slide ever closer to the abyss. Kodak’s bankruptcy, Nokia’s vanishing profits, and the continuing struggles of Blackberry maker Research In Motion to find an answer to the iPhone, show how rapidly heroes lose their edge. Each of these firms is struggling to respond to and lead disruption in their industries. Nokia and RIM have watched as Apple and Android have wiped away their leading position; each attempted to respond, but neither could execute. The question though is, why didn’t they move earlier? Why are companies often left flat-footed when competition strikes? Leer más “Exploring and Exploiting Your Way to Growth”