Etiqueta: Harris Interactive

The Most Stressed Out Generation? Young Adults // via healthland.time.com


 

The latest survey shows stress is on the decline overall, but still hover above healthy levels, especially for young adults.

In the national Stress in America survey, an annual analysis by Harris Interactive for the American Psychological Association, 35% of adults polled since 2007 reported feeling more stress this year compared to last year, and 53% said they received little or no support from their health care providers in coping with that heightened stress. The survey involved more than 2,000 U.S. adults ages 18 and older who answered an online survey in August 2012.

By  | Health & Family

The participants ranked their overall stress level on a scale from one to 10, with 1 being ”little or no stress” and 10 being  ”a great deal of stress.” Overall, stress in America has been declining since 2010, when 24% of Americans reported experiencing extreme stress compared to 20% in 2012. And on average, the participants reported a stress level of 4.9, compared to the 5.2 they reported in 2011. Leer más “The Most Stressed Out Generation? Young Adults // via healthland.time.com”

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Just 15% Of Smartphone Users Trust All Mobile Apps With Personal Info


marketingcharts.com

truste-mobile-app-privacy-trust-july2012.pngOnly 15% of smartphone users trust all mobile applications with their personal information,according to [download page] a survey released in July 2012 by TRUSTe, conducted by Harris Interactive. Instead, mobile app consumers take a variety of steps to protect their personal information: 38% research the app online, and 34% check to see if an app has a privacy policy.30% will read that privacy policy (if it is provided), and 21% check for a third-party trustmark or seal. 19% will ask friends about trustworthiness.

Only 14% of smartphone users this year believe that their app stores only offer privacy-safe apps. That is down significantly from 25% in 2011, reveals the “2012 US Online and Mobile Privacy Perceptions Report.” Faced with a mobile app they distrust, 85% of smartphone users do not download it, while 8% limits the information they share with the app, 4% limit their usage of the app, and just 3% report they do not change their behavior.

Smartphone Users Uncomfortable Sharing Many Forms of Data

Smartphone users feel safest sharing their gender with mobile apps, with 49% saying they would consent to do so, with age (36%) and email (35%) following. On the other end of the spectrum, just 1% would consent to sharing their list of contacts, 3% their photos and videos, and 5% their home addresses. Only 6% of app users would consent to sharing web-surfing behavior, a key element of online behavioral advertising (OBA), and 58% expressly indicate they do not like OBA. Finally, 28% say they would not consent to sharing any personal data with mobile apps.

University of California-Berkeley researchers in July found a similar reticence about sharing personal contacts. While 82% of mobile owners store contact information on their devices, 81% of device owners would probably (30%) or definitely (51%) not allow social networking applications to mine those contacts for friend suggestions, and 93% would probably (18%) or definitely (75%) not allow a coupons app to mine the list in order to offer coupons to their contacts, per findings.

50% Would Opt Out Of OBA Leer más “Just 15% Of Smartphone Users Trust All Mobile Apps With Personal Info”

¿Qué quieren las mujeres? ¿Y los hombres? Las redes sociales nos ayudan a descubrirlo


marketingdirecto.com

¿Qué quieren las mujeres?La eterna pregunta ha desconcertado tanto a hombres como a vendedores desde hace siglos. NetBasese ha lanzado a encontrar la respuesta escuchando lo que las mujeres, y los hombres, dicen en las redes sociales, para después profundizar en la información a través de una encuesta de Harris Interactive.

A partir de la investigación en las redes sociales se puede conocer lo que la gente dice espontáneamente, lo que realmente quiere. Así, con el análisis de la frase “Yo quiero…“, que aparece en la web en más de 27 mil millones de conversaciones, NetBase encontró que la primera cosa que las mujeres dicen que quieren es el helado, mientras quela primera opción de los hombres es un coche. Al comparar las declaraciones de unos y otros, se comprobó como el 70% de sus respuestas eran las mismas y los tres primeros deseos eran exactamente los mismos, pero ordenados de forma diferente (helado, coche y pizza).

Sin embargo, cuando a más de 1.000 hombres y 1.000 mujeres con edades entre 18-65, a través de una encuesta se les preguntó directamente “¿Qué es lo que desea en este momento?”, las respuestas de ambos se superponen en un 60%, con “dinero” en el número uno en ambos casos.

La comparación de los medios de comunicación social con los resultados de la encuesta podría llevar a la conclusión de que los primeros ofrecen resultados más emocionales (hablan desde el corazón), mientras que los segundos son más lógicos (la gente se para a pensar y entonces responde).

Tras los resultados obtenidos… Leer más “¿Qué quieren las mujeres? ¿Y los hombres? Las redes sociales nos ayudan a descubrirlo”

Online Checkout Evolves — Pay by Holding Your Credit Card Up to Your Webcam

“Daniel and the Jumio team understand the challenges facing online merchants when it comes to battling credit card and identity fraud because they’re dyed-in-the-wool entrepreneurs themselves and they have encountered the problems that Jumio aims to solve,” said Scott Weiss, general partner of Andreessen Horowitz and Jumio’s new board member in a statement. “Jumio’s technology is a huge leap forward for online payments with potential to transform even more industries.”

In the real world, identity verification is limited to high-security and age-restricted areas. Most people are willing to flash a driver’s license to have a drink at a bar or to settle their tab, but if a department store tried carding people at the door, that might be a problem. How would this play out on a social media site? Spammers on Facebook are too mild of an inconvenience to warrant showing ID just to set up an account, and no one wants to be caught using their real names on Match. But things might change where money is involved.


http://socialtimes.com
By Devon Glenn | Editorial Gabriel Catalano

The Internet will need to see some ID, please. Online payment company Jumiohas announced the launch of Netverify: an image recognition technology that allows merchants to remotely scan credit cards and IDs with a webcam or phone.

To use Netverify, shoppers hold up a credit card and a driver’s license to their cameras to verify their identification as they’re checking out. This online equivalent of asking a customer to show ID at the checkout stand is designed to help eliminate credit card fraud, and although the application can recognize and verify an image, no data is stored on the computer.

With less hardware than a traditional credit card swiper – and an even more mobile platform than a plug-in device like Square – Netverify can make an online transaction just as personal as a point of sale, but less expensive for the merchants.

A curious case in Latin America


Argentine innovative payment system
e-mango | SmartMoney

It is a complementary product to the ¨ Plastics (cards) ¨, do not compete with them.
Innovate by using QR and mobile (smart or not) using the internet and cloud to transact.

 

What will this mean for the social media industry? While Jumio hasn’t announced any social applications for this technology, the company already has some very social backers, like Eduardo Saverin, co-founder of Facebook; and Peng T. Ong, founder of Match.com. The company just raised $25.5 million in a round of Series B funding led by Andreessen Horowitz, another supporter of social media startups. Leer más “Online Checkout Evolves — Pay by Holding Your Credit Card Up to Your Webcam”

55% of Americans Think Traditional Media Will Disappear in 10 Years

There has been vocal debate as to whether traditional media is threatened by internet-based communications, or whether it can adapt to social media and flourish in a digital world. A new poll from 24/7 Wall St. and Harris Interactive has its finger on the pulse of what the average American really thinks about the future of traditional media, and it appears rather bleak: 55% of those surveyed think that traditional media as we know it will no longer exist within ten years.

The survey asked 2,095 American adults about where they get their media between October 8th and 12th, 2010.

There is some discrepancy between where Americans say they want to get their news and where they actually do get it: 67% responded that they prefer reading news in the newspaper or watching it on TV, but 50% of the respondents indicate that they get nearly all of their news online.


There has been vocal debate as to whether traditional media is threatened by internet-based communications, or whether it can adapt to social media and flourish in a digital world. A new poll from 24/7 Wall St. and Harris Interactive has its finger on the pulse of what the average American really thinks about the future of traditional media, and it appears rather bleak: 55% of those surveyed think that traditional media as we know it will no longer exist within ten years.

The survey asked 2,095 American adults about where they get their media between October 8th and 12th, 2010.

There is some discrepancy between where Americans say they want to get their news and where they actually do get it: 67% responded that they prefer reading news in the newspaper or watching it on TV, but 50% of the respondents indicate that they get nearly all of their news online. Leer más “55% of Americans Think Traditional Media Will Disappear in 10 Years”

http://readwriteweb.com | Te lo compilo 8 OCT


Developer Discussion: What Do You Use For AJAX in PHP?

jquery_ajax_1010.jpgA quick question with a potentially longer discussion. What do you use for AJAX in PHP, and why?

XAJAX is a simple way to do it, and this is the approach I’ve been using for some time. In very simple terms, you write PHP methods that can be called from JavaScript by prefixing the method name with xajax_.

IT Workers Still Looking to Jump Ship, Even In Rough Job Market

A Computerworld survey confirms what a Harris Interactive survey found in July: about 36% of IT workers are looking for a new job. Harris found 37%. Approximately 25% of IT workers polled by Computerworld are making less than they were two years ago. However, unemployment figures released today are grim. Will workers actually be able to find new jobs to jump to?

Yahoo let the cat out of the bag earlier this week, when one of its executives told Reuters that it would begin offering video chat via Yahoo Messenger to both the iPhone and Android smartphones.

The move would bring Yahoo, which already has 81 million Yahoo Messenger users, again to the forefront of chat services and posing a serious challenge to Apple’s own FaceTime.

Los nativos digitales adoptan y adaptan las nuevas tecnologías a su estilo de vida

Se hace interesante observar, teniendo en cuenta que los nativos digitales han crecido rodeados de publicidad en todas sus formas y en todos los medios a su alcance, qué actitudes y acciones llevan a cabo ahora que tienen capacidad de elegir las marcas y las compras que realizan. Se ha observado que los millennials están mucho más abiertos a los mensajes de marketing opcionales que los pertenecientes a la generación del baby-boom o la generación X. Pero al mismo tiempo piensan que estos mensajes les afectan en menor medida.

Los datos de Experian Simmons, que muestran la actitud hacia los anuncios, muestran que los jóvenes entre 18 y 34 años están mucho más abiertos a la publicidad que el resto de la población adulta. Son pocos los jóvenes adultos que afirman que la publicidad no les gusta y no les afecta a la hora de tomar decisiones sobre sus compras. Además, este estudio reveló que, mientras la mayoría de la población adulta no interactúa con los anuncios online, los más jóvenes son más propensos a hacer clic en todo tipo de anuncios que se encuentran mientras navegan.


Los millennials, jóvenes entre 18 y 34 años, son la primera generación que ha crecido con los medios online. Estos nativos digitales han adoptado, desde muy temprana edad, las nuevas tecnologías y han sabido adaptarlas a su estilo de vida. Si descubren que hay algo que encaje mejor en su día a día, rápidamente se adaptan a ello. Aún así, sólo el 24% de los encuestados por Pew Research Center considera que el uso de la tecnología es la característica principal que les diferencia de las generaciones precedentes.

El uso de los medios entre los jóvenes también difiere bastante de las generaciones anteriores. Ya no leen los periódicos ni ven la televisión del mismo modo que lo hacen sus padres. Actualmente, el 78% de los usuarios de internet entre 18 y 34 años se involucran en los social media como blogs, microblogs y redes sociales además de páginas en las que comparten fotos y vídeos, según los datos ofrecidos por Harris Poll. En cambio, sólo el 43% de sus padres y abuelos participan en estas tendencias. Leer más “Los nativos digitales adoptan y adaptan las nuevas tecnologías a su estilo de vida”