How to Setup Google DFP on your Site – A Tutorial

You rely on an ad network like Google AdSense for serving ads but do you also accept direct advertising on your website? Or have you signed up with multiple ad-networks but, due to limited ad space on your site, will only like to run ads from the network that pays you the most money (read maximum CPM)?

google dfpIf you just said yes, Google DFP (DoubleClick for Publishers) could be an ideal solution for you. It is a free ad server from Google that lets you sell ad space on your website.

You may choose to run banner ads, text ads or even rich-media (like video and flash ads) through DFP. The tool, which was formerly known as Google Ad Manager, requires no downloads or installation and any website publisher can sign-up for the DFP program as long as they have an active Google AdSense account.

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You rely on an ad network like Google AdSense for serving ads but do you also accept direct advertising on your website? Or have you signed up with multiple ad-networks but, due to limited ad space on your site, will only like to run ads from the network that pays you the most money (read maximum CPM)?

google dfpIf you just said yes, Google DFP (DoubleClick for Publishers) could be an ideal solution for you. It is a free ad server from Google that lets you sell ad space on your website.

You may choose to run banner ads, text ads or even rich-media (like video and flash ads) through DFP. The tool, which was formerly known as Google Ad Manager, requires no downloads or installation and any website publisher can sign-up for the DFP program as long as they have an active Google AdSense account. Leer más “How to Setup Google DFP on your Site – A Tutorial”