¿Qué significa IM?


http://messenger.es

Lo cierto es que esta semana hemos comenzado con una serie de definiciones en el mundo de la mensajería instantánea que les hemos dicho íbamos a continuar a lo largo de estos días entremezclándolas como siempre con la información de actualidad del sector, así como a las nuevas aplicaciones de mensajería dedicadas. Así que hoy vamos a descubrir qué significa IM.

¿Qué significa IM?

Muchos lo habrán visto en los propios nombres de muchas apps, otros en las páginas que hablan de la mensajería en inglés, pero de seguro que aún hay alguno que no sabe que significan las siglas IM. Y la verdad es que es muy sencillo, porque IM significa exactamente Mensajería instantánea, nada más. ¿A qué se han quedado a cuadros? Bueno en realidad es Instant Messenger por sus siglas en inglés.

Continuar leyendo «¿Qué significa IM?»

Google Talk vía SMS en Personal

Ahora, lo que me soprende es que el video oficial tiene casi 3 meses y fué visto menos de 250 veces lo que es simplemente ridículo porque el servicio, si NO TENES UN SMARTPHONE puede ser algo muy bueno para vos, si lo usás de forma inteligente.

¿que es usar SMS Gtalk – Personal de forma inteligente? Básicamente hacer toda la carga de contactos, códigos y etc vía web para evitar cargos de SMS y luego, tener todo agendado perfectamente para usarlo cuando tenés que contactar a alguien que sabés que está en su PC para mandar mensajes de texto de forma rápida… no te olvides que, si tuvieras un plan de datos, el costo de usar GTalk está incluído pero los SMS tienen un costo individual que, en un chat largo puede convertirse en un problema 😉


http://www.celularis.com

Todos sabemos que Google Talk puede comunicarse con cualquier servidor Jabber, lo que no sabía es que Personal había habilitado un server para poder usar Google Talk con SMS en 4 clics. A ver, no es tan en 4 clics porque hay que registrarse, ingresar el número, confirmar la titularidad del teléfono y luego agendar un número para asociarlo a tus contactos de GTalk. Continuar leyendo «Google Talk vía SMS en Personal»

5 Reasons Why Live Chat is The Untapped Potential for Your Business

Train your team! Your live chat representatives have to be extremely knowledgeable about your inventory and website navigation. Provide cheat sheets and FAQs to improve their performance and to make it easier for them to answer your customer’s questions quickly.
Be aware of your shopping hours. If you own an online soccer shop in California, there is a chance that most of your visitors are international. Use analytics to determine when most of your visitors are using your site. Don’t assume 9 to 5 chat hours will work. If you have a problem sourcing local employees to cover off hours, consider outsourcing help using services like Odesk or Elance.
Don’t be too robotic. The whole point of having live chat available is to provide warm, human help to a customer’s shopping experience. Having robotic greetings or responses can kill the effectiveness of live chat.
Consider hiring people with sales experience. For the most effective use of live chat, consider using inside sales people and not just customer service representatives. People who have sales experience will more likely lead customers towards sales and increase the possibility of upselling.
Don’t forget to boost your social. When your live chat representatives receive positive feedback from online visitors and customers, consider instructing your representatives (or sales people) to nicely remind your visitors to Like your Facebook page and leave a comment on it.
Be prepared for surges in chat volume. Customers need to understand that they are in a queue and a representative will be with them shortly, if not immediately.
Give your customers helpful chat features. Customers will also need to be able to modify the font size and to request a transcript of the chat.


The trouble with online shopping is that many customers are disconnected from someone who can answer their questions in real time with precision. Rather than watching potential customers click away from their e-commerce sites, many businesses have been adding live chat support. As it turns out, live chat has the ability to provide the convenient answers that customers want, while also adding significant benefits to the staff and bottom line of companies.

In this post we’re going to get into why live chat can improve your business and tips on how to maximize its effectiveness.

1. Live Chat is Convenient for Customers

live chat is convenient

A study called “Making Proactive Chat Work” that was conducted by Forrester Research found the following:

“Many online consumers want help from a live person while they are shopping online; in fact, 44% of online consumers say that having questions answered by a live person while in the middle of an online purchase is one of the most important features a Web site can offer.

An online chat system provides customers immediate access to help. Wait times are often much less than a call center, and customers can easily multi-task while waiting. Additionally, the pain of having to dial a 1-800 number and navigate through a maze of numeric options is non-existent.

An ATG Global Consumer Trend study found that 90% of customers consider live chat helpful and an emarketer.com survey found that 63% were more likely to return to a website that offers live chat. The report goes on to say:

“62% reported being more likely to purchase from the site again. A further 38% of respondents said they had made their purchase due to the chat session itself. All these attitudes were even more prevalent among respondents who bought online at least weekly.”

2. Live Chat Cuts Down on Expenses

live chat cuts down expenses

Live chat software has consistently demonstrated that it can save on both employee task time and phone expenses. Some of the most notable cost savings are:

  1. Live chat reduces overall contact center costs by lowering average interaction costs.
  2. Increases efficiency by allowing live chat representatives to handle multiple chats simultaneously, thus reducing the need to hire more representatives.

With employees spending less time on the phone, they can multi-task during chat conversations and cut the waiting queue to a fraction of its former size when compared to a call center. Not only is this a process improvement but it increases the chances of overall sales (which we’ll get into next!). Continuar leyendo «5 Reasons Why Live Chat is The Untapped Potential for Your Business»

Turning All Clients Into Dream Clients (or Common Client Difficulties)

Clients can be tough… real tough. Working side by side with some clients can be an agonizing experience — an experience so painful that you often wonder what exactly you have gotten yourself into. On the other hand, some clients are an absolute dream to work with. Every day spent working with them reminds you why you became a Web designer and just how enjoyable your job actually is. The question then is, how do we take our most difficult clients and turn them into dream clients? The answer may be easier than you realize.

Clients often require a bit of hand-holding. When dealt with correctly, this is not too overwhelming; it just calls for some simple guidance. You may be surprised by how a few extra emails here and there can make a world of difference. Outlined here are some of the most common client difficulties our Twitter followers have run into and how to best resolve them.
Common Client Difficulties
Doesn’t Know What They Want

Tweet-1 in Turning All Clients Into Dream Clients (or Common Client Difficulties)
“They have no idea what they want!” (@daveom)

More often than none, clients have no idea what they want and look to you for your expertise. For a designer, it can be annoying. Then again, how many times have you been to a restaurant and had no idea what to order and asked for a recommendation? Clients are no different. They are looking for recommendations, not fixed solutions. Talk it over with them, get all the details, and then start making educated recommendations. As ideas start to bounce around, one will hit home and provide a base from which to work.

It takes a great deal of patience, but getting all of the necessary information and building a solid starting point will not only help you throughout the project, but also reassure the client that they made the right decision.
Feels Left Out of Process

Tweet-2 in Turning All Clients Into Dream Clients (or Common Client Difficulties)
“They never feel ‘in the loop’ — so to solve this, I try to call them each week for an update and a chat.” (@jaaved)

Communication is the foundation of any successful client relationship. When this foundation starts to slip, the relationship begins to crumble. Starting a project on the same page as the client is easy, but staying on the same page throughout the project requires tenacity.

At the beginning of each project, create a calendar outlining a timeline of events for the project. The calendar should explain when the client can expect certain tasks to be completed and when they will need to provide certain information. A calendar is just the start to keeping the client in the loop; it should be followed up with regular emails and phone calls. If you are making a change that will take up to a day or two, send a quick email to let the client know. A quick email takes only a minute to send, and it assures the client that you are indeed working. Simple and small efforts such as these keep the client happy and informed of the entire process.


Clients can be tough… real tough. Working side by side with some clients can be an agonizing experience — an experience so painful that you often wonder what exactly you have gotten yourself into. On the other hand, some clients are an absolute dream to work with. Every day spent working with them reminds you why you became a Web designer and just how enjoyable your job actually is. The question then is, how do we take our most difficult clients and turn them into dream clients? The answer may be easier than you realize.

Clients often require a bit of hand-holding. When dealt with correctly, this is not too overwhelming; it just calls for some simple guidance. You may be surprised by how a few extra emails here and there can make a world of difference. Outlined here are some of the most common client difficulties our Twitter followers have run into and how to best resolve them.

Common Client Difficulties

Doesn’t Know What They Want

Tweet-1 in Turning All Clients Into Dream Clients (or Common Client Difficulties)
“They have no idea what they want!” (@daveom)

More often than none, clients have no idea what they want and look to you for your expertise. For a designer, it can be annoying. Then again, how many times have you been to a restaurant and had no idea what to order and asked for a recommendation? Clients are no different. They are looking for recommendations, not fixed solutions. Talk it over with them, get all the details, and then start making educated recommendations. As ideas start to bounce around, one will hit home and provide a base from which to work.

It takes a great deal of patience, but getting all of the necessary information and building a solid starting point will not only help you throughout the project, but also reassure the client that they made the right decision.

Feels Left Out of Process

Tweet-2 in Turning All Clients Into Dream Clients (or Common Client Difficulties)
“They never feel ‘in the loop’ — so to solve this, I try to call them each week for an update and a chat.” (@jaaved)

Communication is the foundation of any successful client relationship. When this foundation starts to slip, the relationship begins to crumble. Starting a project on the same page as the client is easy, but staying on the same page throughout the project requires tenacity.

At the beginning of each project, create a calendar outlining a timeline of events for the project. The calendar should explain when the client can expect certain tasks to be completed and when they will need to provide certain information. A calendar is just the start to keeping the client in the loop; it should be followed up with regular emails and phone calls. If you are making a change that will take up to a day or two, send a quick email to let the client know. A quick email takes only a minute to send, and it assures the client that you are indeed working. Simple and small efforts such as these keep the client happy and informed of the entire process. Continuar leyendo «Turning All Clients Into Dream Clients (or Common Client Difficulties)»

Skype Doubles Down with 10-Person Video Chat


Skype announced today that the latest beta version of Skype 5.0 would up the ante in terms of group video chat, as well as introduce a more stable and sleeker experience for its Windows users.

When the company first introduced group chat in May, it limited the number of participants to five, but now it has doubled that number to 10.

This limitation was one of the primary things we focused on when we looked at the new feature, which we immediately compared to free, Web-based services like Tiny Chat. Continuar leyendo «Skype Doubles Down with 10-Person Video Chat»

10 Free Website Chat Widgets to Make Your Site Interactive

If you want to make your website livelier, then adding a website chat widget is perhaps one of the more effective solutions for increasing user engagement and growing your community.

By putting a proper website chat widget on your site, you will get real-time feedback from site visitors regarding your product, services, or content. For sites that sell services or products, a chat widget will definitely help you communicate with your visitors in real-time and potentially make more sales.


by Phong Thai Cao

If you want to make your website livelier, then adding a website chat widget is perhaps one of the more effective solutions for increasing user engagement and growing your community.

By putting a proper website chat widget on your site, you will get real-time feedback from site visitors regarding your product, services, or content. For sites that sell services or products, a chat widget will definitely help you communicate with your visitors in real-time and potentially make more sales. Continuar leyendo «10 Free Website Chat Widgets to Make Your Site Interactive»

The Revolution Will Be Telepresenced

For some reason, I have never fully adopted the use of video conferencing.

In my defense, I think I’ve been pretty accepting when it comes to incorporating new technologies and communications platforms in my daily routine. Over the years, I’ve expanded from AIM and AOL chatrooms to GChat and message boards, from (gulp!) MiGente to Facebook and Twitter. But, so far, I’ve resisted the siren call of real time, face-to-face communiqué. And I believe my rationale is sound: I’m lazy.
rolfcopter

Given my social circle, it would probably be laborious (and aggravating) for me to attempt to migrate my friends and coworkers into fully adopting a telepresence. And frankly, call me old fashioned, but I still prefer to be texted, emailed, and, depending on how serious the circumstance, (gasp!) called.

However, there is one desirable consumer segment that is already embracing (and taking ownership of) the telepresence platform as a viable platform for communication: teens.
Here’s Looking at You, Kids

The youth market- which I’d like to think I’m not completely removed from- is unique. They’ve never known a life without some form of digital-enabled, hyper-communication. And because of that, the rapid adoption (and abandonment) of new technology is second-nature to them.

Recently, I was chatting with a colleague who mentioned that her daughter (and all her friends) took to ooVoo every night to socialize.

Wait, ooVoo, the video conferencing software that I use to connect with coworkers is being used by 13 year-olds to casually shoot the breeze? Seems like overkill. (Almost as absurd as anyone other than doctors using pagers for communication!)

But upon further inspection, maybe I’m just a Luddite. In March, Ad Age reported that “although video calling and video instant messaging are still a small fraction of overall internet traffic, video communications will increase tenfold from 2008-2013.” Skype, ooVoo, iChat, GChat, Stickam and a growing number of other services have created a playing field for a new culture of communication that will likely have far-reaching cultural implications.

Teens’ use of “video chatting” might be the catalyst that precipitates the widespread adoption of the technology. If text messaging, IM, and prior to that, beepers are any indication, teens tend to sit at the vanguard of electronic communication, not only creating the credibility and initial user base that allows the critical mass to migrate, but also defining the rules of engagement (lexicon, etiquette) for the new platform.

The question is, however, how can brands offer value by engaging consumers through this platform-from-the-future?


For some reason, I have never fully adopted the use of video conferencing.

In my defense, I think I’ve been pretty accepting when it comes to incorporating new technologies and communications platforms in my daily routine.  Over the years, I’ve expanded from AIM and AOL chatrooms to GChat and message boards, from (gulp!) MiGente to Facebook and Twitter. But, so far, I’ve resisted the siren call of real time, face-to-face communiqué.  And I believe my rationale is sound: I’m lazy.
rolfcopter

Given my social circle, it would probably be laborious (and aggravating) for me to attempt to migrate my friends and coworkers into fully adopting a telepresence. And frankly, call me old fashioned, but I still prefer to be texted, emailed, and, depending on how serious the circumstance, (gasp!) called.

However, there is one desirable consumer segment that is already embracing (and taking ownership of) the telepresence platform as a viable platform for communication: teens.

Here’s Looking at You, Kids

The youth market- which I’d like to think I’m not completely removed from- is unique.  They’ve never known a life without some form of digital-enabled, hyper-communication.  And because of that, the rapid adoption (and abandonment) of new technology is second-nature to them.

Recently, I was chatting with a colleague who mentioned that her daughter (and all her friends) took to ooVoo every night to socialize.

Wait, ooVoo, the video conferencing software that I use to connect with coworkers is being used by 13 year-olds to casually shoot the breeze? Seems like overkill.  (Almost as absurd as anyone other than doctors using pagers for communication!)

But upon further inspection, maybe I’m just a Luddite. In March, Ad Age reported that “although video calling and video instant messaging are still a small fraction of overall internet traffic, video communications will increase tenfold from 2008-2013.”  Skype, ooVoo, iChat, GChat, Stickam and a growing number of other services have created a playing field for a new culture of communication that will likely have far-reaching cultural implications.

Teens’ use of  “video chatting” might be the catalyst that precipitates the widespread adoption of the technology.  If text messaging, IM, and prior to that, beepers are any indication, teens tend to sit at the vanguard of electronic communication, not only creating the credibility and initial user base that allows the critical mass to migrate, but also defining the rules of engagement (lexicon, etiquette) for the new platform.

The question is, however, how can brands offer value by engaging consumers through this platform-from-the-future? Continuar leyendo «The Revolution Will Be Telepresenced»

Doing That Crap Is Going to Cost You

Crappy work can suck the life out of an agency and the money out of a client’s budget.

What is this «crappy work» of which I speak? That’s the hard part — defining it. I have struggled with coming up with a solid definition for crappy work. It isn’t any one type of account or job. Most of us really don’t know if an assignment is crappy until we’re handed the brief or attend a meeting. Generally speaking, we’re talking about assignments with so many restrictions and mandates that there’s no room for anything except to execute the client’s directions — in other words, the agency becomes no more than set of hands. We’re talking assignments where there’s no room for developing an insight or understanding that will deliver for clients the results they want and deserve.


Agencies (and Clients) Pay More for Shoddy Work

Posted by Derek Walker

Derek  Walker
Derek Walker

Paying more doesn’t get a client better work. In reality, crappy work tends to cost both the agency and the client more, a lot more than anyone realizes.

Oops. Uh … Attention all clients!! Please stop reading, and proceed to another post or article. This is insider information — agency eyes only! Please come back next post.

OK now that the clients are gone, let’s talk about one of the greatest lies in advertising — that great work costs more to come up with than crappy work. Continuar leyendo «Doing That Crap Is Going to Cost You»

Ford Ka lanza una edición limitada que integra Windows Live Messenger


David Garcia

fordka_messenger_2010_28

¿Cuántas personas caben en un Ford Ka? La incógnita de la capacidad de un Ford Ka no se ha despejado aún. Eso sí, lo más probable es que no vaya a tardar mucho en resolverse aunque sea de manera virtual. Ford se ha unido a Windows Live Messenger para crear una edición limitada de 500 unidades de Ford Ka, en el que se integrará un móvil HTC con el popular cliente de mensajería instantánea. Para dar a conocer el Ford Ka Windows Live Messenger Edition, han pedido a los usuario que llenen un Ka con el mayor número posible de amigos en CuantosamigoscabenenunKa.com.

Y es de suponer que son muchos los contactos que los usuarios van a intentar calzar en el pequeño coche. La cosa no va a ser sencilla, ya que más de 13.000 personas se han registrado durante los primeros días para hacerse con el utilitario.

Con esta campaña, Ford y Microsoft celebran el lanzamiento de este modelo exclusivo, Continuar leyendo «Ford Ka lanza una edición limitada que integra Windows Live Messenger»

Reeling in Clients: Hook, Line and Sinker


Written by: Mike

Any freelancer would know that the art of building a client base can be very tricky. It is a skill that takes a while to master. Over the years, I’ve learned a thing or two about building up your clientele on top of continuing to win new clients and securing repeat business. In fact, I’ve got it down to a science. Three key steps are all it takes.

Reeling in Clients
Image from: caranxcaranx

If you are a freelancer who’s just starting out, and even if you’ve been freelancing for a while now but just can’t seem to maintain a steady flow of clients, I believe that this article is perfect for you. Hold on to your fishing hats as we go over each of these steps I’ve created to help you reel in clients – hook, line and sinker.

Reeling in Clients

The Hook: Get Noticed Continuar leyendo «Reeling in Clients: Hook, Line and Sinker»

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