Amazing SEO Pointers That Are Guaranteed To Work


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Amazing SEO Pointers That Are Guaranteed To Work (Amazing SEO Pointers That Are Guaranteed To Work http://t.co/cbQd0ibQ...)…

If you do not perform the proper SEO tactics, nobody is going to find your site. The tips in this article can help you make your website more visible.

Increasing your ranking on search engines will allow your regular customers to access your site. Unfortunately, some online businesses still underestimate the importance of their search engine rankings.

Duplicating content on your site will penalize you, by reducing the rank of your page. Instead, think of something new to write about to attract a different audience.

Anchor Text
The correct anchor text is very important when linking internally on your website. Do not just put “click here” because this will not do anything for SEO. A better option is to employ descriptive keywords for your anchor text. This makes your page seem more relevant to the search engine spiders, helping to boost your overall rankings as a result.

Talk with an education or non-profit website to see if they will provide a link on their site to content on your site. Search engines look at results from these sites differently and rank them higher because they are considered reputable sources of information. Provide high-quality information that will entice reliable websites to want to feature your site. Write useful articles that these types of organizations don’t have on their own sites.

Make sure that you have a good description tag, so that search engines will direct your target customers to your website. Such a tag should not exceed the length of thirty words. Never go over 100 KB for this particular page.

TIP! Remember that search engines won’t be able to index anything that’s in a video. If you site is flush with videos, you have a little extra work to do.
You will want to put a lot of knowledge on your website but stick with your niche. For example, if the topic of your blog is baseball, you can write about baseball cards, baseball players, or even equipment for playing baseball. By providing a wide array of articles centered around specific subjects, you increase the likelihood that your site will appear near the top of search results. Leer más “Amazing SEO Pointers That Are Guaranteed To Work”

How Calls to Action Can Increase Your Conversion Rate


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Call to ActionWe have all seen it: the blog post with a random link after it. What is this mysterious link? Where did it come from? Where does it go? The key to avoiding situations like this is a call to action.

What is a call to action?

A call to action can take many forms. Some can be as much as a short paragraph while others are as simple as linked anchor text. In any case, the idea is for the call to action to do just that: draw the readers in, inviting them to click on the link.

To give an example, let’s say we have a page or post written about Underwater Basket Weaving and we want to insert an affiliate link. There are three options. The first would be to just stick the link on to the page and hope people click it. The second would be to put it in anchor text. This means to have a line of text, which might look something like “Click here for the Ultimate Underwater Basket Weaving Course!” Readers don’t see a URL, only your anchor text. The final method would be to have a short blurb: “Want to learn how to weave your own baskets underwater? Click here for the Ultimate Underwater Basket Weaving Course!

What does a call to action do? Leer más “How Calls to Action Can Increase Your Conversion Rate”

How Shady Web Design Sites Get High Search Engine Results

There’s an unspoken understanding amongst web designers that the most valuable marketing real estate is Google’s “web design” front page. With over 300,000 searches monthly and thousands of dollars spent in search advertising on an hourly basis, the value of a top placement for terms like “web design”, “website design”, and “logo design” can often be financially crucial to web design businesses.

You’d think, then, that Google and other search engines such as Bing would spend their time monitoring the top web design pages for link spam and other unethical, black hat search engine marketing tactics. However, it appears that Google’s “web design” results are fairly unfiltered and loosely regulated, as a quick scan of their inbound link profile will show.

Armed with Yahoo Site Explorer and a desire to see what makes the most valuable keywords in the web design industry tick, I checked the first page for any unusual rankings, unethical marketers, and interesting search results.

What I discovered was quite alarming: The same black hat SEO tricks that have been used for years are still helping short-term search engine marketers make their way into the top search engine results page (SERP).

From link spam (also known as spamdexing) to manipulative page widgets, there’s an alarming amount of dark SEO tactics going on in the web design world.

This article discusses SEO techniques that a few disreputable web design companies are using, and what they mean for ethical web designers.


by Mathew Carpenter
http://sixrevisions.com

How Shady Web Design Sites Get High Search Engine Results

There’s an unspoken understanding amongst web designers that the most valuable marketing real estate is Google’sweb design” front page. With over 300,000 searches monthly and thousands of dollars spent in search advertising on an hourly basis, the value of a top placement for terms like “web design”, “website design”, and “logo design” can often be financially crucial to web design businesses.

You’d think, then, that Google and other search engines such as Bing would spend their time monitoring the top web design pages for link spam and other unethical, black hat search engine marketing tactics. However, it appears that Google’s “web design” results are fairly unfiltered and loosely regulated, as a quick scan of their inbound link profile will show.

Armed with Yahoo Site Explorer and a desire to see what makes the most valuable keywords in the web design industry tick, I checked the first page for any unusual rankings, unethical marketers, and interesting search results.

What I discovered was quite alarming: The same black hat SEO tricks that have been used for years are still helping short-term search engine marketers make their way into the top search engine results page (SERP).

From link spam (also known as spamdexing) to manipulative page widgets, there’s an alarming amount of dark SEO tactics going on in the web design world.

This article discusses SEO techniques that a few disreputable web design companies are using, and what they mean for ethical web designers. Leer más “How Shady Web Design Sites Get High Search Engine Results”

Tool Review: Link-Building with Postrunner

Working as a freelance writer and in SEO over the past few years, one thing became clear to me very quickly: link-building was going to be a big part of the job. One of the easiest ways to build links is by writing articles that contain anchor text (keywords that contain a hyperlink), and then submitting the articles to websites for publication. Building website links is very easy to do with article writing, but I have always been faced with two big problems.

The first problem is that writing articles for link-building purposes and then submitting them to websites is a time-consuming process and the second issue is that the writer does not often have control over where the content is going to be published. There are generally three main ways to submit articles to websites to build links:

* Submit the articles to article directory websites such as Ezine Articles and Articlesbase.
* Submit articles to blogs that accept guest posts.
* Use an article marketing software or service.

Article directories

Article directories are a good place to start building links, but link diversity is also important. Several links all coming from article directories are not going to be as valued in regards to SEO as incoming links from several different websites that are relevant to your website and that are ranked well with the search engines. Getting articles approved in the article directories can also be a time-consuming process and there are restrictions on where anchor text and links can be placed within the articles.
Guest posting

Guest posting is a wonderful option if a writer can find blogs that allow guest posting, but the search for blogs that allow guest posting is a time-consuming process itself and there is no guarantee that a blog will accept a writer’s articles. Guest posting cannot usually be done on an everyday basis and blog owners will often have the final say over any links.
Article marketing software

Using an article marketing software program or service is good for mass article writing and sending the content out to several different blogs at once, but this solution often results in a lot of duplicate content. Some article marketing services offer writers the use of an article spinner program as well, but search engines have a knack for recognizing spun content. Many article spinners are also very flaky and I found that I was spinning articles by hand more often than I was using the actual spinning program. This was a waste of time and I also did not have control over where content was being published, which often resulted in a lot of low quality websites using my articles.


Working as a freelance writer and in SEO over the past few years, one thing became clear to me very quickly: link-building was going to be a big part of the job. One of the easiest ways to build links is by writing articles that contain anchor text (keywords that contain a hyperlink), and then submitting the articles to websites for publication. Building website links is very easy to do with article writing, but I have always been faced with two big problems.

The first problem is that writing articles for link-building purposes and then submitting them to websites is a time-consuming process and the second issue is that the writer does not often have control over where the content is going to be published. There are generally three main ways to submit articles to websites to build links:

Article directories

Article directories are a good place to start building links, but link diversity is also important. Several links all coming from article directories are not going to be as valued in regards to SEO as incoming links from several different websites that are relevant to your website and that are ranked well with the search engines. Getting articles approved in the article directories can also be a time-consuming process and there are restrictions on where anchor text and links can be placed within the articles.

Guest posting

Guest posting is a wonderful option if a writer can find blogs that allow guest posting, but the search for blogs that allow guest posting is a time-consuming process itself and there is no guarantee that a blog will accept a writer’s articles. Guest posting cannot usually be done on an everyday basis and blog owners will often have the final say over any links.

Article marketing software

Using an article marketing software program or service is good for mass article writing and sending the content out to several different blogs at once, but this solution often results in a lot of duplicate content. Some article marketing services offer writers the use of an article spinner program as well, but search engines have a knack for recognizing spun content. Many article spinners are also very flaky and I found that I was spinning articles by hand more often than I was using the actual spinning program. This was a waste of time and I also did not have control over where content was being published, which often resulted in a lot of low quality websites using my articles. Leer más “Tool Review: Link-Building with Postrunner”

SEO Primer: Improve Your Business Website’s Ranking

There is definitely a combination of art and science that I never appreciated until having to do it. So, to save others some time, here are some very basic things that any business should do to optimize the ranking of its website in search engine results. Nothing explained here is necessarily a secret or difficult to find out. The trick is to find a good cookbook and a process that is easy to follow…(more)


There is definitely a combination of art and science that I never appreciated until having to do it. So, to save others some time, here are some very basic things that any business should do to optimize the ranking of its website in search engine results. Nothing explained here is necessarily a secret or difficult to find out. The trick is to find a good cookbook and a process that is easy to follow…(more) Leer más “SEO Primer: Improve Your Business Website’s Ranking”

Brand Strategy and SEO: The Naming Dilemma

Brand has been an important business tool and concept for more than a century. Search engine optimization (SEO), on the other hand, has been a serious concern for scarcely a dozen years. So what’s the relationship between the two? This is a surprisingly deep question, so we’ll devote a number of blog posts to exploring it.

At one level, SEO and brand are closely related. Brand marketing can be seen as a way of attracting attention to your company that defines it in ways that are authentic and compelling. SEO can be defined as a way of attracting traffic to your web site based on compelling, relevant content. So those are complementary things, right? Good branding supports good SEO, and vice versa, it’s tempting to conclude.


A typical search engine results page
Image via Wikipedia

Brand has been an important business tool and concept for more than a century. Search engine optimization (SEO), on the other hand, has been a serious concern for scarcely a dozen years. So what’s the relationship between the two? This is a surprisingly deep question, so we’ll devote a number of blog posts to exploring it.

At one level, SEO and brand are closely related. Brand marketing can be seen as a way of attracting attention to your company that defines it in ways that are authentic and compelling. SEO can be defined as a way of attracting traffic to your web site based on compelling, relevant content. So those are complementary things, right? Good branding supports good SEO, and vice versa, it’s tempting to conclude. Leer más “Brand Strategy and SEO: The Naming Dilemma”

5 Good Reasons To Comment On Blog Posts


Image representing DISQUS as depicted in Crunc...
Image via CrunchBase

I read a number of articles daily; including blog posts. They range from social media to humorous articles. However, there’s another step to do after reading; which is commenting on the articles that you’ve just read. From what I noticed, the number of blog comments has been going down south with the availability of other social media platforms.

In this post, I would love to share with everyone the highly important advantages of commenting on blogs related to your niche. Here are a 5 reasons why blog commenting is advantageous to the writer and you. Leer más “5 Good Reasons To Comment On Blog Posts”