Mobile payments | 3wƒ

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Editor’s note: Bill Ready is CEO of Braintree, an online and mobile payments provider.

Every day there is a new headline about mobile payments focused on using a mobile phone to pay at retail locations. Paypal, Google and other industry giants are racing to provide new in-store mobile payment solutions. Large merchants, such as Wal-mart and Target have contemplated their own mobile payment solutions. The debate about whether NFC will be the preferred technology to enable mobile payments rages. However, despite all this press and efforts by industry giants, there is stunningly little traction to use a mobile device to pay at retail locations. This is largely because the solutions offered by industry giants thus far don’t solve a meaningful problem in the daily lives of consumers or merchants. Few things in life are easier for consumers than swiping a credit card at checkout and in-store payment systems are as easy and ubiquitous as dial-tone for merchants.

However, There is a massive mobile commerce opportunity that is a severe pain point for both consumers and merchants, but large industry players are failing to meaningfully address it. That opportunity is e-commerce on the mobile device or m-commerce. M-commerce is ramping up, proving that consumers not only like to shop via their mobile device, but also will purchase. However, the numbers also show that there’s significant room for improvement in the mobile device purchasing experience – mainly through optimizing the shopping and payment processes for consumers.

Online holiday shopping in 2011 showed substantial growth in mobile shopping activity, with both traffic and sales on mobile devices more than doubling their volume over the same period a year earlier, according to research from IBM. During the holiday shopping season, 14.6 percent of all online sessions on a retailer’s site were initiated from a mobile device (up from 5.6 percent the year before), and sales from mobile devices reached 11 percent versus 5.5 percent in December 2010. Clearly, more consumers are becoming comfortable shopping and buying from retailer web sites using their smartphones. Continuar leyendo «Mobile payments | 3wƒ»

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Rastreo de mensajes en redes sociales | 3wƒ

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La cobertura en Twitter del 15M realizada por Carmela Ríos ganó la última edición de los premios Ortega y Gasset de periodismo en la categoría digital. La periodista confiesa que fue tan difícil la labor de recopilación como la cobertura en sí, porque Twitter falla a la hora de ordenar la información. “Intenté buscar por etiquetas, fechas, temas. También miré los mensajes de quiénes me retuiteaban… Nada, no había manera. Yo quería descargar todo, maquetarlo, imprimirlo y dar los enlaces. Hubo un momento en que me daba hasta vergüenza presentarlo así por respeto al jurado”.

Poco a poco consiguió construir un relato de lo sucedido del 7 de abril al 15 de mayo de 2011 en la Puerta del Sol de Madrid y aledaños. Después de mucho explorar, cribar y dar con un aliado inesperado. Aunque Ríos es ahora una enamorada de su iPhone por aquel entonces utilizaba Blackberry y reconoce que le salvó por partida doble. Porque tenía cobertura para tuitear cuando el resto se peleaba y ponía su móvil con conexión 2G y, porque el servicio al que enviaba las imágenes era Lockerz. “No es el mejor, ni el más popular, pero gracias a su archivo pude reconstruir la historia, conseguir los tuits que acompañaban como pie de foto”.

En su labor de recuperación, la periodista de Cuatro contactó con DataSift, una empresa especializada en rastreo de mensajes en redes sociales. Reconocieron que sí, que tenían capacidad para hacerle llegar una copia de seguridad de todos sus envíos desde que se estrenó en 2009 pero que solo prestaban sus servicios a otras empresas, nunca a particulares.

A cualquiera que lleve un tiempo en Twitter la ha sucedido algo parecido. O ha marcado como favorito un mensaje concreto, o se lo ha reenviado al correo para mantener la dirección web de un mensaje específico o le tocará pelearse con una interfaz en la que solo se puede ir de 140 en 140 caracteres en orden cronológico inverso, de lo más reciente a lo más antiguo, con infinita paciencia. Continuar leyendo «Rastreo de mensajes en redes sociales | 3wƒ»

What is a Virtual Assistant?

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Over a decade ago my wife Arlene and I decided to take the plunge into affiliate marketing, and we haven’t looked back since. We haven’t had the time. Well, to be honest, we have had the time, but are choosing to spend the extra time we now have with our family and friends, doing what we enjoy most.
Now, just because we have more time, it doesn’t mean we haven’t been successful. We certainly have been, more than we could have hoped for, actually. However, working from home has also garnered freedom that came with that success, far more than what we were experiencing from a traditional 9-5 job outside of the home.

Our Internet business is the result of a dream, hard work and determination, and a team we count on each day to help us reach our goals.
One of the reasons we have the freedom to work our choice of hours, travel, and spend more time with our family is because we are working with virtual assistants who help us find a balance of more production, as well as the freedom to enjoy the fruits of our labor.
Perhaps it’s time for you to consider a virtual assistant.

What is a Virtual Assistant?

A virtual assistant, often referred to as a VA, is someone who works remotely, assisting a company with administrative, technical, social media, or other varying tasks. They are referred to as ‘virtual’, because technology such as the Internet, conference calls, Skype, and fax machines are methods used to communicate and perform projects. Continuar leyendo «What is a Virtual Assistant?»

Tell-Tale Signs Your Employee is Overworked [INFOGRAPHIC]

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Are you stressed at work? You’re not alone: A recent Gallup poll indicates that on-the-job pressure is the top reason for employee dissatisfaction in the American workforce, and nearly half of American workers say their job is “very or extremely stressful.”

And whether you notice it or not, you’re broadcasting clear signs that should indicate to your employer that you are overworked and need a change of pace. The infographic below, developed by Column Five in conjunction with employee wellness company Keas, shows exactly how employees behave when they’ve been pushed to their limits. Workers tend to develop classic symptoms when their workload gets too much to bear, such as poor memory, fatigue and bad time management. They also exhibit odd behaviors, working too much or too little in response to the level of stress in the workplace. Employers should be watching for these key symptoms and redirecting overworked employees to a more manageable situation.

Continuar leyendo «Tell-Tale Signs Your Employee is Overworked [INFOGRAPHIC]»

12 Ways to Optimize Your Resume for Applicant Tracking Systems

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Mona Abdel-Halim is the co-founder of, a job application tool that tailors and optimizes your resume for a specific job. You can find Mona and Resunate on Facebook, Twitter, and Google+.

You filled out the job application, updated your resume and clicked “Submit.” But as the days or weeks pass, you never receive a phone call or email from the employer. What happened?

Unbeknownst to many job seekers, a whopping 72% of resumes are never seen by human eyes. Why? Well, employers large and small now use applicant tracking software to parse the information from your resume and map it into a database called an ATS (applicant tracking system). From this information, the system will assign you a score based on how well you match the job the employer is trying to fill, and then rank and sort all candidates. Naturally, the potential employees with the highest scores move on, while others are left in the dust.

Wondering how you can optimize your resume and rank highly in the employer’s ATS? Here are several tricks to improving your resume’s score.

1. Use Language from the Job Description: Look through the job listing to determine the skills required. Identify industry terms, buzzwords and jargon the hiring manager uses most frequently in the description and incorporate these words into your resume when possible and applicable — the ATS is looking for these keywords… Continuar leyendo «12 Ways to Optimize Your Resume for Applicant Tracking Systems»

11 Ways To To Annoy Your Parents On Facebook | Jeffbullas’s Blog

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It was an update on Facebook that I wasn’t quite sure whether I was reading it correctly or not. It seemed that my youngest daughter who shall remain nameless but not anonymous was leaving school forever. I had spent many hours going to school meetings, reviewing the school curriculum and discussing subject options and months later she had started her new school year and here we were a few days later with an apparent announcement that she had left school.
Many discussions were had !!
Now I don’t know about you but I prefer to receive that sort of family news in a more traditional manner.
So what are 11 ways to annoy your parents on Facebook?
Post on Facebook that you are leaving school without telling your parents first
Update Facebook with photos of your first tatoo
Reveal that your father is starting to go bald
Announce that you have a new boyfriend before telling your parents via the phone or even face to face
Post embarrassing photos of your parents while they are sleeping, snoring or wearing their gardening clothes
Friend and then flirt with your Mums new boyfriend via updates and photos on Facebook
Announce on Facebook that your mum has just discovered her first grey hairs
Invite your parents constantly to play games on Facebook like Mafia Wars
Spell incorrectly and use bad grammar (they will feel they have failed as a parent)
Tag your parents on random photos on Facebook (they will receive emails constantly with links to photos that have nothing to do with them)
Using the Facebook “Places” feature take photos on your iPhone of places where you shouldn’t be and upload them to Facebook
“How have your children annoyed you on Facebook?” or I can also ask the other question “How have you annoyed your own parents on Facebook?”

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TechCrunch | 10 Reasons To Quit Your Job Right Now!

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The game is over. That game where they get to hire you for 40 years, pay you far less than you create, and then give you a gold watch, and then you get bored, you get depressed, and you die alone.

It wasn’t that fun of a game anyway.

When I had a corporate job I would wake up depressed. I couldn’t move out of bed. The sun would be coming in. A cat on the fire escape staring at me through the window. Even it was more excited to be alive than me. And, by the way, I had the best job in the world. I interviewed prostitutes for a living at three in the morning.

But they were going to kill me in my cubicle.

In 2009 I asked about 10 Fortune 500 CEOs, “did you just use this crisis as an excuse to fire all the people you were afraid to fire before.” Only one said “of course” instantly. The others had to drink more. But then it was admitted: you’re all dead weight and there’s no loyalty.

We’ve entered the “Choose Yourself” era. The era without middlemen. Without The Other telling you your bonus, your salary, your movie can be made, your book published, your company funded, your life validated. The era where you have to always be planning your escape. Where you create your platforms on twitter, facebook, quora, pinterest, blogging, vlogging, itunes, and wherever else and every day you Create and you Innovate and you Sell for yourself. You Eat what you Kill. And your rewards are commensurate with how sharp your teeth are.

Most people need to begin planning their exit strategy RIGHT NOW: Continuar leyendo «TechCrunch | 10 Reasons To Quit Your Job Right Now!»


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