Tweeting Bra: tu inspección mensual de senos! – @TweetingBra @OgilvyOneAthens


Prenda interior femenina diseñada por la agencia digital OgilvyOne Athens
“Éste es el primero y único sostén que tuitea con la misión de recordarte la única cosa que no debes olvidar jamás: tu inspección mensual de senos”

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“Me voy a echar un Volvo” Experiment Funny Sexy Video Commercial =o)


The new Volvo S60 sedan will show off Volvo’s completely new design language already seen in the Volvo XC60 concept. It will ride on the same platform as the XC60. Volvo has said that the new S60 is intended to be positioned against the Mercedes C-Class, Audi A4 and the BMW 3-series. This new design is thought to target younger demographics. Even so, Volvo hopes to keep its high-income customer appeal; from the first generation, a Volvo S60 buyer has had a higher household income than a BMW 3-series customer.

 

Paris worlds sexiest city. Paris is today one of the world’s leading business and cultural centres, and its influences in politics, education, entertainment, media, fashion, science, and the arts all contribute to its status as one of the world’s major global cities.[9][10] In 2009[11] and 2010[12][13] Paris was ranked among the three most important and influential cities in the world, among the first three “European cities of the future” — according to research published by the Financial Times [14] — and among the top ten most liveable cities in the world, according to the British review Monocle.[15] Paris also ranked among the ten greenest European cities in 2010.[16][17] Paris hosts the headquarters of many international organizations such as UNESCO, the Organisation for Economic Co-operation and Development (OECD), the International Chamber of Commerce (ICC) and the informal Paris Club. Leer más ““Me voy a echar un Volvo” Experiment Funny Sexy Video Commercial =o)”

Un vídeo que muestra cómo funciona el corazón humano


Con una duración de poco más de cuatro minutos, el vídeo ha sido elegido como el mejor del último año por el jurado de expertos del Premio Internacional de Visualización de Ciencia e Ingeniería.

Fuente: La Vanguardia


A 2007 McKinsey innovation report, based on a survey of nearly 1400 executives from around the world showed that the executives unanimously agreed (94%) that people and corporate culture were the most important drivers of innovation. In another major study of 759 firms across 17 major economies, “Corporate Culture” was found to be the primary driver of radical innovation (Radical Innovation Across Nations: The Preeminence of Corporate Culture, Journal of Marketing, Jan. 2009). Booz Allen has been surveying the Global 1000 firms and reporting on them since 2005. In their latest report (The Global Innovation 1000, Why Culture is Key, Issue 65, Winter 2011), they concluded:

 

“The elements that make up a truly innovative company are many: a focused innovation strategy, a winning overall business strategy, deep customer insight, great talent, and the right set of capabilities to achieve successful execution. More important than any of the individual elements, however, is the role played by corporate culture — the organization’s self-sustaining patterns of behaving, feeling, thinking, and believing — in tying them all together.”

 

Unfortunately, enterprise culture is a slippery concept. Scholars define it as the bundle of attitudes, experiences, values, norms, assumptions and beliefs embraced by managers and employees; these, in turn, guide behavior. Regrettably, these elements of the definition of culture are equally slippery, with the result that any executive who wants to create a culture of innovation will have no way to measure the current culture; and without measurement, he or she will find it difficult, if not impossible, to identify a clear point at which to intervene and create positive change.

 

Recognizing this problem, in this book, I offer a model for capturing an innovative culture. I scoured the fields of organizational dynamics, leadership, behavioral science, corporate entrepreneurship and innovation to find theoretical frameworks and models that described organizational culture and culture of innovation. Specifically, I looked for instruments and assessment tools that were actionable; a primary need for all executives hoping to bring about change. In doing so, I found extensive research and models from academia, consulting firms and enterprises themselves, spanning over 30 years.

Innovation at Work

The Culture of Innovation

Hope you all had a great summer (in the northern hemisphere) and peaceful winter down below! Can’t believe that it is already October!

Before I took off for summer, I was hoping to finish off a task I had started in March – summarizing and giving you snippets from my recent book in Spanish. Unfortunately, that didn’t happen. Anyway, for first time readers, the book is titled (translated from Spanish), “Innovation 2.0: Why do we forget about the people when we talk about innovation? A practical way to create a culture of innovation.” Available from: (U.S. Amazon website, Spain Amazon website, Profit Editorial website, In e-book format from todoebook.com).

To help first time readers navigate and regular readers recall what we have covered thus far, I will quickly summarize my previous 5 blogs.

 March 2012 blog: My New Book

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