Let’s dismantle this argument, shall we?

For one thing, there’s a big difference between a niche, which can thrive in lieu of mainstream success, and a fad, which implies falling out of style and coming to an abrupt end. There’s plenty of evidence to support the former, and Flurry doesn’t offer any proof of the latter. Samsung’s original Galaxy Note reached five million shipments within five months of its October 2011 launch. The Galaxy Note II reached that same milestone in two months.

And the Note II is still going strong. In January, ChangeWave Research found that 23 percent of future Samsung phone buyers were interested in the Note II, compared to 69 percent for the Galaxy S III. That’s a solid niche.


Phablets are basically the Rodney Dangerfield of smartphones. Despite the popularity of jumbo handsets like Samsung’s Galaxy Note, they getnorespect.

The latest undeserved diss comes from Flurry, an analytics firm that measures app usage. Its latest data shows that phones with 5- to 6.9-inch screens only account for three percent of devices in Flurry’s system, and for only three percent of active users on those devices. That led Flurry’s Mary Ellen Gordon to conclude that “Phablets are a Fad.”

Gordon argues that app developers shouldn’t bother writing software for huge smartphones, because the market isn’t big enough compared to other screen sizes. “Phablets appear to make up an insignificant part of the device installed base, and do not show disproportionally [sic] high enough app usage to justify support,” she wrote.

Let’s dismantle this argument, shall we?

For one thing, there’s a big difference between a…

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Autor: Gabriel Catalano - human being | (#IN).perfección®

Lo importante es el camino que recorremos, las metas son apenas el resultado de ese recorrido. Llegar generalmente significa, volver a empezar!