13 febrero 2013 – Gabriel Catalano®

Welcome to the Future of Advertising Insight Center // Thnx HBR Blog Network // @HarvardBiz

This HBR Insight Center on the future of advertising will explore the transformation. We’ll dig into the technologies that are reinventing how companies connect with customers, and look at how big data and new analytic tools are allowing advertisers to fine tune and microtarget their messaging in real time. Our bloggers will also examine the new breed of consumer that, increasingly, rejects interruptive messages and demands that advertising present itself only when invited — and then only if the message offers value. And we’ll look at consumers’ growing involvement in advertising, both as arbiters and creative collaborators. This exploration happens in tandem with our spotlight on advertising in the March issue of HBR.

by Gardiner Morse | blogs.hbr.org
Continuar leyendo «Welcome to the Future of Advertising Insight Center // Thnx HBR Blog Network // @HarvardBiz»

Upon request: via topdesignmag.com // Need inspiration?, love Game Character Desings? // @topdesignmag

Awesome Detailed Game Character Designs

The popularity of the video games many multinational companies are persistently developing better and more adventurous online games in keeping with the demands of the people. The characters in these games are also erected by the creative geniuses i.e. the web designers.

20 Very Creative Emblem Type Logos For Your Inspiration

Written by Bogdan

A logo is the heart and soul of a business and without it, the brand’s identity will never be memorable. Just like a book, a good logo must tell a story and must stick in the viewer’s mind after the first second. There are many types of logos, such as wordmark, combination marks, iconic logos.

Gone in 60 seconds (II) / 60 segundos (II) // Thnx to siliconnews.es ! @siliconnews

El equipo de Domo ha elaborado una infografía en la que se muestran interesantes datos sobre lo que acontece en la red en apenas 60 segundos.

Se llevan a cabo dos millones de búsquedas en Google,se comparten más de medio millón de unidades de contenido (se engloban textos, fotos, vídeos, enlaces) en Facebook, se lanzan 100.000 tuits y se gastan 272.070 dólares en compras online.

Otros datos interesantes tienen que ver con la incorporación a la web móvil. Un total de 217 nuevos usuarios se unen a este segmento cada minuto.

Se completa la infografía con la publicación de 347 nuevos posts en wordpress o con la creación de 517 nuevos sites en la red.

Y el volumen de datos, culminan los responsables de la información, sigue creciendo.