Going green, online-is it worth it? The short answer is yes. Many marketers may not realize that catering specifically to this type of consumer can actually increase conversion rates, while
maintaining your image as a green-friendly organization. And when applying some personalization to the mix, can also help keep your green friends very, very loyal.
via MediaPost | Marketing: Green http://feeds.mediapost.com/~r/marketing-green/~3/068IWKkjQDQ/4-ways-e-commerce-can-drive-conversions-from-green.html http://ifttt.com/images/no_image_card.png
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