How Strong Is Your Password?


See on Scoop.itGabriel Catalano human being | #INperfeccion® a way to find new insight & perspectives

October is National Cyber Security Awareness Month (NCSAM 2012)

So what can you do? The idea of NCSAM is to help get the word out and to protect yourself.

It more important than ever to safely manage your passwords. Password theft has increased by 300% so far in 2012, and that trend will continue to grow. So how can you manage those passwords safely?

With social media, email, shopping, banking and dating, a lot of your life is online and on your phone. Each one of these applications uses a password to protect your sensitive data, but how do you keep them all straight?

 

Here are some tips from DHS.gov to share with friends, family and your social networks:

1. Set strong passwords and don’t share them with anyone.

2. Keep your operating system, browser, and other critical software optimized by installing updates.

3. Maintain an open dialogue with your family, friends, and community about Internet safety.

4. Limit the personal information you post online and use privacy settings to avoid sharing info widely.

5. Be cautious about what you receive or read online – if it sounds too good to be true, it probably is.

Here are some common mistakes when creating passwords, courtesy of an Infographic from SecurityCoverage. [ makers of Password Genie] http://bit.ly/Sf2qHB

 

Source. http://bit.ly/T7TaRN

See on www.socialmedia-max.com

El sentido de Facebook: un producto del verbo hacer – Etnografía Virtual


See on Scoop.itGabriel Catalano human being | #INperfeccion® a way to find new insight & perspectives

Vivimos en el mundo de Facebook, o al menos eso parece. Ni “Messenger”, ni “Myspace”, ni “Twitter”, ni “Pinterest”, ni todos los demás (ya perdí la cuenta desde hace tiempo) han podido emular el alcance y deseo que produce y tiene esta nueva ágora en forma reticular.

 

De hecho, esta plataforma social -en donde las personas conviven y socializan con los demás- se ha inmiscuido tanto en la vida de las personas que ya hasta la empresas quieren participar convirtiéndola en una especie de mercado invasivo que tiene que ver más con la publicidad y la construcción de una identidad corporativa homogénea y experta que con un espacio de interacción reducido al ocio y al interés por los demás (algunos lo llaman chisme, mitote, o en el caso extremo de índole psicológico: perversión y exhibicionismo).

 

Ahora bien, uno de los elementos indispensables para que Facebook se consolidara como uno de los medios sociales más importantes, es la brillante idea de agregar una opción a cada comentario para simpatizar con la idea, meme, foto o comentario burdo que se publican día a día; y sí, estamos hablando del famoso like: esa opción seductora -en forma de manita- que más de una vez hemos utilizado para estar de acuerdo con los contenidos que nuestros amigos cuelgan en la red. Sin embargo, analicemos un poco la forma en que utilizamos esta función para ver que en muchas ocasiones lo hacemos para todo menos para decir “me gusta”.

 

Se supone, pensándolo desde lo textual (like), que la única función del botón es decirle a los demás que nos gusta o agrada una publicación textual o visual. Sin embargo, como todas las cosas, lugares y ciberespacios, éstos no se definen individualmente por su forma, contenido o literalidad sino por el uso que les damos (he aquí el aspecto social). Las prácticas sociales son las que definen el mundo en el que nos encontramos, y en este caso la función del like. Si no me creen pregúntenle a mi libro de topografía que está arrumbado en la puerta para detenerla, supongo que el autor –la persona que lo escribió- jamás pensó que su obra de arte terminaría en el suelo, allí en un rincón junto al polvo que nadie observa ni mucho menos lee.

 

En este sentido, por más que los encargados de Facebook traten de instituir una sola manera de utilizar el botón no lo lograrán. Ésta no depende de una norma o ley previa sino de la acción, es decir, del hacer de las personas, o mejor dicho, de la forma en que se utilizan las cosas. Por ejemplo, más de una vez utilizamos el like no para decir “me gusta” sino para difundir una noticia que no nos agrada (una violación, un niña rubia que no debería pedir dinero). En este caso el “like” debería llamarse “difundir” o “noticias-que-debemos-saber-por-lo-horribles-que-son (un poco larga la opción).

 

Asimismo, aunque Facebook no considera la opción en negativo (no me gusta), ya que quiere construir un mundo estilo Disney, sin sentimientos rechazados socialmente o debates producidos por una función, paradójicamente las personas utilizan el “me gusta” para demostrar su disgusto por las cosas. Aquí el juego se marca por la ironía, forma de comunicación que no pueden leer las maquinas, ni los números, más bien, sólo las personas que deben estar atentas al contexto virtual para entenderla.

 

En fin, así como el botón like, todo Facebook (y la Web) funciona y adquiere sentido de la misma manera. De ahí la importancia de comprender la tecnología desde lo humano, y no al revés (lo humano desde lo tecnológico). El Internet (y los medios sociales) es una plataforma tecnológica que adquiere su significado en las prácticas y discursos humanos. No es menor que de repente Facebook parece una combinación confusa entre 9GAG o Youtube. Fueron las formas en que las personas comenzaron a utilizarlo (interacción entre la plataforma social y los usos) lo que transformó los perfiles en un espacio de divulgación excesiva de videos y memes (algunos ya lo llaman Memebook).

 

Luis Jaime González Gil
Email: luisjaime@antropomedia.com

See on www.etnografiavirtual.com

#Ubuntu quiere aprovechar el fin del soporte a #WindowsXP para ganar usuarios


See on Scoop.itGabriel Catalano human being | #INperfeccion® a way to find new insight & perspectives

Parece que Microsoft no es el único que busca que los usuarios que todavía utilicen Windows XP se acualicen y ahora también Ubuntu quiere aprovechar el fin del soporte a XP para ganar usuarios.

See on www.twylah.com

CompareMyFiles, herramienta web gratuita para encontrar las diferencias entre dos archivos de texto


See on Scoop.itGabriel Catalano human being | #INperfeccion® a way to find new insight & perspectives

CompareMyFiles es una utilidad web gratuita bastante básica, no requiere registro, que puede sernos de gran utilidad en algunas ocasiones. Su misión es la de comparar dos archivos de texto, aparentemente iguales, para encontrar las diferencias existentes entre ambos.

Todo lo que tenemos que hacer es subir los dos ficheros y hacer clic en el botón “Compare Files“. Tras un exhaustivo análisis comparativo se nos mostrarán resaltadas aquellas líneas del texto en las que existen diferencias.

See on www.softandapps.info

Samsung Galaxy Note 2 All In One Kit – Root, Backup, Flash Galaxy Note 2 Tool Kit – Geeky Android – News, Tutorials, Guides, Reviews On Android


See on Scoop.itGabriel Catalano human being | #INperfeccion® a way to find new insight & perspectives

samsung galaxy note 2 all in one kit for rooting flashing backing up updating note 2 II mskip xda mark skippen rooting guide galaxy note 2 all in one tool kit rooting galaxy note II using all in one toolkit by mskip senior xda developer download links…

 

Samsung Galaxy Note 2 All In One Kit – Root, Backup, Flash Galaxy Note 2 Tool Kit

 

Samsung Galaxy Note 2 users have been quite lucky when it comes to rooting and tweaking the android devices. The development community have been showing quite a lot of focus on Note 2 GT-N7100 development and the developers themselves have voluntarily contributed to the community with amazing tweaks and rooting tools that allows users to easily root their brand newsamsung galaxy note 2.      

 

Once such contributor to Galaxy Note 2 development is Mark Skippen aka mskip who has been with XDA since 2008 and now a senior member of XDA team and also a moderator of forums. Mskip has contributed XDA team with  amazingly simple yet powerful multi-purpose toolkits that allows users to do multiple operations like rooting, flashing, taking backups etc.

 

He has also released a similar toolkit for Galaxy SIII and now the turn for  Galaxy Note 2 has come.   Samsung Galaxy Note 2 ( GT-N7100 ) Toolkit – Download Link
Samsung Galaxy Note 2 ( GT-N7100 ) Firmwares Download Link   Features Of Samsung Galaxy Note 2 All In One Tool Kit Install drivers automatically Backup/Restore a single package or all apps, user data and Internal Storage Backup your /data/media (virtual SD Card) to your PC for a Full Safe backup of data Perform a FULL NANDROID Backup of your system via adb and save in Custom Recovery format on your PC Pull /data and /system folders, compress to a .tar file and save to your PC Auto Update ToolKit to latest push version on startup (donator feature).

 

Backup/Restore your /efs partition Dump selected Phone Partitions, compress to a .zip file with md5 and save to your PC Install BusyBox binary on phone Root any public build (different options available) [B]Root with Superuser (ChainsDD) or SuperSU (Chainfire) via CWM (works on ANY build) Flash Stock Recovery Flash CWM Recovery (thanks to Chenglu).

 

Rename Recovery Restore files if present Flash Insecure Boot Image for adb mode Flash Stock Boot Image back to your phone Create tar file to flash via Odin (from upto 10 image files) with 1-click process Download, Extract and Flash Stock Rom (full DETAILED steps)

 

ESSENTIAL FOR WARRANTY RETURNS Rip cache.img to zip file in CWM format for editing and flashing (thanks to Adam Lange) Install a single apk or multiple apk’s to your phone (being worked on)

 

Push Files from your PC to your phone Pull Files from your phone to your PC Set Files Permissions on your phone Dump selected LogCat buffers to your PC Dump BugReport to your PC (if installed) Help, Information Screen for various tasks Mods Section to Modify your phone (being worked on) Reboot Phone options in adb mode Change background, text colour in ToolKit Activate Donator features from within the ToolKit Screenshots

 

 

  A detailed guide on how to perform various tasks using the all in one tool kit will be available soon. Galaxy Note 2 GT-N7100 All In One Tool Kit

See on www.geekyandroid.com

Cloud adoption could save two mega tonnes of carbon in China | ihotdesk – IT News


See on Scoop.itGabriel Catalano human being | #INperfeccion® a way to find new insight & perspectives

Because of its massive manufacturing output, China is amongst the biggest polluters in the world. But according to a new report it could clean up its act with cloud computing.

A study conducted by Global e-Sustainability Initiative (GeSI) found that use of cloud computing services in the country could reduce its annual greenhouse gas emission by almost two mega tonnes.

 

That is the equivalent of taking more than 700,000 cars off the road which would save more than 900 million Yuan (approx. £89.9 million) in energy costs.

 

The study, which is entitled ‘The Enabling Technologies of a Low-Carbon Economy- a Focus on Cloud Computing’ looked into how the cloud could help to reduce CO2 emissions in Canada, Brazil and seven European nations as well as in China.

 

It was put together by the Think Play Do Group, which is part of the Imperial College London, in partnership with Global e-Sustainability Initiative and Microsoft.

 

And the findings in relation to China were unveiled at ‘Connected City – the Greener Future’ workshop last week.

 

Click headline to read more and access hot links–

See on www.ihotdesk.co.uk

The State Of Social Media Marketing


See on Scoop.itGabriel Catalano human being | #INperfeccion® a way to find new insight & perspectives

The team at Awareness surveyed 469 marketers from wide varieties of industries, company sizes and levels of social marketing expertise. Respondents came from a cross-section of executives, managers and those who support the social marketing functions within their organizations.

This Infographic summarizes the key findings from The State Of Social Marketing Report: 7 Major Findings & In-Depth Analysis

7 items with important business value:

Misalignment Between Business Objectives, Measurement Methodologies and Social Marketing Investment Tighter Integration between Social and Rest of Marketing and Business Overall Social Marketers Are Starting to Measure What Matters Marketers Are Yet to Tap into the True Potential of Social Social Marketing Budgets and Resources Insufficient to Drive Value Top Social Platforms: The Big 3: Facebook, Twitter, and LinkedIn Still Dominate Limited Outsourcing

The State Of Social Marketing Report: 7 Major Findings & In-Depth Analysis http://bit.ly/Tz2qiw

Source. http://bit.ly/VeaJBR

See on www.socialmedia-max.com

How to Get More Customers With the Same Amount of Traffic by Using Customer Funnels


See on Scoop.itGabriel Catalano human being | #INperfeccion® a way to find new insight & perspectives

Excerpted from article on KISSmetrics:

“Getting quality traffic on the interwebs is one of the hardest things you’ll ever have to do. We can spam Twitter, Facebook, Reddit, and LinkedIn all day. We’ll get a ton of traffic. But that won’t get us anywhere. We might go from 100 visits to 10,000 visits and still have only 2 customers.

Luckily, we have another option…

 

Get more customers with the traffic we already have:

The key to making this work is the marketing funnel.

Remember, funnels measure the number of people who move through a series of steps in order to become a customer.

Funnels help you find the bottleneck in your customer acquisition.

 

Once you know where people drop off in large batches, you’ll know which part of your business needs the most improvement. And once you fix the problem, you’ll get more customers with the same amount of traffic. That’s the beauty of tracking funnels.

 

5 Best Practices for Building Funnels

1. Fewer Steps is Better than More Steps:

One of the easiest ways to increase the percentage of people who get through your funnel is to eliminate a step. Yup, just hack it out completely. Even if you have an amazing design, world-class copy, and a perfect product, you’ll still lose people at each step.

I want you to be RUTHLESS with your funnels. Hack and slash every unnecessary click, field, button, and page you can. Have no mercy.

 

2. Start With a Benchmark:

This applies to ALL your metrics, not just your funnels.

Based on your industry, business model, target market, and the alignment of the stars, you’ll find a huge difference in metrics from one site to the next.

 

3. Look for Bottlenecks

I already alluded to the best way to prioritize your funnel improvements.

When you’re looking at your entire funnel and trying to decide which step gets your attention first, start with the bottlenecks. In most funnels, there are one or two steps that aren’t really steps. They’re brick walls.

Your mission? Find your bottlenecks and patch them asap.

 

4. When A/B Testing, Track the Impact on the Entire Funnel

Once you find your bottlenecks, you’ll want to start launching improvements to see if you can fix them. The best way to do this is with an A/B test.

A/B tests typically track only the next step.

As soon as you start testing improvements in your funnel, test your changes on the ENTIRE funnel instead of just the next step. This way, you won’t slow your customer growth by accident. And yes, I’ve seen this happen.

 

5. Track People

There’s a myth that most marketers automatically believe. As soon as you start to track your funnel, you’ll assume that customers move orderly through it.

This is false.

People bounce around in funnels.

So how do we get around this? Use customer analytics so you can track people. Then you’ll know how many people moved through each step, even if they’re bouncing around beforehand…”

 

The article is analyzed with more information, examples, and some tools. Read full article here:

http://blog.kissmetrics.com/use-conversion-funnels/

 

See on blog.kissmetrics.com

How social signals influence SEO


See on Scoop.itGabriel Catalano human being | #INperfeccion® a way to find new insight & perspectives

“2012 has been a time of great transition in SEO. With Google’s Penguin update in May, we saw a concerted move away from it being duped by black hat techniques, and a move towards beginning to incorporate social signals into its algorithm.

 

The water’s still a bit murky when it comes to how important social signals are and will be in the landscape of SEO, but here are a few FAQs that you’ll no doubt be very interested in hearing the answers to”.

 

Find Out More: http://econsultancy.com/it/blog/10937-how-social-signals-influence-seo-five-things-you-need-to-know

See on econsultancy.com

Top 10 Companies Started In A Garage [Infographic]


See on Scoop.itGabriel Catalano human being | #INperfeccion® a way to find new insight & perspectives

These top 10 companies all had humble beginnings and were started in a garage. Dare to dream and realize your own idea no matter matter what it takes.

 

Some of the world’s largest companies were created as a solution to a personal problem. Others were started just because the idea seemed to be too good to just dismiss. But it’s when a company was started in a garage and becomes globally successful that we start to be really impressed. The fact that you can start something in such a small way and build it into something that the entire world knows about is just mind-boggling. There have been millions of startups that have been inspired by this, and that is one of the most dedicated reasons why we have so many successful technology companies today. Do you know which companies were started in a garage? Have a look at this list of the top 10 companies started in a garage, and you’ll be ultimately inspired.

 

Most of us know that Apple was started in a garage, and that it grew to become the most successful company in the world. However, there are far more companies than that which were started in a garage that should really inspire us just as much. This top 10 companies list infographic (presented by aaaremotes) called the Top 10 Companies Started In A Garage (yes, exactly like the title of this article) is a list of companies that we have all gotten to know throughout the years. The fact that they all had humble beginnings shows us that anything is possible with dedication and inspiration.

See on www.bitrebels.com

Internet Marketing Funnel Strategies & Tactics


See on Scoop.itGabriel Catalano human being | #INperfeccion® a way to find new insight & perspectives

Internet Marketing Funnel Strategies & Tactics are discussed in this how-to article with five specific examples given to engage prospects and make sales…

There are a number of internet marketing agencies out there all with slightly different strategies and tactics. At Webdirexion, we like to focus on a smart mix of tactics crafted to pull your specific target personas to your site, then through the “internet marketing funnel” to desired business goals. How do we do this? Let’s take a look — with a focus mostly on B2B marketing methods.

 

We always start with your business outcome goals. These include download of case studies, signups for enewsletters, filling out contact forms and always lead toward a sale. Then you need a keen understanding of the personas that will make a buy decision. For example, some of our clients must persuade a CFO plus a mid level manager, plus an end user (who makes recommendations) to consider then buy a product or service.

 

And buyers are at different stages in their search process — from just realizing they need a solution, to evaluating competitors, to social vetting to negotiation – at any given time. Finally, armed with competitive and key phrase research, we then deploy a combination of the tactics listed below that best combine to meet a client’s unique needs.

 

See on webdirexion.com