YouTube invites contributions for an epic user-generated film

YouTube has launched one of its most ambitious collaborative projects to date – a global experiment to create the world’s largest user-generated film.

Life In A Day will challenge YouTube’s talented uploaders to capture a moment of their lives on film, shot on July 24th 2010 (aka 24/7). The most compelling, exciting, unusual and distinctive footage submitted will then be edited into a documentary, which is being directed by Kevin Macdonald (whose previous directorial credits include Touching the Void and The Last King of Scotland) and executive produced by Ridley Scott.

Macdonald explains that his aim is to make a film ‘that is a snapshot of life on earth during one 24 hour period…

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YouTube has launched one of its most ambitious collaborative projects to date – a global experiment to create the world’s largest user-generated film.

Life In A Day will challenge YouTube’s talented uploaders to capture a moment of their lives on film, shot on July 24th 2010 (aka 24/7). The most compelling, exciting, unusual and distinctive footage submitted will then be edited into a documentary, which is being directed by Kevin Macdonald (whose previous directorial credits include Touching the Void and The Last King of Scotland) and executive produced by Ridley Scott.

Macdonald explains that his aim is to make a film ‘that is a snapshot of life on earth during one 24 hour period…Ultimately this is a unique experiment in social filmmaking, and a time capsule that will forever tell future generations what is was like to be alive on July 24, 2010.’

Tom Uglow, creative lead at Google Creative Lab, London, told Contagious: ‘The project is all about global connectedness and the power of video. Google and YouTube love huge ideas – and this is one that literally everyone on the planet with access to a camera can take part in – only YouTube has that kind of global reach.’

The idea originated from an internal innovation contest, and was the brainchild of Tim Partridge at Google in London. Uglow adds: ‘Asking thousands of people to capture something like a sunset at one time isn’t a unique idea, but we are applying new technology to create a genuinely feasible project on a huge, huge scale.’

Macdonald has posted a series of questions for contributors to address: What do you fear most in your life today? What do you love? What makes you laugh? And he is also asking filmmakers to share what’s in their pockets.

After the 24th July, footage in any language can be uploaded to YouTube, where it will be sorted through and handed to Macdonald for what promises to be one of the most epic editing jobs of all time.

The project is being supported by LG, promoting its ‘Life’s Good When’ proposition, and has the additional boost of listing the Sundance Festival as a creative partner – offering a further to the high aspirations of this project. The completed film will premier at the Sundance Festival next year.

Full article (video included):
http://www.contagiousmagazine.com/2010/07/youtube_2.php

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Autor: Gabriel Catalano - human being | (#IN).perfección®

Lo importante es el camino que recorremos, las metas son apenas el resultado de ese recorrido. Llegar generalmente significa, volver a empezar!