Co-creation. Elements of Open Innovation!

Who participate?

In Open Innovation Goes All the Way, Stefan Lindegaard said, “Companies miss out on the full potential of open innovation when they more or less deliberately shut down for external resources later in the process.”

This caught my attention to something which seems essential and which I had given little attention.

It is the co-creation.

“Co-creation is a form of market or business strategy that emphasizes the generation and ongoing realization of mutual firm-customer value. It views markets as forums for firms and active customers to share combine and renew each other’s resources and capabilities to create value through new forms of interaction, service and learning mechanisms. It differs from the traditional active firm – passive consumer market construct of the past.” – http://en.wikipedia.org/wiki/Co-creation)

According to a report McKinsey Quarterly companies have three ways to win with the adoption co -creation.

– Firms can capture the value of the product or service co- created the good ideas commercializes resulting networks. Ex : Lego

– Companies can capture value by providing a complementary product or service. Ex: Red Hat

– Companies can benefit indirectly from the co- creation, for example, through a better brand or strategic position.


Who participate?

In Open Innovation Goes All the Way, Stefan Lindegaard said, “Companies miss out on the full potential of open innovation when they more or less deliberately shut down for external resources later in the process.”

This caught my attention to something which seems essential and which I had given little attention.

It is the co-creation.

“Co-creation is a form of market or business strategy that emphasizes the generation and ongoing realization of mutual firm-customer value. It views markets as forums for firms and active customers to share combine and renew each other’s resources and capabilities to create value through new forms of interaction, service and learning mechanisms. It differs from the traditional active firm – passive consumer market construct of the past.”http://en.wikipedia.org/wiki/Co-creation)

According to a report McKinsey Quarterly companies have three ways to win with the adoption co -creation.

– Firms can capture the value of the product or service co- created the good ideas commercializes resulting networks. Ex : Lego

– Companies can capture value by providing a complementary product or service. Ex: Red Hat

– Companies can benefit indirectly from the co- creation, for example, through a better brand or strategic position. Leer más “Co-creation. Elements of Open Innovation!”

FAQ Pages: Best Practices and Examples

By Cameron Chapman

FAQ pages are a vital part of many websites. While not every site needs one, if you’re selling something, providing a service, or giving information about a complex subject, an FAQ can make life much easier for your visitors.

The format of an FAQ varies consdirably from site to site, so there’s not really one “right” design method. But there are some key things to remember, and to keep it simple, just remember F.A.Q.: Focus on information, Assist visitors through interaction, and Question the status quo. Read on for an explanation of each and ideas for how to implement them. We’ve also covered three examples of FAQ pages for reference.
Focus on Information

We all know content is king. But when it comes to FAQ pages, the information you’re presenting really is the absolute most important thing. You have to make sure the content you’re presenting is done so in the most efficient and effective way possible.
Information Comes First

The entire point of an FAQ page is to provide information to your visitors. When you’re designing these pages, make sure you put the information first. In other words, don’t let your design decisions overshadow the content.


By Cameron Chapman

FAQ pages are a vital part of many websites. While not every site needs one, if you’re selling something, providing a service, or giving information about a complex subject, an FAQ can make life much easier for your visitors.

The format of an FAQ varies consdirably from site to site, so there’s not really one “right” design method. But there are some key things to remember, and to keep it simple, just remember F.A.Q.: Focus on information, Assist visitors through interaction, and Question the status quo. Read on for an explanation of each and ideas for how to implement them. We’ve also covered three examples of FAQ pages for reference.

Focus on Information

We all know content is king. But when it comes to FAQ pages, the information you’re presenting really is the absolute most important thing. You have to make sure the content you’re presenting is done so in the most efficient and effective way possible.

Information Comes First

The entire point of an FAQ page is to provide information to your visitors. When you’re designing these pages, make sure you put the information first. In other words, don’t let your design decisions overshadow the content.

Lulufaq1 in FAQ Pages: Best Practices and Examples

The Lulu website offers a straight-forward, content-focused design for their FAQ pages.

Avoid flashy designs, gimmicky layouts, and other design elements that detract from your page’s content. Stick with an easy-to-read typeface, appropriate contrast, and a fairly simple layout.

Amazonnewsellerfaq1 in FAQ Pages: Best Practices and Examples

While Amazon’s dual sidebars make the page feel a little cluttered, they still focus on the content within the center column. Leer más “FAQ Pages: Best Practices and Examples”

Awesome Recent Website Redesigns

It’s always so interesting when you go to a website you’ve been visiting for months or years to find they’ve been redesigned.

Some redesigns are immediately evocative of the old design, and can even leave you wondering if they have, in fact, been redesigned, or just done a little revamping. Others are so complete you have to double-check and make sure you’ve landed on the right website.

Remember that keeping some elements consistent from your old design to your new one can aid visitors in knowing they’ve arrived at the right place. Otherwise, they might assume your company has been bought out or closed and the domain has been taken over by someone else.

Below are thirteen awesome redesigns from the past year or so… Each one also has some in-depth analysis of what’s been changed and what hasn’t, and the effect that they may have on the site’s visitors.


It’s always so interesting when you go to a website you’ve been visiting for months or years to find they’ve been redesigned.

Some redesigns are immediately evocative of the old design, and can even leave you wondering if they have, in fact, been redesigned, or just done a little revamping. Others are so complete you have to double-check and make sure you’ve landed on the right website.

Remember that keeping some elements consistent from your old design to your new one can aid visitors in knowing they’ve arrived at the right place. Otherwise, they might assume your company has been bought out or closed and the domain has been taken over by someone else.

Below are thirteen awesome redesigns from the past year or so… Each one also has some in-depth analysis of what’s been changed and what hasn’t, and the effect that they may have on the site’s visitors.

5 Consumer Electronics Companies That Are Innovating with Social Networks

Is there any industry that isn’t jumping on the social media bandwagon? We’ve seen politicians using Twitter, Facebook and other social networks with mixed success, business schools that are producing social media competent graduates, and a recent business-to-business use of Facebook ads. So it’s really no wonder that tech companies – with their tech savvy workforce – are embracing social media in droves. Here is a list of 5 consumer electronics companies that are using existing social networks (or creating their own) to leverage the power of the social web.


Posted by Lauren Dugan

48upperIs there any industry that isn’t jumping on the social media bandwagon? We’ve seen politicians using Twitter, Facebook and other social networks with mixed success, business schools that are producing social media competent graduates, and a recent business-to-business use of Facebook ads. So it’s really no wonder that tech companies – with their tech savvy workforce – are embracing social media in droves. Here is a list of 5 consumer electronics companies that are using existing social networks (or creating their own) to leverage the power of the social web. Leer más “5 Consumer Electronics Companies That Are Innovating with Social Networks”

A Closer Look at Hierarchy in Web Design


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Many times designers will depend on other great designs for inspiration, trends, or ‘tricks of the trade’ to get by. However, learning the basic design principles and getting a feel for how they are applied to web design is essential for the career of any designer. In this post, we’re going to take a close look at one of those basic design principles, and how it applies specifically to web design.

Hierarchy Web Design

Hierarchy is the element that makes users look where they do and when they do it. The top hierarchical element on a web page will be the first thing the user sees, and the lowest will be the last. It’s easy to see why hierarchy has such a profound effect on web design — it’s all about the user experience, and any website‘s presentation to the user. In this post, we’ll cover some of the basics of working with correct hierarchy, and how it specifically applies to web design. Leer más “A Closer Look at Hierarchy in Web Design”

Google trabaja en una alternativa al iTunes de Apple

Google vuelve a mover ficha en el negocio de internet. Según publica The Wall Street Journal, la compañía estaría trabajando en un una tienda de descargas musicales similar al iTunes de Apple que podría ver la luz a finales de este año.

El gigante de internet habría iniciado ya conversaciones con discográficas con vistas a poner en marcha el nuevo proyecto. No obstante, éste no ha sido confirmado aún de forma oficial por Google.


Google vuelve a mover ficha en el negocio de internet. Según publica The Wall Street Journal, la compañía estaría trabajando en un una tienda de descargas musicales similar al iTunes de Apple que podría ver la luz a finales de este año.

El gigante de internet habría iniciado ya conversaciones con discográficas con vistas a poner en marcha el nuevo proyecto. No obstante, éste no ha sido confirmado aún de forma oficial por Google. Leer más “Google trabaja en una alternativa al iTunes de Apple”

Mercedes-Benz lanza una aplicación de atención al cliente para el iPhone

¿Es usted propietario de un coche Mercedes-Benz y ha sufrido una avería? A partir de ahora, una nueva aplicación para el iPhone le indicará los pasos a seguir para solucionarla.

El objetivo de la nueva aplicación de Mercedes-Benz es aportar soluciones al cliente en averías y situaciones de emergencia, informa Horizont.


¿Es usted propietario de un coche Mercedes-Benz y ha sufrido una avería? A partir de ahora, una nueva aplicación para el iPhone le indicará los pasos a seguir para solucionarla.

El objetivo de la nueva aplicación de Mercedes-Benz es aportar soluciones al cliente en averías y situaciones de emergencia, informa Horizont.

Desde la aplicación es posible contactar con el servicio telefónico de atención al cliente de la empresa o bien directamente con un taller. Leer más “Mercedes-Benz lanza una aplicación de atención al cliente para el iPhone”

Windows Live Photo Gallery vs Picasa

A new version of Windows Live Photo Gallery, a free program that lets you manage your collection of photos and videos, will be available for download later today on live.com.

The new Photo Gallery remains a solid alternative to Google’s Picasa software but is it good enough for you to switch from Picasa? Read this comparison.


A new version of Windows Live Photo Gallery, a free program that lets you manage your collection of photos and videos, will be available for download later today on live.com.

The new Photo Gallery remains a solid alternative to Google’s Picasa software but is it good enough for you to switch from Picasa? Read this comparison. Leer más “Windows Live Photo Gallery vs Picasa”

FREE Seth Godin / GapingVoid Poster


by jeremywaite

Online-only publishing may be the answer for struggling Erotic magazines

What a week it’s been for sex in print. I don’t mean framed masterpieces of erotica, I mean sex in the written form, and the few publications that present this complicated genre with words and not pictures.

First, the Erotic Review announced that it is going online-only, ending its fifteen-year print history. The June issue – its 110th – is available to download now.

Next, news leaked out that Scarlet magazine, a glossy for the sexually liberated woman, is closing.

Then there was confusion surrounding Forum magazine after its publisher, Trojan, went into administration. Once the storm calmed, Forum – another magazine that runs sizeable sex features – revealed to its readers that it was not withdrawing from print but rebranding as Foreplay.


by jeremywaite

What a week it’s been for sex in print. I don’t mean framed masterpieces of erotica, I mean sex in the written form, and the few publications that present this complicated genre with words and not pictures.

First, the Erotic Review announced that it is going online-only, ending its fifteen-year print history. The June issue – its 110th – is available to download now.

Next, news leaked out that Scarlet magazine, a glossy for the sexually liberated woman, is closing.

Then there was confusion surrounding Forum magazine after its publisher, Trojan, went into administration. Once the storm calmed, Forum – another magazine that runs sizeable sex features – revealed to its readers that it was not withdrawing from print but rebranding as Foreplay. Leer más “Online-only publishing may be the answer for struggling Erotic magazines”

Aprende con Google a programar en HTML5

A través de la web http://www.html5rocks.com/ Google ofrece presentaciones, tutoriales y ejemplos para dar a conocer entre los programadores las ventajas y capacidades de la unión de HTML + CSS + JS. Tutoriales por ejemplo para aprender como habilitar tu aplicación web para que funcione en modo offline, acceso a la geolocalización o leer archivos locales mediante JavaScript


Por @marcosesperon

html5rocks Aprende con Google a programar en HTML5Las buenas relaciones de Google con Adobe, promoviendo Flash en sus teléfonos Android, no tienen por qué ser un motivo de despreciar HTML5 y apoyar a los desarrolladores web a utilizar más esta tecnología.

A través de la web http://www.html5rocks.com/ Google ofrece presentaciones, tutoriales y ejemplos para dar a conocer entre los programadores las ventajas y capacidades de la unión de HTMLCSS + JS. Tutoriales por ejemplo para aprender como habilitar tu aplicación web para que funcione en modo offline, acceso a la geolocalización o leer archivos locales mediante JavaScript.

Uno de los ejemplos más significativos del poder de HTML5 es la presentación interactiva escrita completamente en HTML5 y que expone sus principales características.

Además incluyen tutoriales sobre otras APIs que no están incluídas actualmente entre las especificaciones HTML5 de la W3C pero que jugarán un papel importante en el futuro del desarrollo web.

Vía: Blog de Chromium
http://www.dolcebita.com/2010/06/aprende-con-google-a-programar-en-html5/

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President Truman vs. MacArthur: President Obama vs. McChrystal?

Reading about General McChrystal’s lack of political smarts, I could not but think of the dustup between Truman and MacArthur. The issues were largely different, but in one sense, identical. In 1950–’51, the Korean war, though boldly begun, had degenerated into a bloody stalemate. General MacArthur wanted to carry the war to China, and made his passionate recommendations very public, against the stated policy of the President. MacArthur was the leading military figure of the nation. As Walter Karp has written…


Reading about General McChrystal’s lack of political smarts, I could not but think of the dustup between Truman and MacArthur. The issues were largely different, but in one sense, identical.  In 1950–’51, the Korean war, though boldly begun, had degenerated into a bloody stalemate.  General MacArthur wanted to carry the war to China, and made his passionate recommendations very public, against the stated policy of the President.  MacArthur was the leading military figure of the nation.  As Walter Karp has written… Leer más “President Truman vs. MacArthur: President Obama vs. McChrystal?”

Directivos no se preocupan por motivar

Según un estudio de Right Management, muchas empresas no ponen en sus directivos la responsabilidad de motivar y comprometer a los empleados con su trabajo.

Un líder no debería limitarse a dirigir las funciones que están directamente relacionadas con el negocio, debería además comportarse como empleado ejemplar y crear equipos de trabajo comprometidos y motivados, que se sientan valorados y que cuenten con las condiciones para aportar su mayor potencial a la empresa.


Según un estudio de Right Management, muchas empresas no ponen en sus directivos la responsabilidad de motivar y comprometer a los empleados con su trabajo.

Un líder no debería limitarse a dirigir las funciones que están directamente relacionadas con el negocio, debería además comportarse como empleado ejemplar y crear equipos de trabajo comprometidos y motivados, que se sientan valorados y que cuenten con las condiciones para aportar su mayor potencial a la empresa. Leer más “Directivos no se preocupan por motivar”

La buena experiencia empieza por el personal

Desde hace más de treinta años los gerentes conocen la importancia de brindar valor y servicio de excelencia. Sin embargo, en la mayoría de los encuentros que los consumidores tienen con las empresas, el servicio no es extraordinario. En realidad, a menudo apesta. ¿Por qué?


Desde hace más de treinta años los gerentes conocen la importancia de brindar valor y servicio de excelencia. Sin embargo, en la mayoría de los encuentros que los consumidores tienen con las empresas, el servicio no es extraordinario. En realidad, a menudo apesta. ¿Por qué? Leer más “La buena experiencia empieza por el personal”