The coming melt-down in higher education (as seen by a marketer)

For 400 years, higher education in the US has been on a roll. From Harvard asking Galileo to be a guest professor in the 1600s to millions tuning in to watch a team of unpaid athletes play another team of unpaid athletes in some college sporting event, the amount of time and money and prestige in the college world has been climbing.

I’m afraid that’s about to crash and burn. Here’s how I’m looking at it.

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For 400 years, higher education in the US has been on a roll. From Harvard asking Galileo to be a guest professor in the 1600s to millions tuning in to watch a team of unpaid athletes play another team of unpaid athletes in some college sporting event, the amount of time and money and prestige in the college world has been climbing.

I’m afraid that’s about to crash and burn. Here’s how I’m looking at it. Leer más “The coming melt-down in higher education (as seen by a marketer)”

What’s to love about LinkedIn?

Of all the business-oriented networks, LinkedIn – now with 23 million users globally – has a commanding lead. (Its arguably closest competitor is Plaxo, with 20 million users.) If you want to stay connected with the people you know and spark professional relationships with those you don’t, LinkedIn does the trick. But it also has its irritations.

First, the perks. LinkedIn is a huge time-saver. Forget Google; within minutes, LinkedIn can rustle up loads of potential customers, vendors and talented hires in relevant industries and disciplines.

LinkedIn also gives companies more marketing horsepower. They can promote products or services, as well as direct other LinkedIn users to specific representatives for questions concerning topics like sales and technical support.


MELANIE LINDNER, FORBES.COM

In the Internet age, keeping pace means cultivating contacts at a mean clip. Hence the big news at LinkedIn, the online social network aimed at working professionals: On Wednesday LinkedIn announced that it nabbed $US53 million in venture funding from the likes of Bain Capital, Greylock Partners and Sequoia Capital, setting the company’s valuation at a juicy $US1 billion. Leer más “What’s to love about LinkedIn?”

How to negotiate a better salary – even now

TARA WEISS, FORBES.COM

David Hoffman, the chief executive officer of the executive search firm DHR, in Chicago, recalls a client who was recently offered $100,000 less than he felt he deserved for a job. Instead of jumping at the offer because of the tough job market, the candidate, together with Hoffman, negotiated and managed to meet the company in the middle. They described the candidate’s unique fit for the job and the difficulty he’d have with his relocation to a more expensive city. They got the employer to boost the offer by $50,000.

Negotiating a pay rise in a tough job market can usually be done, as long as they want you in the first place.


TARA WEISS, FORBES.COM

David Hoffman, the chief executive officer of the executive search firm DHR, in Chicago, recalls a client who was recently offered $100,000 less than he felt he deserved for a job. Instead of jumping at the offer because of the tough job market, the candidate, together with Hoffman, negotiated and managed to meet the company in the middle. They described the candidate’s unique fit for the job and the difficulty he’d have with his relocation to a more expensive city. They got the employer to boost the offer by $50,000.

Negotiating a pay rise in a tough job market can usually be done, as long as they want you in the first place. Leer más “How to negotiate a better salary – even now”

Kiss your workload goodbye

Research shows 90 per cent of managers drown in the classic time wasters such as meetings, dealing with crises, mediating disputes and micro-managing instead of delegating, outsourcing or ignoring them altogether.
Heike Bruch and Sumantra Ghoshal’s research in the Harvard Business Review found only 10 per cent of managers spent time on work that had a long-term benefit to the business.


KATH LOCKETT

Research shows 90 per cent of managers drown in the classic time wasters such as meetings, dealing with crises, mediating disputes and micro-managing instead of delegating, outsourcing or ignoring them altogether.
Heike Bruch and Sumantra Ghoshal‘s research in the Harvard Business Review found only 10 per cent of managers spent time on work that had a long-term benefit to the business.

Five first steps to finding a job abroad


DIANE MORGAN, FORBES.COM

More people than ever are searching for jobs internationally in the hope of gaining knowledge and experience from around the globe. In response to the economic upheavals of the last year, more Westerners are looking for employment in emerging markets, such as the Middle East, India, Eastern Europe and China. The benefits of international work experience can be huge, but you need to follow the right steps to find and land the right job. Here are five.

How to manage (and protect) your online reputation

When applying for jobs it’s worth checking your online search results. Photo: Michael O’Sullivan

When Megan Maloney lost her job at a US auto supplier last April, she made sure her online reputation was as strong as the image she would present in person to prospective employers. She Googled herself to check for unflattering links. Then she changed her Facebook privacy setting so no one could see beyond her profile picture. She updated her profile on LinkedIn.


HELEN COSTER, FORBES.COM

Connected.

When applying for jobs it’s worth checking your online search results. Photo: Michael O’Sullivan

When Megan Maloney lost her job at a US auto supplier last April, she made sure her online reputation was as strong as the image she would present in person to prospective employers. She Googled herself to check for unflattering links. Then she changed her Facebook privacy setting so no one could see beyond her profile picture. She updated her profile on LinkedIn. Leer más “How to manage (and protect) your online reputation”

Brain train to get ahead

HOW TO REMEMBER THINGS

Learning a language: When you’re learning a language memory techniques can help you quickly master a core vocabulary, Lyons says. The key is in forming a visual association. For example, the French word for bread is pronounced “pan”. Lyons suggests imagining a frying pan with a loaf of bread in it. “Then when you hear the word ‘pan’ you say, what was the image?” he says.

Remembering names: First, on actually listening to the name, Lyons says, create an image related to the name. “If the name was ‘Bill’, maybe you can picture them with a bill in their hand, and they’re jumping up and down and they’re not very happy; maybe they’ve given you lots of dollar bills,” he says. “Or you think of Bill Clinton in the oval office – you could have Monica (Lewinsky) in there as well.”



Better your brain ... for bigger career prospects.

Better your brain … for bigger career prospects.

“But he was like, ‘no way’.” Leer más “Brain train to get ahead”