Over the last few weeks, we’ve spent a good bit of time talking about our approach to partnering with the web, and as part of that, how we’re deeply integrating with the leading consumer services that you find most valuable. Earlier today, I had the opportunity to get on stage at TechCrunch Disrupt, and with Toni Schneider, CEO of Automattic (the parent company of WordPress.com), announce an exciting partnership between our companies.
Providing a great blogging experience
As we looked at customers’ blogging needs and what different companies were providing, we were particularly interested in what WordPress.com is doing. They have a host of impressive capabilities – from a scalable platform and leading spam protection, to great personalization and customization. WordPress powers over 8.5% of the web, is used on over 26 million sites, and WordPress.com is seen by over 250 million people every month. Not only that, Automattic is a company filled with great people focused on improving blogging experiences. So rather than having Windows Live invest in a competing blogging service, we decided the best thing we could do for our customers was to give them a great blogging solution through WordPress.com.
As we looked at how we brought Windows Live and WordPress.com together, there were three big things we wanted to deliver:
- Giving existing Windows Live Spaces customers an easy upgrade of their blogging experience to WordPress.com
- Letting anyone connect their WordPress.com blog to Messenger so their Messenger friends are updated when they publish a new post on WordPress.com
- Allowing Windows Live customers to easily create new blogs on WordPress.com Sigue leyendo