Archivo de la etiqueta: MySpace

WordPress is 10 years old today: Here’s how it’s changed the Web – thnxz @TheNextWeb


WordPress, the blogging and content management system, is 10-years old today.

The platform has evolved in the past decade from being a basic blogging service to something that has helped people and brands become more social and changed how we communicate on the Web.

157762876 520x370 WordPress is 10 years old today: Heres how its changed the Web
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Started by Matt Mullenweg and Mike Little, WordPress is an open source service where anyone can make modifications to the code to improve their blog and make it something that works for them.

Bloggers who use WordPress are able to apply design themes to their sites while also integrating third-party plugins easily. Since it’s open source software, there isn’t a need for an approval process before someone can implement a new feature.

As of this writing, the latest version of WordPress has been downloaded more than 21 million times.

Has it already been a decade?

For Mullenweg, hitting the decade mark was a bit startling for him. In a blog post, he waxed nostalgia about the platform he helped create:

Has it really been 10 years? It seems just yesterday we were playing around on my blog, and the blogs of a few high school friends. Two of those friends are married, one isn’t anymore, two are still figuring things out, and one has passed away.

You were cute before you became beautiful. Wearing black and white, afraid of color, trying to be so unassuming. I know you got jealous when I wore those Blogger t-shirts. They were the cool kids at SxSW and I thought maybe you could grow up to be like them.

You wouldn’t have shirts of your own for a few more years. We didn’t know what we were doing when we made them and the logo printed ginormous. People called them the Superman shirt and made fun of them. But, oh, that logo — the curves fit you so well.

WordPress emerged onto the scene when users had the option of posting their thoughts on services like XangaLiveJournalMySpace, and Blogger. One difference between all of these other systems and WordPress was the option for users to simply download the platform and install it right onto their own servers. With this self-hosted model, Mullenweg managed to help make it more accessible and flexible for not only users, but for businesses who wanted more control.

Taking WordPress on the road

Sigue leyendo

The History Of The Top 6 Social Networks Of All Time


 

Well now here’s a fascinating look at the history of social media. From the early days of MySpace (or whatever it’s called now) to the present status of Facebook, it’s all here. It takes a position as being a way to determine if Facebook will survive (only time will tell) or if it’ll turn into something totally different.

The following infographic sheds light on the early days of Aol, Yahoo!, Altavista, Myspace, Digg, and Facebook. As you can see, it may be worthwhile examining the rise and fall of each social network to determine the future of Facebook, Google+, and even Twitter. Only time will tell!  (Big data Infographic) >>>  Sigue leyendo

Amplification & the changing role of media


GigaOM

As more sources of news start to go direct by posting their thoughts to their blogs, Twitter and Facebook pages, a journalist’s role becomes more about deciding what to amplify and what to ignore.

For the past few days, I have been thinking about the evolution of what media is and its expanded role in the information ecosystem. What got me thinking was Twitter co-founder and Square CEO Jack Dorsey’s decision to blog his side of the story about his reduced role at Twitter. A few months ago, when Facebook was buying Instagram, Mark Zuckerberg also chose to go direct by putting up a note on his Facebook page. And Netflix CEO Reed Hastings is also not shy when it comes to sharing his views via his Facebook page. Sigue leyendo

New Study Reveals: Content is King… Not Social Media


Written by 

blogs_are_ticket[1]A conversation I constantly have with my clients is how important unique great content is to  helping them ”Getting Found Online” so when the study by “Online Publishers Association” came across my screen recently, it was good to find more hard numbers to back up the evangelism.

The study on online activity titled the “Internet Activity Index” released by  the Online Publishers Association shows the  trends of the types of activity that have ocurred on the Internet over the past 6 years. The study’s findings has important implications for online marketers and how they should be focusing their time, resources and strategies in 2009 and beyond.

The 5 Categories and the the types of sites that were measured were: Sigue leyendo

Will Google+ Replace Facebook as the King of Social Media? [Plus Infographic]


Written by  | jeffbullas.com

 
 

Nothing is forever and the rise of Google plus begs the question “When will Facebook be dethroned? ”

MySpace lasted 5 years as the king of social networks until 2007 after launching in 2002. Smart business heads such as Rupert Murdoch paid over a half a billion dollars for direct ownership, betting on the the future continuing success of MySpace and its longevity.

Will Google Plus Replace Facebook as the King of Social Networks Plus Infographic

We now know that that business decision ended in tears, with MySpace being sold in 2011 for less than $40 million, as its user base continued to decline.

Facebook is not taking the private sale route but is going public this year with a market valuation estimated at $100 billion.

Google had attempted in the past to create a social media network as it knew that social networks were the future.

It launched Google “Buzz” and Google “Wave”, both of which were dismal failures.

In 2010, Google decided to get serious and invested over $500 million and incentivised management to achieve measureable social media success and its third attempt “Google plus” was launched  in 2011, into the crowded social media network market with no guarantees of success but knew that it had to do something to compete with the stickiness of Facebook.

Stickiness is a term that is used to describe the amount of time users spend on a platform engaged and using its features and functions.

Time Spent on Facebook

The numbers from Nielsen regarding time spent on Facebook compared to Google and other web properties are worth considering and reveal why Google had to launch Google+.

In May, 2011 Americans spent

  • 53.5 billion minutes on Facebook
  • 17.2 billion minutes on Yahoo
  • 12.5 billion minutes on Google

In fact Facebook beats Google, YouTube, Yahoo and AOL combined, based on time spent on the platform!

What Happened in Social Media in 2011?

What Happened in Social Media in 2011 Infographic

Source: ColumnFiveMedia

Has Google Plus been a Success? Sigue leyendo

50 Awesome YouTube Facts and Figures | by Jeff Bullas


Written by  | jeffbullas.com

 

YouTube is a modern phenomena. The social media  platform’s original concept is rumoured to have been inspired by the idea of being a video dating site with the unlikely title of “Tune In Hook Up”. In the end it launched as a simple video sharing site that has helped reinvent the web from a one way static channel to an interactive web eco-system (along with social networking channels such as MySpace, Facebook and Twitter) that has enticed and compelled us to engage globally with other internet users using a variety of rich multi-media and social sharing platforms.50 Awesome YouTube Facts and Figures

YouTube after initially being about viral videos that just entertain is now much more than that, with the “How To” category being the fastest growing segment on the social video sharing channel.  YouTube is even being used as a tool to teach high level mathematics and other academic and tertiary subjects with Salman Khan ofkhanacademy.org revealing at a recent Ted Talk, how his 2,000 plus YouTube videos are assisting students pass university degrees.

50 YouTube Facts & Figures

  1. YouTube was created by Chad Hurley, Steve Chen, and Jawed Karim in 2005 who were all employees of Paypal
  2. YouTube was initially funded by bonuses received following the eBay buy-out of PayPal
  3. The founding trio didn’t come up with the YouTube concept straight away. Legend has it that YouTube began life as a video dating site dubbed “Tune In Hook Up,” said to be influenced by HotorNot. The three ultimately decided not to go that route
  4. The inspiration for YouTube as we know it today is credited to two different events. The first was Karim’s inability to find footage online of Janet Jackson’s “wardrobe malfunction,” and the second when Hurley and Chen were unable to share video footage of a dinner party due to e-mail attachment limitations
  5. The domain name YouTube.com was registered on Valentine’s Day in 2005
  6. The domain name caused a huge misunderstanding for Universal Tube & Rollform Equipment. Its company domain, “utube.com,” was overwhelmed with traffic from people that tried to spell the video site’s name phonetically
  7. The first video on YouTube is of one of the co-founders Jawed Karim talking about elephant’s trunks titled “Me at the Zoo” shot at the San Diego Zoo.
  8. The first video has received over 4.8 million views
  9. Google paid $1.65 billion for YouTube in November 2006
  10. Google serves over 6 times more videos than its next closest competitor according to Nielsen Sigue leyendo

Google+ vs. Facebook – Infographic | Written by Jeff Bullas


jeffbullas.com

I am starting to wonder if Google+ is a waste of time as a marketing platform for bloggers and brands.

Google+ vs Facebook Infographic

Google+ launched with a bang last year and has now reached over 170 million registered users and 100 million active users.

The demographic is mainly male at 67%, the average age is 28 years old with a technical bent.

I do like the Google+ interface and I am sure it had a significant impact on maintaining competitive  pressure on Facebook to keep its user interface fresh with its new “Timeline” design rollout and evolution.

But there is a problem.

Google+’s engagement levels are so low that actually rank behind MySpace and almost any other significant social network you want to mention.

Google+ Engagement is Poor

Research from RJ Metrics shows that that despite the large user base they are hardly spending any time on the site whether vthat is publishing, reading or engaging.

Here are some of the findings:

  •  The average post has less than one +1, less than one reply, and less than one re-share.
  • 30% of users who make a public post never make a second one.
  • After making five public posts, there is a 15% chance that a user will not post publicly again.
  • Among users who make publicly-viewable posts, there is an average of 12 days between each post

Other research reveals that Google+ users spend on average only 3 minutes per month versus Facebook at over 400 minutes.

Google+ vs Facebook - Infographic

What about Traffic Referral…? Sigue leyendo

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