Desde el 16 de marzo, la sanción que Google aplicó a Google Chrome, su propio navegador, fue liberada y ya pueden volver a verse los resultados a través del buscador ya mencionado; el número normal de sitios que tienen enlaces para Google Chrome y su descarga ha sido restablecido. Sigue leyendo
Archivo de la etiqueta: Mozilla Firefox
by Jeffrey Phillips
Here’s an interesting question. Why is there so much innovation around internet browsing? Why is it that we have Internet Explorer, Firefox, Chromium, Safari, and now RockMelt, and sure to be others right around the corner? Why so much innovation in viewing web content? What does innovation in the browser space tell us about innovation in general?
After all, it’s not like we haven’t been here before. Netscape was the original internet browser, and worked reasonably well, but was overwhelmed by Microsoft when it decided to get serious about browsers and incorporate a browser in its operating system. Firefox and other open source browsers were a response to IE when the open source market really took off, and now Firefox represents a large proportion of the browser marketplace. Google entered with Chromium, but really hasn’t had the impact I’m sure they wanted. It will take firms like Rockmelt and others to extend the Chromium platform and break away from the Google mothership before people get too invested. Why create another Internet Explorer monopoly tied to Google rather than Microsoft? Sigue leyendo
By Sherice Jacob
The call to action is the “Holy Grail” of every marketer. Get it right, and you’re swimming in sales. Get it wrong, and your traffic tends to stagnate. You may get lots of visits, but little to show for it. To help inspire you, here are five unique calls to action that have resulted in everything from millions of subscribers, to millions of dollars in sales.
Address Customer Reluctance Upfront (LightCMS)
LightCMS does this wonderfully, although you have to scroll all the way to the bottom of their page to find it. Their call to action button includes numerous statements that propel the hesitant customer forward: Try it yourself. It’s free. No Commitment. No payment information required. Takes less than 60 seconds.
Think Outside the Rectangle (Storenvy)
Most call to action buttons are simply rectangles, but some of the highest click-through rates have been reported on buttons that break outside the box. Unusual shapes or even rounded buttons, such as Storenvy’s Join Now, give the appearance of an actual button to be pressed. With more and more people browsing on touch-screen smart phones, making buttons stand out with a slight beveled edge or shadow gives the appearance of “pressability”.
What Happens After I Push It? (Mozilla Firefox)
As enticing as your graphics look, many people don’t convert because they don’t know what will happen after they click. One call to action button that solves this issue beautifully is Mozilla Firefox’s own download button. Not only does it tell you the approximate size of the download, but correctly guesses the language and operating system from the browser you’re currently using. Having a small downward arrow icon beside “Free Download” immediately lets the user know what will happen when they click. Sigue leyendo
StatCounter shows IE at 51.34% of the market in August 2010; by the end of September, IE was holding on to just 49.87% of the browser market. The browser also shows a drop of nearly 10% year over year.
This is the first time IE has fallen below the halfway point in market share, and from where we sit, the glass is looking half empty.
During the same month that IE sank to its all-time low, Firefox grew by about half a percent to 31.5%, while Chrome added almost a full percentage point to its share of the market.
It’s not as if Firefox 4 magically turns your monitor into a touchscreen, though. This is just the addition of support for multi-touch functionality; it’s up to developers and web companies to implement touch events on their websites. It’s also only available for Windows () 7 for now; sorry Mac users. Sigue leyendo
Firefox 4 sports a clean and polished look, the add-ons section has been completely revamped, the menu bars are hidden so you have more screen estate for reading web pages plus you now have the option to permanently “pin” frequently used web apps. Sigue leyendo