Por jabaldaia | //abaldaia.wordpress.com
What do you think?
“The next challenge of Open Innovation ” is the title of a article HBR in John Hagel III and John Seely Brown, who points out some directions , not way forward, but questions.
There you can read …“Thus it’s little surprise that nearly every company now has some sort of experiment or program relating to open innovation. Open innovation means reaching out to take advantage of talent beyond the firm (or responding to such outreach opportunities). It’s a terrific concept, borne out by several oft-repeated examples such as InnoCentive and GoldCorp.
But are companies, with all their good intentions, getting the most from open innovation? We suspect that the initial successes, encouraging as they are, represent only the beginning. What if open innovation were defined more broadly and more ambitiously? Could even greater value be realized? If so, what would the next wave of open innovation look like?” Sigue leyendo
By Adam Richardson – //designmind.frogdesign.com/blog
I have recently started blogging for Harvard Business Review which is an exciting forum to be part of, and certainly I’m humbled to be in such esteemed company as John Hagel, Roger Martin, Michael Schrage, Rosabeth Moss Kanter, and many others. The first installment looked at the benefits from not over-determining a product in an early-stage category, using the iPad as an example, and the second at the downsides of using skunk works to boost innovation.
The latest one just went up today and it looks at recent studies by IBM and McKinsey that illuminate two key challenges many organizations face when trying to manage innovation: creativity to come up with innovative ideas in the first place, and effectively implementing them so they reach the market in the manner originally envisioned.
“I remember a conversation with an engineer at a large company’s future technologies lab describing what they did as “rubber meets the sky”, as opposed to “rubber meets the road.” The former is about coming up with creative new ideas, the latter about bringing them to the market. Both are needed, of course, and two recent reports shed light on the challenges that companies often still face when trying do both well. Sigue leyendo