Archivo de la categoría: Readwriteweb.com

A Periodic Table Guide to Google’s APIs [Infographic]


Sometimes a picture is the best way to see what a service offers.
That’s certainly the case with an infographic that shows Google’s APIs as a periodic table. The different APIs are organized by color category. Hover over the category and the table shadows the correlating APIs.

Each API in the table has a link to the page that details the API.

googleapistable.jpg Sigue leyendo

Mobile Marketing Association to Address Smartphone Privacy Issue


http://www.readwriteweb.com/mobile/2011/01/MMA-addressing-smartphone-privacy-with-new-guidelines.php

This post is part of our ReadWriteMobile channel, which is dedicated to helping its community understand the strategic business and technical implications of developing mobile applications. This channel is sponsored by Alcatel-Lucent. As you’re exploring these resources, check out this helpful resource from our sponsors: Cultivating a Developer Ecosystem: Understanding Their Needs 

apps_150x150.pngAs Apple faces a class action lawsuit where it’s being accused of sharing users’ personal information with advertising networks without their consent, the Mobile Marketing Association (MMA) is now stepping in with plans to develop a set of mobile privacy guidelines for the industry.

The new guidelines will complement the group’s existing Global Code of Conduct, and will attempt to address the growing need for marketers and consumers to have a “transparent, accepted understanding,” in its words, as to how information on a mobile device is collected and what’s being done with it. Sigue leyendo

http://readwriteweb.com | Te lo compilo 8 OCT


Developer Discussion: What Do You Use For AJAX in PHP?

jquery_ajax_1010.jpgA quick question with a potentially longer discussion. What do you use for AJAX in PHP, and why?

XAJAX is a simple way to do it, and this is the approach I’ve been using for some time. In very simple terms, you write PHP methods that can be called from JavaScript by prefixing the method name with xajax_.

IT Workers Still Looking to Jump Ship, Even In Rough Job Market

A Computerworld survey confirms what a Harris Interactive survey found in July: about 36% of IT workers are looking for a new job. Harris found 37%. Approximately 25% of IT workers polled by Computerworld are making less than they were two years ago. However, unemployment figures released today are grim. Will workers actually be able to find new jobs to jump to?

Yahoo let the cat out of the bag earlier this week, when one of its executives told Reuters that it would begin offering video chat via Yahoo Messenger to both the iPhone and Android smartphones.

The move would bring Yahoo, which already has 81 million Yahoo Messenger users, again to the forefront of chat services and posing a serious challenge to Apple’s own FaceTime.

Facebook Unveils Recommended Subscriptions


By Marshall Kirkpatrick | //www.readwriteweb.com

fb150logoWhat do you get when you combine the biggest collection of personal taste data in history with the world’s easiest method of subscribing to syndicated content? In theory, one of the most potent recommendation engines around. Facebook quietly made available to all its 500 million plus users a new feature today called the Page Browser and though everything about it is quite understated – it could prove to be a very big deal.

Users must navigate directly to the Page Browser, there doesn’t appear to be any link from the main interface. The page shows big icons for a list of pages Facebook thinks you might like; click on one and you’ll “Like” it. Of course Facebook has succeeded by making very potent interactions seem simple from the outside – and this new feature is more of the same.

Sigue leyendo

Courtesy and Tact Can Go a Long Way for Startups


covermouth_sep10.jpgWith the angst from the angels and venture capitalists debate still hanging in the air, and the thickening plot of “Angelgate,” it’s easy to forget that courteous, polite and gracious behavior can save your startup from easy pitfalls. In an industry that functions largely on connections, burning bridges is never a smart move, intentional or not. Here are a pair of examples from seasoned venture capitalists on how playing nice can go a long way.

How To Cancel a Meeting

“You better not be the person who was asking for the meeting. You should grovel. You should call personally to state your sincerest apologies.”
- Mark Suster

Back in May of this year, investor Mark Suster recalled an anecdote when the cancellation of a meeting frustrated him. He had scheduled a meeting with an entrepreneur and kept the commitment despite a strong desire to reschedule and attend a conference. When the entrepreneur cancelled last minute (by having his assistant call Suster’s, no less) Suster was upset, to say the least.

Long story short, the entrepreneur had a good reason for canceling the meeting, but Suster was left with a bad taste in his mouth due to the way it was handled. As he outlines in his post, depending on the proximity to the meeting, canceling an appointment has varying levels of requirements.

If it’s a few days before, or earlier, it’s okay to send a polite email in most cases. Within a day of the meeting, Suster says you need to be aware of who you are dealing with, and decide accordingly. Sigue leyendo

How The Nielsen Company Uses Idea Management Software to Drive Innovation


By Klint Finley |  //www.readwriteweb.com

This post is part of our ReadWriteEnterprise channel, which is a resource and guide for IT managers and technologists in the Enterprise. The channel is sponsored by Intel. As you’re exploring solutions for your enterprise, check out this helpful resource from our sponsors: All New 2010 Intel Core vPro Processors and Microsoft Office 2010: Your Best Choice for Business PCs

We’ve heard a lot about how idea management works in theory – but how does it work in practice? Ann Marie Dumais, Senior Vice President of New Product Introductions at The Nielsen Company, was kind enough to walk us through Nielsen’s use of BrightIdea for enterprise idea management. Here are the lessons we came away with.

When Selecting Your Platform, Know What You’re Looking For

Dumais said Nielsen decided to adopt idea management software because it wanted to put process around thoughts. That may seem a bit corporate. OK, that sounds ridiculously corporate. But considering the company had found that it had no shortage of ideas coming from staff and no good means to do anything with them, it makes sense. The company wanted to drive ideation faster, and didn’t want to chase ideas that had already been considered.

Dumais said they needed something flexible – something that would enable them to make changes on the fly by themselves, without calling IT or an external vendor. She also needed something that would be easy for all staff, including those dealing with the backend. “It had to be like eBay,” she said “No one had to teach us how to use eBay – it just works.” Dumais also knew the system would have to support single sign-on.

After vetting several possibilities, Dumais and her team settled on BrightIdea because of its flexibility and usability. Sigue leyendo

Girl Develop IT Takes Off With Low-Cost, Women-Only Programming Classes


girl-develop-it.jpgThe tech industry’s rather extreme gender disparity comes up every once in a while. Most recently, an even-handed Wall Street Journal story prompted TechCrunch‘s Michael Arrington to write that women are actually given preferential treatment and have only themselves to blame, which triggered a storm of commentary from all sides.

Much of that commentary was inane, but one point emerged repeatedly: the problem starts early, with math and science in grade school and computer science in college. “The problem lies at the base of the tree,” one TechCrunch commenter wrote simply.

computer-scientist-barbie.jpg

Sarah Chipps, self-styled “Girl Developer,” is a freelance coder based in the New York City area and Mashable recently named her one of 15 Developer/Hacker Women to Follow on Twitter. Chipps thinks the answer to the dearth of women in tech is to create “rockstar women programmers.” She co-founded Girl Develop IT, a series of 16 classes designed to teach women how to build their own projects with HTML/CSS, JavaScript and JQuery, and Ruby On Rails.

“We think it is important to create a place where ladies would be comfortable learning concepts, and tools, and mainly ‘how to code,’” Chipps says. “I think the first step in closing this gender gap is to get women shipping software.” Sigue leyendo

Google Losing Ground As Users Spend More Time on Facebook and Yahoo


google150.jpgAmericans spent more time socializing on Facebook than searching with Google for the first time in August, and Yahoo edged out the search giant in monthly traffic, according to new data from marketing research firm comScore.

Users spent 41.1 billion minutes on Facebook in August, 39.8 billion minutes on Google, and 37.7 billion on Yahoo. Yahoo beat out Google in monthly traffic, with 179 million unique visitors to Google’s 178.8 million. Microsoft came in third with 165.3 million.

It’s not as devastating as it sounds. As a search engine, Google is a gateway to the Web. As Yahoo pointed out in the ad that slyly bashed Google.com, “you come to this place so you can leave.” Google strives to direct users somewhere else in milliseconds. Facebook and Yahoo would love for you to linger for hours, reading the news, liking things and generating ad impressions.

You could take this data point as another unfavorable juxtaposition between the massive, institutional corporation and the spunky hacker-centric newcomer. But Facebook and Google have had similarly rapid growth in time spent since 2006 as AOL sites declined dramatically and Microsoft sites declined slightly, suggesting they have more similarities than differences.

comScore-chart-600.jpg Sigue leyendo

TweetDeck Adds Posterous Pics, T.co Support & More


Multi-column, multi-platform social network client TweetDeck has issued an update that fixes a few bugs and adds “some small, but important, new features”. We’re talking support for Twitter’s t.co URL shortener, uploading pics to Posterous and even sending out tweets that are longer than the 140 character limit.

The update is just for the standard desktop client, not the “super-swanky User Streams Preview version”, but TweetDeck promises an upgrade for that is also on the way soon.

The first feature you might notice in the new TweetDeck is the “Trending Topics” column, which shows Twitter trending topics – or popular topics being discussed on Twitter – and explains the trends using WhatTheTrend.com. Sigue leyendo

Google CEO: The Next Great Stage of Search is Automatic


Typing a search query into Google.com is such old news. Google CEO Eric Schmidt gave a much-hyped keynote talk at Berlin‘s IFA home electronics event today and said that his vision for the future of search looks very, very different.

Schmidt says he believes that in the future, your mobile phone will quickly and automatically deliver personalized information to you based on your physical location and interests. “Since you are in location X right now, and have interest Y, Google thinks you’d like to know information Z,” the search giant will effectively say to your phone.

Here’s the key quote, as captured by web industry publication PaidContent:
shmidtpic

“Ultimately, search is not just the web but literally all of your information – your email, the things you care about, with your permission – this is personal search, for you and only for you.”The next step of search is doing this automatically. When I walk down the street, I want my smartphone to be doing searches constantly – ‘did you know?’, ‘did you know?’, ‘did you know?’, ‘did you know?’.

This notion of autonomous search – to tell me things I didn’t know but am probably interested in, is the next great stage – in my view – of search.” Sigue leyendo

Google CEO Schmidt: “People Aren’t Ready for the Technology Revolution”


By Marshall Kirkpatrick <!– –>

Eric Schmidt spoke at the Techonomy conference in Lake Tahoe today and dropped some serious rhetorical bombs. “There was 5 exabytes of information created between the dawn of civilization through 2003,” Schmidt said, “but that much information is now created every 2 days, and the pace is increasing…People aren’t ready for the technology revolution that’s going to happen to them.”

The Techonomy conference is a gathering of people from around the globe seeking to use technology to solve the world’s big problems. Schmidt spoke there today and said that people need to get ready for major technology disruption, fast.

The bulk of what’s contributing to this explosion of data, Schmidt says, is user generated content. From that content, far more prediction than we’ve seen today is possible and will be a factor in the future. Sigue leyendo

How Open Data is Used Against the Poor


michaelgurstein%20Open data is all the rage these days, but is simply opening up aggregate public information for outside analysis enough to change the world for the better? A new article by Mike Gurstein, Editor of the influential Journal of Community Informatics, argues that open data may merely make the rich richer and the poor poorer, unless the “open access” paradigm is extended with what he calls “effective use.”

Here at ReadWriteWeb, we often write about the potential for innovation created by aggregate online and public data. Leading technology publisher Tim O’Reilly is a big, open data proponent as well (his newest conference is all about big data), but he called Gurstein’s article a “sobering account of how open data is used against the poor…” “We need to think deeply about the future,” O’Reilly said this afternoon.

Here’s a long excerpt from Gurstein’s post, Open Data: Empowering the Empowered or Effective Data Use for Everyone?

A very interesting and well-documented example of this empowering of the empowered can be found in the work of Solly Benjamin and his colleagues looking at the impact of the digitization of land records in Bangalore. Their findings were that newly available access to land ownership and title information in Bangalore was primarily being put to use by middle and upper income people and by corporations to gain ownership of land from the marginalized and the poor. The newly digitized and openly accessible data allowed the well-to-do to take the information provided and use that as the basis for instructions to land surveyors and lawyers and others to challenge titles, exploit gaps in title, take advantage of mistakes in documentation, identify opportunities and targets for bribery, among others. They were able to directly translate their enhanced access to the information along with their already available access to capital and professional skills into unequal contests around land titles, court actions, offers of purchase and so on for self-benefit and to further marginalize those already marginalized.Certainly the newly digitized information was ‘accessible’ to all on an equal basis but the availability of resources to translate that ‘access’ into a beneficial ‘effective use’ was directly proportional to the already existing resources available to those to whom the access was being provided. The old story about the pauper and the millionaire having equal opportunity to purchase a printing press as a means to promote their interests can be seen as holding equally here as in the 19th century. Sigue leyendo

Remote Work: Pitfalls and How to Avoid them


By Klint Finley

One big theme to emerge out of our conversation last week about the future of the workplace was remote working. I thought it would be beneficial to start this week off by thinking about the disadvantages of remote work and the technologies and policies that may be able to mitigate some of those problems.

remote_work_0910.jpg Productivity remains a concern for managers unwilling to give their employees a chance, but according to telecommute advocacy groups like Undress for Success and The American Telecommuting Association, research shows those concerns are mostly unwarranted. However, there are some other problems. Here are some of the issues I’ve witnessed in organizations of all sizes, and some ideas about what to do to fix these issues.

Please leave your own gripes and solutions in the comments, or e-mail klint@readwriteweb.com, and we’ll highlight the best responses in a follow-up on Friday.

Missing Out On “Hallway Meetings”

Anti-meeting commentators, such as those from 37signals often point out how unproductive meetings are, and how little hallway conversations are usually where the most important conversations take place. This is probably true, but it creates a communication problem: those important conversations and decisions have to communicated to everyone who needs to know about them.

This can be hard enough when everyone works in the same space. But when employees aren’t physically present, keeping everyone in the loop can be even more difficult.

Solution: This is what e-mail and intranets are for. Managers need to be dililgant about documenting and communicating decisions, and making sure that information is easily accessible to employees. Sigue leyendo

IBM at the US Open – Analyzing Every Volley, Serve and Overhead Smash


US Open Live - USOpen.org.jpgOne quote from an IBM executive stands out in the post that Chris Cameron wrote today about IBM’s augmented reality app for the U.S. Open.

Rick Singer, IBM’s Vice President of Sports Technology Partnerships said it all comes down tthe information generated with every tennis stroke, volley and serve:

“This is all about data. It’s about how you take data, aggregate it and make it simpler to use,” says Singer. “This is like having your best friend with you that knows everything about the Open right by your side because you can take all of that data and you can make better decisions.”

IBM is using the U.S. Open to demonstrate its commitment to cloud computing. Sigue leyendo

5 Plugins for Outlook Users with Gmail Envy


The announcement of Google‘s Gmail Priority Inbox likely made more than a few enterprise knowledge workers stuck with Microsoft Outlook and drowning in e-mail quite envious of Gmail. That is, if they weren’t envious already. Marshall also took a look at a few plugins and services that are turning e-mail into a platform, including the incredible Rapportive.

Lucky for Outlook users, there are actually several plugins to extend Outlook’s functionality and ease that Gmail envy. E-mail addons have been heating up for a while now. Here are five plugins you should check out, whether you have Gmail envy or not. Sigue leyendo

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