Archivos diarios: 11 julio 2012

How To Create Seamless Patterns Using Illustrator CS6 | [Tutorial Video]


http://creativenerds.co.uk

 howtocreateseamlesspatternsusingillustrator How To Create Seamless Patterns Using Illustrator CS6

 

We have another great illustrator quick tip to share with you. The quick tip utilizes how you can use the pattern feature in the latest version of illustrator, in order to construct seamless vector patterns. The tutorial is a great starting point for gaining an understanding of how the new pattern tool feature works, its also a step towards mastering new feature.

I hope you enjoy the quick tip. I would love hear in the comments your thoughts on the tutorial and I hope you enjoy. We have a YouTube channel where you can watch previous quick tips, also don’t forget to be subscribe to our YouTube channel so you never miss another tutorial.

Note: The video is available in HD, so when watching the video be certain to change the definition to HD.

Tutorial Details
Difficulty: Beginner
Tutorial estimation time: 6 to 3mins
Program: Illustrator CS6

Preview

seamlesspattern How To Create Seamless Patterns Using Illustrator CS6

VIDEO Tutorial:


Domain-Driven Design | TutOriAL…(para [des] y entendidos) by Chris Peters


In my country, you won’t make it through school without reading how Goethe’s Faust complains, I’ve studied now Philosophy – And Jurisprudence, Medicine, – And even, alas! Theology – All through and through with ardour keen! – Here now I stand, poor fool.

Sadly, none of his efforts and studies helped the doctor to perceive whatever holds the world together in its inmost folds.

Domain-Driven DesignAnd here we are in IT: We’ve studied languages and frameworks, libraries and even – alas – the IE! All through and through with ardour keen. But how many times did we focus on whatever holds the application together in its inmost folds? Today’s topic is the business domain.


Business Logic and Software Design

Business logic is sometimes considered to be unique, and it is by definition! If the business logic of an application wouldn’t be unique, there’d be no need to write an application, as there’s already an existing solution (with the exception of when an application exists but is not available). Hence, many developers see themself as pioneers, to boldly go where no man has gone before. Romantics aside, while the business logic itself may be unique to a noteworthy degree, the techniques to implement it are not. That’s why smart process models like Rational Unified Process or Scrum along with techniques like iterative and incremental development cycles were invited. Talented software architects have elaborated approaches for software design as well; among them Eric Evans who coined the term Domain Driven Design in his book with the same title.

Developers go boldly, where no man has gone before.

I’ll give an overview on how Domain Driven Design can influence the consulting process, as well as its basic concepts for designing a domain model. Finally, we will discuss the infrastructure requirements that are needed to implement a domain with ease.

Engineering Requirements

Let’s say you are a software architect on a non-trivial application with a non-trivial domain, like the core engine of a large logistic company. Many people are joining the planning talks, among them project managers, account managers, marketing, consultants and so on. Not everyone is needed to get the job done (I won’t share my opinions on to whom this applies), but two people will play a crucial role during the process of requirements engineering: you, the architect, and the domain expert.

software architect (at least in business context) should have a very good abstract understanding on how processes work, how they are designed and optimized.

That’s true because business applications are mainly about designing efficient and beautiful digital equivalents of business processes. A domain expert should have an in-depth knowledge about a specific set of processes, namely the processes that are taking place in the logistic company and that should be reflected by the application. I found that business consultants, sales manager and marketing experts make a few good and valuable points along the way, but as long as you don’t have someone in the team who got his hands dirty in years of experience, the project will fail. For example, your domain expert should know the width of the loading ramp at the depot and if there’s enough space to install a barcode scanner.

So it’s you, specialized in digital business processes, software design and [fill in your favourite tools here], and an expert on logistics with knowledge on the company’s clients, employees and the day-to-day routine. Chances are, you’ll talk at cross-purposes. Domain Driven Design suggests some strategies that can form a powerful technical consulting service. Here’s mine:

  • Create an ubiquitos language
  • Build a glossary of keywords
  • Shift from a process oriented view to a domain centered approach.
  • Build a visual model as the foundation of your business logic.

Sounds like fun! Let’s dive into the details.

In every industry, every group of experts has its own terminology. It’s refined in every company and enriched with the companies special terms and product names. Think of IT: when people like us meet for serious geek talk, who else would understand a word? The same is true for your domain, and the first thing to do is to define a set of terms. Walk through the entire set of processes that the software should reflect and listen closely how the domain expert describes it. Any domain specific terms should be defined in a way that dictionaries do. You should be aware of words that sound familiar but are not in the given context. Some companies have never done that job before, even if it’s valuable for other areas.

Make a dedicated glossary of your ubiquitous terms, be sure that it gets approved by the client, and charge for the consulting process! A glossary may look like this:

An extract from a glossary (…) Sigue leyendo

GOOGLE PENALIZA Y DESINDEXA A DIRECTORIOS GRATUITOS ¿ESTAMOS PREPARADOS?


http://latam.icrossing.com



Después de la desaparición de numerosos directorios gratuitos, para búsqueda en Google, están presentes algunas constantes incógnitas en el mundo SEO: ¿Cuál es el motivo de esta decisión de Google? ¿Cuántos directorios gratuitos seguirán desapareciendo en un futuro?

Esta decisión que ha tomado Google de penalizar sitios directorios que no son “confiables”, pero que para el mundo de SEO ayudaban a tener un potencial Pagerank, dificulta el trabajo de linkbuilding al no poder indexar favorablemente (y en diferentes directorios) información de las marcas.

Existen listas de los directorios que además de estar penalizados han sido retirados, pero hay otros tantos que solamente están penalizados y tienen, quizá, una advertencia al aparecer aun públicamente, pero no sabemos hasta cuando estarán disponibles.

Hoy en día, quienes indexaron información a enlaces de directorios ahora penalizados, tendrá que restructurar formas de hacer, principalmente, linkbuilding.

¿Qué es lo que sigue ahora? ¿Qué medidas se comienzan a tomar? Sigue leyendo

LA IMPORTANCIA DE APARECER EN BUSCADORES… ¡EN ESPACIOS PAGADOS TAMBIÉN!


http://latam.icrossing.com

El especialista en SEO debe ser algo parecido a “vidente”, debe anticiparse a las búsquedas que, en un futuro, la gente hará; planeará estratégicamente las keywords para que la marca (que busca posicionar) tenga las visitas deseadas. Para que esto suceda debe tener completa información de los productos o servicios que posicionará. De esta manera los buscadores proporcionarán a los usuarios la información.

Ahora bien, puede ser que los motores de búsqueda arrojen la información buscada por un usuario de una manera orgánica, que es la que directamente nos ofrece el buscador partiendo de las palabras clave que estratégicamente se usaron. Y esto genera un posicionamiento favorable.

Pero, ¿qué hay de esos espacios pagados? Sigue leyendo

Las marcas como generadoras de contenidos | by Tristán Elósegui


las marcas como generadoras de contenidos - tristanelosegui.comhttp://tristanelosegui.com

El  (o plan editorial) es una de las últimas cosas en las que se piensan al diseñar un  plan, pero tiene la misma, sino más, importancia que las anteriores.

Los contenidos son la base de nuestra , son los que nos facilitan la posibilidad de establecer relaciones de confianza con los usuarios, … son la base de toda nuestra actividad en social media.

En este escenario donde la comunicación se ha fragmentado, donde las marcas acuden a los sitios donde está su audiencia, las marcas deben convertirse en auténticos publishers. Esto no significa crear contenido por el simple hecho de tener algo que decir. Las marcas deben alinear los contenidos con su estrategia, y acompañar al usuario en su acercamiento a la marca (en sutransformación de usuario en fan, mientras avanza por cada fase del social media funnel).

Pasos para crear un plan de contenidos:(…) Sigue leyendo

Italian QR code stickers bring watermelons into mobile commerce


http://www.qrcodepress.com

watermelon

This quick response barcode fruit label provides consumers with a wealth of information.

Malvasi Agostino, an Italian fruit producer, is adding QR code stickers to its baby watermelons called Cuoredolce, in an effort to provide consumers with more information about the product and encourage them to make more informed decisions.

These barcodes can be scanned with smartphones to discover more about the fruit (…)

The company is based in Poggio Rusco, whichis located in the Mantova, Italy area and produces a number of different watermelon varieties. It is the Cuoredolce baby watermelon that features the new QR code stickers, however. Against the green of the melon’s rind, these black and quite squares are made to stand out quite nicely, hanging below a bright red heart upon which the fruit’s name and the Italian flag are displayed. Sigue leyendo

Is It Cheating to Have a Side Project?


http://joyante.wordpress.com

“Devote yourself to an idea. Go make it happen.
Don’t you forget: this is your dream!

Go Make It Happen

Struggle on it. Overcome your fears. Smile. Don’t you forget: this is your Dream!

One of the best ways of getting energized at work is to start something outside of it. (You will gain new skills and new perspectives which will naturally attach to you as go about doing your day job). You should be spending at least 1,000 hourspreparing for a new career (Just in case that your industry goes the way of publishing, pay phones, photo finishing and the like and either disappears or radically changes to the point where there is no room for you). An article from HBR by Leonard A. Schlesinger, Charles F. Kiefer, and Paul B. Brown.

To which some people commented, as Rich did, we are, in essence, idiots: “When people get excited about things outside of work they end showing up to work and going through motions just to get through a day. Everyone loses. The employee loses and the employer loses. People are not going to give all of themselves as they focus on their new outside interest.” Rich makes an extremely valid point — one that we think is worth elaborating on.

Everything we have recommended — starting something new beyond your job; putting in an hour a day to learn a new skill/profession — needs to be outside of office hours. If you do it on company time you can be fired, and quite frankly we believe you should… Sigue leyendo

The Need to Optimize Human Resource’s Resources | by Jesse de Agustin


by Jesse de Agustin | @emonalytics
Methodology Advisor
http://revealingengagement.com

Measuring subconscious emotional responses are not only useful when engaging a customer group but also when hiring employees. Traditional personality surveys, behavioral questioning, both in discussion and survey formats, and computerized software give limited applicant insight. Applicant tracking systems are powerful tools; yet especially with organization’s increasing emphasis on ensuring culture fit, the face to face interview is critical – because this is where emotion – both conscious and subconscious are center stage. Interviewers might be aware of  how to ‘read’ generalities of body language, but the advice is often incorrect.  For instance, just become someone looks down, doesn’t mean they’re hiding something.

The typical human resources practices are in need of optimization in terms of how they’re targeted at understanding actual human behavior.

Optimizing Human Resource’s Resources

Personality tests are often used in the hiring process, and are typically administered online. They attempt to delve into specific traits that apply to applicant’s behavior at work, and interpersonal behavior. [1] While these tests can be useful for jobs where teamwork is important, applicants can also easily “fake” responses based upon social norms, or what they believe the employer is “looking for.” Moreover, an eye tracking study shows that all ‘dimensions of personality were fakeable.’ Sigue leyendo

Logo Starbucks


roastbrief.com.mx

RoastbriefCualquiera que haya vivido lo que Howard Schultz (CEO de Starbucks) describe como la “experiencia Starbucks” sin duda es capaz de identificar el logotipo sin la menor dificultad. Esto se debe a que, como digno representante de la marca, lo vemos por todos lados; afuera de la tienda, en los uniformes, en los vasos y hasta en las servilletas. Sin embargo ¿Cuántos de nosotros realmente nos hemos detenido a observar el logotipo?

Según sus fundadores, la historia de este logo comenzó en 1971 con la inauguración de la primera cafetería Starbucks en la ciudad de Seattle, Estados Unidos. El diseño a cargo de Terry Heckler está basado en la xilografía nórdica del siglo XVI y muestra

una sirena de doble cola con el pecho descubierto. En la imagen se puede apreciar cierta textura y ambas colas se muestran en su totalidad. El ícono es de color café y se encuentra rodeado por el nombre del establecimiento que en aquel entonces era: Starbucks Coffee, Tea and Spices. Éste diseño permaneció en uso hasta 1987.

En 1987 Starbucks fue comprado por el empresario Howard Schultz quien ya era dueño de su propia cadena de cafeterías llamadas Il Giornale (El Periódico). El logotipo que utilizaba Il Giornale consistía de un circulo color verde con el nombre del establecimiento escrito alrededor de la cabeza de Mercurio. Utilizaban al mensajero de los dioses como una analogía de la velocidad con la que preparaban las bebidas.

Nuevamente corrió a manos de Terry Heckler diseñar un (…) Sigue leyendo

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