Daily Archives: 2 marzo 2012

The Blueprint for a Perfectly Testable Landing Page

http://blog.kissmetrics.com/landing-page-blueprint/ Landing pages are composed of a group of definable elements. The building blocks presented below can be used as a guide when defining and creating a perfect landing page of your own! Click on the infographic below to view a

Tagged with: , , , , , , , , , ,
Publicado en Blog.kissmetrics.com

How to Deal with Negative Feedback

Businesses today need to listen to their customers. This is the reason why social networking sites and forums are very important since it gives companies the opportunity to interact with their customers. However, this also opens the door for negative feedback such as criticism. In these cases, most companies don’t have a clue how to react. The best solution is to turn the negative feedback into something positive. Here is how to do it:

Identify the Problem

The first step is to identify the problem or issue. What is the main reason for the negative feedback? Is there a legitimate complaint that can be addressed? Can you come up with a solution to please the unsatisfied customer? Of course, there is a possibility that there is no legitimate complaint and it might merely be negative propaganda from another party like a business rival.

Humanize Your Answer

Do not become too defensive or just delete the negative feedback. Try to understand where the negative feedback comes from. Deliver calm and understanding response which shows that you are listening to your customers. Sometimes, this can spin the negative comments in your favour and impress both current and potential customers.

Tagged with: , , , , , , ,
Publicado en Provenseo.com

Posting Frequency: High or Low?

High Frequency of Posting

High frequency means posting about three or more times a week. This takes a lot of time and effort so it should definitely be worth it. Again, there are certain advantages along with disadvantages to doing this.

The advantages of high frequency posting include being current or up-to-date. This also has a lot to do with fresh content which is very important for rankings. High frequency posting allows the blogger to cover the latest topics that are in high demand. This means that more people will be interested in reading the blog. If posts only happen once a week, the big news will more likely be old news by the time the post is made.

On the other hand, high frequency posting also comes with certain disadvantages. One of the biggest disadvantages is the time necessary in maintaining high posting frequency. Also, most of the time, content quality suffers as posting frequency increases. Another common disadvantage is RSS overload. High frequency posting doesn’t just overload the blogger but it

Tagged with:
Publicado en Provenseo.com

How to Use Facebook to Increase Blog Traffic

With the rapid growth of social media websites in recent years, spreading awareness about your blog is now easier than ever. This year, experts agree that social media will become more popular than ever. This is the reason why you need to invest some time in social media websites before it’s too late. This is an opportunity that should not be ignored. The best place to start is Facebook which is the most popular social media website today. The last time I heard there were already more than 800 million Facebook users worldwide.

Once you are aware of the comprehensive power that Facebook holds, you need to move as soon as possible or strike while the iron is still hot. There are several ways that Facebook can be used to benefit a blog

Tagged with: , , , , , , ,
Publicado en Provenseo.com

5 Ways Windows 8 Is Better Than iOS and Android

Semantic zoom is useful for navigating through the Start Screen, or in apps with a lot of different sections. Photo: Ariel Zambelich/Wired

When Microsoft revealed the “consumer preview” of Windows 8 on Wednesday, it didn’t just give the world a glimpse at a new OS — it also showed us that it can be a leader in touch-based user interface design. Yes, Microsoft’s new tablet UI isn’t merely utilitarian. It’s actually innovative, and even cool.

And in some ways it trumps the best that Apple and Google currently have to offer in iOS and Android, respectively.

Here are five of our favorite new Windows 8 features.You can choose both the photo and its related gestures for your picture password. The more that’s going on in a photo, the harder your password will be to crack. Image: Christina Bonnington/Wired

We’ve known about Microsoft’s picture password feature in Windows 8 since its developer preview was unleashed in mid-September. But now that we’ve had a chance to give it a spin, we can definitely say it’s a fun, convenient alternative to other system unlocking methods. In a nutshell, you choose a photo for your lock screen, and then define three touch gestures to draw on top of the photo in order to unlock your device.

When Microsoft first detailed picture password, some were skeptical: Won’t evil hackers be able to figure out your gesture-based password based on the smudges you leave on the display? In a blog post,Microsoft said no: “Because the order of gestures, their direction and location all matter, it makes the prospect of guessing the correct gesture set based on smudging very difficult even in the completely clean screen case, let alone on a screen that sees regular touch use.”

In that same blog post, Microsoft provided a detailed mathematical explanation of why a picture-based password is every bit as secure, if not more so, than a PIN-based one. And independent security experts agree that the likelihood of someone being able to decipher the intent of smudges on your device is slim to none.

Of course, character-based passwords and number-based PINs are an old standby. Apple uses four-number passcodes in iOS. They’re quite secure, but not particularly innovative. Google is more creative with its unlock security, offering a facial recognition-based unlocking feature in its Android 4 Ice Cream Sandwich OS. This, however, has proven not to be so secure. In fact, it can be defeated if you hold up a picture of the Android device owner at the right distance from the display.

Tagged with: , , , , , , ,
Publicado en #gabrielcatalano

Cómo hacer para no matar el entusiasmo

Los más mínimos avances – pequeñas batallas ganadas – refuerzan lo que los académicos llaman “la vida laboral interna”, que es el constante flujo de emociones, motivaciones y percepciones que constituyen las reacciones de una persona a los acontecimientos del día laboral. Además de afectar el bienestar de los empleados, la vida laboral interna afecta los resultados financieros, porque la gente es más creativa, más productiva, más comprometida con su trabajo.

Sin embargo, lo que importa no es cualquier tipo de progreso en el trabajo. El requisito fundamental es que el trabajo tenga sentido para la gente que lo realiza.

Los autores, que publicaron su estudio en un libro titulado “The Progress Principle”, dicen que por lo general los gerentes de todos los niveles menoscaban la significación del trabajo de sus subordinados mediante sus palabras y acciones cotidianas. ¿De qué manera? No dando importancia a sus ideas, destruyendo el sentido de propiedad sacando a la gente del proyecto en que trabajaba antes de que lo finalice y cambiando objetivos con tanta frecuencia que el trabajo nunca llega a su fin.

Admiten en el libro que un alto ejecutivo no tiene muchas oportunidades de afectar directamente la vidas internas de los empleados, pero deben recordar que la más mínima de sus acciones o dichos son intensamente observadas por la gente de todos los niveles. La instalación, entonces, de un propósito en el trabajo y reforzarlo con acciones coherentes para reforzarlo, debe provenir de la cima.

Tagged with: , , , , , , , , ,
Publicado en Mercado.com.ar

Las condiciones para ganar

Cada negocio afronta sus propios desafíos en el entorno económico incierto y turbulento de 2012. Se mencionan aquí dos sistemas de capacidades que ayudan a preparar el terreno para el crecimiento de los negocios y el desarrollo en casi cualquier sector de la producción.

En un período prolongado de debilidad económica, es fácil para los líderes de negocios concentrar su atención en los desafíos externos de macro nivel que tienen delante: inseguridad política y regulatoria, consumidores volubles, precios de los commodities en aumento y menor crecimiento del PBI en las economías emergentes. Cada sector, a su vez, tiene sus propios desafíos e incertidumbres. A las empresas farmacéuticas se les vencen patentes de medicamentos clave para sus ingresos; la industria química está cambiando por el florecimiento repentino del gas shale; la banca minorista ya no es más un negocio de altos márgenes y la industria aeroespacial comercial, el duopolio Boeing–Airbus sufre con el surgimiento de nuevas compañías de China, Rusia y Canadá.

Tagged with: , , , , , , ,
Publicado en Mercado.com.ar
10:00 am to 05:00 pm | Mon-Fri
+5411 4954.0022 / +54 911 6259.7231
Gabriel Catalano

marzo 2012
« feb   abr »

Enter your email address to follow this blog and receive notifications of new posts by email.

Únete a otros 6.188 seguidores

Being Your Brand

Branding and Strategy for Business and Life

Cruces, Sol y La Imaginación

Cuando la imaginación y la creatividad suman infinito


el mundo del marketing se activa para ti


fanzine bejarano de historietas hecho en los 80

A Stairway To Fashion

contact: ralucastoica23@gmail.com

Vinod833's Blog

This WordPress.com site is the bee's knees

Apasionada de las Redes Sociales

Compartir conocimientos 2.0 y Marketing Online

Zona de Promesas

Blog de Tecnología en Español - Internet - Redes Sociales - Entrepreneurship - Innovación

Top Master | Blog


La realidad alterna

Poesías, relatos, diario de sueños


Startup and Technology News

Unencumbered by Facts

Taking unsubstantiation to new levels

Carlos Cordero

Blog de tecnología

PsicoEmocions Blog

Un Pont entre la Psique i les Emocions



Comunicación & Marketing

De Lilian Lanzieri


Dirección estratégica para la vida

Silvia Altamirano

Writing, English to Spanish

StellarHIRE Partners

Founding Partner, StellarHire Partners - Executive Search Consultants. Recent engagements include Eloqua, SFDC, Tibco and Veeam.

ivanbrunpr's Blog

4 out of 5 dentists recommend this WordPress.com site

Matt on Not-WordPress

Stuff and things.


Noticias de Tecnologia.

T a l e n t o  en  E x p a n s i ó n

Gestión de personas para las organizaciones líderes de la Era del Conocimiento

Two Leaves Tea SPAIN

Great Organic Tea! ✫✫✫✫✫ Te Organico en Piramides

Escuela de Dinero

El mejor Sitio en Español sobre lo básico para entender el Dinero y sus matemáticas relacionadas.

Intentando dejar huella...

...en cada uno de los visitantes

Ideas Para la Clase.com

Portafolio de experiencias en la clase de español para Middle School.

Little Grey Box

Travel & Intuitive Living

déborah rueda

Un sitio más pero diferente sobre marketing digital

No solo los 80's

La mejor música de la historia

Molly Balloon's Blog

Identity + Dressing + Colour

El OJO PUBLICO. / Глаз общественности

Ver para contar & contar para ver. / Чтобы рассказать

Think Creative Idea

Marketing, publicidad, web, stat ups, emprendedores

Social Media y más

Social Media, Redes Sociales, Marketing, SEO

The Coaching Alliance

El camino hacia el éxito

Luces y sombras de las marcas

Social Media, Marketing y Comunicación


Ultimas Noticias de Estados Unidos, Latinoamérica y el Mundo, Opinión y Videos

Javier GM Photography - México y más.

“Un fotógrafo tiene que ser auténtico y en su obra, debe expresar emociones, provocar reacciones y despertar pasiones.” ~ Javier García-Moreno E.

Natalia Gómez del Pozuelo

Experta en comunicación y oratoria


Alimentación, ocio y negocios, ALOYN, es un Grupo dirigido a Directivos y Propietarios de empresas, interesados en el mundo de la industria de alimentación y bebidas. Tanto por la parte de la industria productora como por la parte de la industria consumidora y/o distribuidora (Distribución Comercial, Horeca, Vending, Venta Directa, etc). También nos interesan las actividades ligadas al agroturismo y el enoturismo como magníficas actividades de promoción y difusión de la cultura gastronómica.

Blog de Jack Moreno

Un blog de Joaquín Moreno sobre recursos, literatura y ciencia ficción


Ensalada de Manjares


Recibe cada nueva publicación en tu buzón de correo electrónico.

Únete a otros 6.188 seguidores